Experience

Emmy London

• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Digital Marketing Manager

  • Jul 2019 - Present

  I run the digital marketing for the luxury shoes and accessories brand Emmy London. Whilst working at Emmy LondonI have increased the brands social following on Instagram from 21,000 to 55, 000 followers in just under a year with a detailed integrated marketing campaign. I run and manage all of the brands social channels on my own. This includes overseeing and carrying out the campaign research and idea generation, content creation, editing images and creating professional videos and online promotion. I organise, plan and run various photoshoots with fellow industry professionals. This involves scouting and securing locations, organising the call in of props, planning the shoot content/schedule and being present on the day of shooting to assist and make sure everything runs smoothly. I manage the brands social platforms every day which involves engaging and building up a relationship with our audience and replying to customer queries. I have a strong sense of the brand voice. I also engage and organise collaborations with different brands and creatives in our industry. I think of innovative and thought provoking collaborations and possible outcomes and organise these from the planning stage through to the promotion. I report and present the monthly KPI’s ensuring that the strategies I create are guaranteed to increase our engagement and brand awareness. I am constantly trialing and testing new content and ideas to make sure our channels are innovative. I oversee and organise the samples sent to external photoshoots such as Vogue, Harpers Bazaar and many more. I also communicate directly with influencers and brands we would like to collaborate with to establish brand partnerships and increase brand awareness and amplification. Show less



Beaulie Lifestyle

• Marketing and Sales Assistant

  • Nov 2017 - Jul 2019

  I worked at an independent lifestyle and bridal boutique. I worked within the marketing side where I created new and exciting content and promoted the business on their online platforms. I have designed and created a new and updated website for the company including my own photography. As well as this I created a blog section where I write the posts myself. I worked at an independent lifestyle and bridal boutique. I worked within the marketing side where I created new and exciting content and promoted the business on their online platforms. I have designed and created a new and updated website for the company including my own photography. As well as this I created a blog section where I write the posts myself.



Open City

• Germany
• Civic and Social Organizations

• Intern

  • Sep 2018 - Sep 2018

  I completed work experience for Open House London leading up to their yearly architecture event. I was responsible for creating content for their social media channels for various different projects within Open House. I also used software to plan out content coverage across the weekend of Open House ensuring that I used drip marketing to create a hype around the event and start a conversation and increase engagement before, during and after. I also liaised with participants and helped in the organisation of the event. I worked with volunteers of the charity in creating packages to be sent to participants and companies involved and answered customer queries via email. This helped me improve my software, marketing skills and organisational skills. Show less

• Marketing Intern

  • Jun 2018 - Jun 2018

  I completed work experience at Emmy London where I worked alongside the marketing manager. My main responsibilities were creating interesting content for the social media channels such as Instagram, Pinterest and especially the website and blog. I was given the responsibility of directly contacting photographers and customers to gain consent to use their imagery and was then able to create and update sections on the website. I also wrote and created imagery for blog posts. As well as this I captured my own imagery through mini photo shoots to use on the marketing channels. I also learnt and assisted in PR arranging and sorting out products that had to be sent to shoots and clients. This helped me improve my organisational and communication skills. Show less


Superdrug
• United Kingdom
• Retail
• 700 & Above Employee
• Sales Assistant

  • Apr 2014 - Apr 2015