Experience

Penn State Outreach

• United States
• Higher Education
• 1 - 100 Employee

• Social Media Manager

  • Jun 2023 - Present

  • Plan and execute social media content (including captioning and graphics) for Penn State Outreach Instagram, Facebook, Twitter, and LinkedIn social media sites (@pennstateoutreach). • Create, edit, and implement content (photos and videos) using applications such as Sprout Social and Canva • Populate and manage editorial calendar • Monitor social media channels and run data analytics • Work with various Penn State Outreach programs to create content/content… Show more • Plan and execute social media content (including captioning and graphics) for Penn State Outreach Instagram, Facebook, Twitter, and LinkedIn social media sites (@pennstateoutreach). • Create, edit, and implement content (photos and videos) using applications such as Sprout Social and Canva • Populate and manage editorial calendar • Monitor social media channels and run data analytics • Work with various Penn State Outreach programs to create content/content strategies • Producing quality blog post content for Penn State Outreach website Show less



Pennsylvania State University-Penn State Lehigh Valley

• United States
• Higher Education
• 1 - 100 Employee

• Social Media Specialist

  • May 2021 - May 2023

  Center Valley, Pennsylvania, United States • Plan and execute social media content (including captioning and graphics) for PSU-LV Instagram, Facebook, Twitter and LinkedIn social media sites (@pennstatelehighvalley) (@psulehighvalley) • Populate and manage editorial calendar • Monitor social media channels and run data analytics • Manage digital signage for internal communications such as upcoming events, branded content and up to date information on COVID-19 mandates • Provide social media coverage for campus events •… Show more • Plan and execute social media content (including captioning and graphics) for PSU-LV Instagram, Facebook, Twitter and LinkedIn social media sites (@pennstatelehighvalley) (@psulehighvalley) • Populate and manage editorial calendar • Monitor social media channels and run data analytics • Manage digital signage for internal communications such as upcoming events, branded content and up to date information on COVID-19 mandates • Provide social media coverage for campus events • Follow Penn State’s Corporate Internal Communications guidelines to ensure consistent messaging style and format

• Student Affairs Brand Ambassador

  • Jul 2019 - May 2021

  Center Valley, Pennsylvania • Plan and execute social media content via Instagram (@psulvstudentlife) • Produce and distribute marketing materials to keep faculty and student body updated on all university sponsored events • Compiled data analytics and produced reporting on social media insights to track new followers



AMERICAN EAGLE OUTFITTERS INC.

• United States
• Retail
• 700 & Above Employee

• Social Media/AE Live Influencer & Selling Manager

  • Aug 2020 - Nov 2021

  Center Valley, Pennsylvania, United States • Plan and execute social media content for local store promotions via Instagram (@aeo_centervalley) • Work with Corporate Social Media team to create feature videos for upcoming promotions and Diversity and Inclusion campaigns • Prepare personal testimony posts to promote American Eagle Outfitters via Instagram (@g_gonzzo) • Selected as AE Live Influencer for pilot program in North America • Manage team of 15 sales associates • Organize sales associates to specific zones to… Show more • Plan and execute social media content for local store promotions via Instagram (@aeo_centervalley) • Work with Corporate Social Media team to create feature videos for upcoming promotions and Diversity and Inclusion campaigns • Prepare personal testimony posts to promote American Eagle Outfitters via Instagram (@g_gonzzo) • Selected as AE Live Influencer for pilot program in North America • Manage team of 15 sales associates • Organize sales associates to specific zones to maximize sales potential • Train incoming sales associates on their roles with a focus on providing excellence in customer service • Resolve customer inquiries and provide a pleasant shopping experience • Close out sales registers and prepare bank deposits Show less



Sanofi

• France
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Contract Management Team Intern

  • Jul 2018 - Dec 2018

  Bridgewater, New Jersey • Revised and drafted confidentiality agreements for the company • Ran queries and generated requisition reports for the Procurement department • Audited travel and expense reimbursement submissions for compliance and accuracy



Lehigh-Northampton Airport Authority

• Executive Administrative Intern

  • Jun 2016 - Jul 2016

  Northampton, PA • Aided as an assistant to the Executive Assistant and Director of the airport scheduling board meetings and creating agendas • Mentorship opportunities within various departments throughout the airport