Experience

Coronado Country Club

• United States
• Animation
• 1 - 100 Employee

• General Manager

  • Oct 2020 - Present

  Total Members – 462 • Average Age – 55 A dynamic leader who coalesced the management team and re-energized the service culture to deliver a consistently excellent, member-focused club experience. George has a proactive approach to managing the operations as well as inherently being approachable and motivational with staff leadership. Located on the west side of the Franklin Mountains at an elevation of almost 4,000 feet, Coronado Country Club is a scenic course that offers panoramic views of Mexico, New Mexico, and Texas to the southeast. This course resembles the desert tracks of Arizona and features plush fairways and greens that are considered some of the fastest in the nation. In fact, pros have prepared for the Masters here, and Nike Tour events have been hosted in this beautiful setting.



Country Club Of Mobile

• United States
• Golf Courses and Country Clubs
• 1 - 100 Employee

• General Manager/Chief Operating Officer

  • May 2018 - Apr 2020

  General Manager/COO of member-owned, prestigious private club on the Gulf Coast. Offers 27-holes of golf with a practice facility, Clubhouse with a quality Golf Pro Shop, locker rooms, men's grill, barbershop, card rooms, formal and casual dining areas, outdoor patio dining, several private meeting rooms, and a grand ballroom. In addition to the Clubhouse, the amenities include a Tennis and Fitness Facility with 16 Lighted World Class Resort Style Tennis Courts with 15 of them being Har-tru/clay tennis courts, one hard that doubles as four pickle ball courts, a fully stocked Tennis Pro Shop, tennis/fitness/pool cafe, state-of-the-art fitness equipment, aerobics room, massage therapist rooms, and locker rooms complete with saunas and whirlpool. The pool facilities include an adult lap pool, an Olympic size competition swimming pool, a diving pool, a zero-entry child recreational pool with fountain and slides.



Wildcat Cliffs Country Club

• United States
• Golf Courses and Country Clubs
• 1 - 100 Employee

• General Manager / SECRETARY OF THE BOARD OF DIRECTORS

  • 1980 - Mar 2018

  OVERVIEW:In this long-tenured, leadership position for a member-owned, social and recreational club, I reported to the Board President and served as Board/Finance Committee Advisor and analytical partner to provide recommendations for improvements in operational and capital projects/expenses. As the Board Secretary, I managed all records, membership files, contracts, retirement plans, and insurance. Most recently, I served 320 Members, managed 8 direct reports, a staff of 75 employees, and guided/participated in 12 standing committees.

• GENERAL MANAGER / WORKFORCE PLANNING, ENGAGEMENT, AND DEVELOPMENT

  • 1980 - Mar 2018

  ** HIGHLIGHTS **As General Manager, I oversaw this function and had a positive impact on the Club. I continually challenged my staff to create exceptional member experiences and made great strides to be an active mentor. My staff remained engaged by participating in regular team meetings, mentoring, ongoing training, and projects. With an active employee referral program, team members were part of the hiring and team development process.➤ Addressed tight labor market issue by developing and managing a $2M employee housing complex with 36 bedrooms. ➤ Methodically researched recruiting resources to onboard 30 South African employees the Club in the following positions: bartenders, servers, culinary staff, cart attendants, golf course staff, fitness and pro shop attendants. ➤ Improved staff uniforms in all departments; revised employee handbook to ensure procedural improvements and all staff met goals and objectives.➤ Developed program with local gym to provide staff complimentary memberships, investing in the well-being of staff and improving morale.

• GENERAL MANAGER / CAPITAL IMPROVEMENTS

  • 1980 - Mar 2018

  ** HIGHLIGHTS **Over the course of the past 6 years, I personally managed and completed $6.8M capital improvements (on time and within budget) including:➤ $1.3M kitchen renovation➤ $1.6M addition of casual dining and new bar➤ $1.2M Clubhouse renovation ➤ $1.8M rebuild/acquisition of employee housing➤ Built 2 croquet lawns and croquet pavilion for $900K. I worked closely with architects, land planners, engineers, zoning administrators, decorators, contractors, town/county/state & federal agencies.

• GENERAL MANAGER / OVERALL STRATEGIC PLANNING AND MEMBERSHIP INITIATIVES

  • 1980 - Mar 2018

  ** HIGHLIGHTS **I responded to an economic downturn by developing innovative programs, such as, the under 60 member with 50% dues for seven years, or age sixty whichever came first for golf memberships. ➤ Developed aggressive relationship with local real estate community to mine leads for potential members. ➤ Stayed ahead of curve by carefully planning of amenity offerings (fitness center, croquet center with one regulation lawn and three-quarter size lawn, boat club, children’s playground, and picnic/fishing/ and walking paths). The fitness trend was extremely important in members’ and prospective members’ eyes. ➤Maintained full fiscal responsibility for Club with no operating assessments in more than 30 years. Replaced 8% of memberships per year, kept dues stabilized, and funded approximately $400K for capital repair and replacement through a partial funding of depreciation.