George F.
Craft Manager - Southwest at Prairie Malt- Claim this Profile
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Bio
Experience
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Prairie Malt
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Canada
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Food & Beverages
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1 - 100 Employee
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Craft Manager - Southwest
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Mar 2021 - Present
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B. United International Inc.
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Wholesale Import and Export
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1 - 100 Employee
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Division Manager - NYC
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Nov 2014 - Aug 2020
- Managed B. United’s largest market, plus two satellite markets. - Worked closely with our distributors in order to dynamically expand our account base, drive long-term sales and build close relationships with our accounts in highly saturated and competitive markets. Motivated distributor sales teams by selling the stories of our brands. - Consulted with accounts on branding, pricing, draft system management and troubleshooting. Conducted staff trainings for accounts ranging from 3 Michelin Star restaurants to neighborhood bars. Ran comprehensive sensory training panels for B United and industry colleagues. - Played a key role in R&D by collaborating with our producers to help them design impactful recipes and brands for the market. Built and maintained a company library to aid R&D efforts. Show less
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St Andrews Wine Company
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United Kingdom
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Beverage Manufacturing
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1 - 100 Employee
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May 2014 - Aug 2014
- Managed all shop operations: staffing, customer support, inventory management, stocking.
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Sep 2013 - May 2014
- Built and curated the shop’s craft beer selection.- Solely managed beer ordering and inventory.- Conducted private beer tastings of up to 30 people.
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The St Andrews Brewing Company
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United Kingdom
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Food & Beverages
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1 - 100 Employee
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Assistant Brewer / Consultant
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May 2014 - Jul 2014
- Assisted the head brewer with hot-side production. Helped bottling, labeling and cask filling. - Consulted for the Pub the brewery owned to help them build a dynamic beer selection for their customers. - Assisted the head brewer with hot-side production. Helped bottling, labeling and cask filling. - Consulted for the Pub the brewery owned to help them build a dynamic beer selection for their customers.
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Luvians Bottle Shop
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Beverage Manufacturing
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1 - 100 Employee
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Beer Director
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2011 - 2013
- Helped to grow and maintain the largest off-premise selection of artisanal beer in Scotland, selling/ordering. - Developed an extensive knowledge of Scotch, wine and artisanal craft beers. - Conducted private beer tastings of up to 20 people. - Helped to grow and maintain the largest off-premise selection of artisanal beer in Scotland, selling/ordering. - Developed an extensive knowledge of Scotch, wine and artisanal craft beers. - Conducted private beer tastings of up to 20 people.
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RadicalMedia
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United States
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Entertainment
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100 - 200 Employee
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Junior Engineer
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2010 - 2013
Summers - Assisted CEO, CTO and Global IT Director. - Worked with the IT Director and CTO to develop, engineer and implement technology solutions throughout the company. - Managed and oversaw a vast array of hardware –– from McIntosh audio-systems to storage servers and network switches. Taught newly implemented software and hardware to colleagues and C-level executives. Summers - Assisted CEO, CTO and Global IT Director. - Worked with the IT Director and CTO to develop, engineer and implement technology solutions throughout the company. - Managed and oversaw a vast array of hardware –– from McIntosh audio-systems to storage servers and network switches. Taught newly implemented software and hardware to colleagues and C-level executives.
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Education
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University of St. Andrews
Scottish Masters, Modern History -
Harvard
Social Anthropology, A -
Kimball Union Academy