Experience

Cypress Resources

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Digital Marketing Director

  • Apr 2018 - Present

  As the Digital Marketing Director I am responsible for brand management, development, implementation and execution of effective marketing and promotional strategies. Working closely with the CEO, my responsibilities include creative and content marketing development and implementation, client relationship management, external and internal marketing communication and managing a team of developers and managers to ensure that our objectives and key results are being accomplished. As the Digital Marketing Director I am responsible for brand management, development, implementation and execution of effective marketing and promotional strategies. Working closely with the CEO, my responsibilities include creative and content marketing development and implementation, client relationship management, external and internal marketing communication and managing a team of developers and managers to ensure that our objectives and key results are being accomplished.



Mezrano Law Firm

• 1 - 100 Employee

• Marketing Director

  • Dec 2015 - Apr 2018

  Established and implemented mobile applications for client intakes. This new method has streamlined turnaround from field employees to office employees. Responsible for designing, coding and modifying website, from layout to function. Strive to create a visually appealing site that features a user-friendly design and clear navigation. Developing an over all user experience. Developing an online presence on social media, Internet Marketing responsibilities also include SEO and SEM, Also responsible for creating scripts for promotional videos, Television spots and interviews. Researched and developed media buy based on city demographics and programming. Coordinating and scheduling public relation events, talk shows, interviews, community sponsorship (Friday Night Lights), and other events across the state. Show less



597Designs

• Owner/Operator

  • Aug 2004 - Dec 2015

  Develops and executes marketing strategies and design branding tools for a variety of domestic and international business ventures, including local governments. Established, expanded, and sustained viable business relationships with clients, services providers, sub-contractors, vendors, and professional colleagues to grow revenue and provide state-of-the-art solutions. Current clients include Clark County VA, Rocto Restaurants and FLAVOR Skate Boards for Disney. In 2004, 597 Designs landed a major rebranding contract with DeepEnd Media, project specifics listed below: • 2004-2006- Contracted by DeepEnd Media in Fairfax, VA to develop and launch the rebranding of Fairfax City. Specific project details included developing and launching multimedia campaigns to promote a multi-million dollar renovation effort for the City. Responsible for managing three senior level designers and coordinating several large-scale graphic projects, which encompassed the design, edit and implementation of custom DVD menus, interactive websites, animated presentations and flash animations which showcased the future state of the city. Show less



Bagel Bagel

• United States
• Restaurants
• 1 - 100 Employee

• Vice President of Sales and Marketing Operations

  • Jan 2006 - Apr 2014

  • Led and established daily wholesale manufacturing and operations for the largest bagel bakery in the DC metropolitan area; servicing over 300 clients on a daily basis. • Held full P&L responsibility for sales operations through direct training, leadership and supervision of team of twenty-two cross-functional employees. • Solidified an exclusive partnership with the Federal Government, as well as, fortune 500 companies like Sodexo, which expanded product awareness and distribution operations throughout the Metropolitan area; increasing sales by 3.7 million. • Built a portfolio of target accounts through identification of unique business opportunities, execution of corporate presentations, and strong contract negotiations. • Planned and designed the Bagel Bagel brand including custom logo, marketing materials and product catalog. • Directed vendor relations through negotiating contracts, which generated more than 90% of the business’ wholesale and dealer clientele. • Developed and provided all in house tech support processes and cloud infrastructure; including internal CRM systems and all software updates. • Steered and developed companywide training regarding policies, procedures and product development. Show less