Geoff Bibby

Chief Marketing Officer at Zix
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Contact Information
us****@****om
(386) 825-5501
Location
Grapevine, US

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Experience

    • United States
    • Software Development
    • 100 - 200 Employee
    • Chief Marketing Officer
      • Jan 2018 - Dec 2021

    • Vice President Marketing
      • Jul 2007 - Jan 2019

    • Senior Director Of Marketing
      • Sep 2003 - Jul 2007

      Dallas/Fort Worth Area I joined Zix in 2003 as the director of marketing for the company’s e-prescribing division. Throughout my years at Zix, I’ve had the opportunity to continue to advance my career through various roles. In 2007 I accepted a role as VP Marketing. My team and I are responsible for all aspects of marketing, including demand generation, lead generation, content marketing, brand management and corporate communications. We have experienced solid growth and transformation – reshaping the… Show more I joined Zix in 2003 as the director of marketing for the company’s e-prescribing division. Throughout my years at Zix, I’ve had the opportunity to continue to advance my career through various roles. In 2007 I accepted a role as VP Marketing. My team and I are responsible for all aspects of marketing, including demand generation, lead generation, content marketing, brand management and corporate communications. We have experienced solid growth and transformation – reshaping the industry standards when it comes to corporate email encryption and BYOD. I’m responsible a fantastic team focused on building industry awareness of how corporations can protect people and their data. Over the last year we’ve transformed the company image and brand through a fresh new corporate concept that accentuates our unique advantages. Recently we’ve taken ZixCorp demand generation and lead generation to new heights through targeted account programs, nurture programs, online awareness activity and lead lifecycle management through marketing automation. In 2013 alone we saw outstanding results, including a 60 percent increase in inbound sales inquiries; an 81 percent improvement in customer replacement wins; and a revenue growth YOY of 21 percent. SPEAKING ENGAGEMENTS 2014 • SecureWorld – Boston [March 2014] • Executive Alliance - New York [May 2014] • Gartner Security Conference – Washington DC [June 2014] • Executive Alliance – Atlanta [October 2014] • Executive Alliance – Laguna Nigel [November 2014] 2015 • Executive Alliance Summit – New York [May 2015] • Argyle Forum – San Francisco [May 2015] • Gartner Security and Risk Management Summit – Washington DC [June 2015]

    • United States
    • Software Development
    • 700 & Above Employee
    • Director of Marketing (Europe)
      • Aug 2002 - Aug 2003

      Reading, United Kingdom After five years working at Entrust, I took over the role of director of marketing, based in the United Kingdom. During this time, I was responsible for planning, development and localized implementation of Entrust’s marketing strategies, marketing communications and public relations activities – both external and internal for Entrust’s key European markets. I also oversaw development and implementation of sales support materials supporting events and services, with close collaboration with… Show more After five years working at Entrust, I took over the role of director of marketing, based in the United Kingdom. During this time, I was responsible for planning, development and localized implementation of Entrust’s marketing strategies, marketing communications and public relations activities – both external and internal for Entrust’s key European markets. I also oversaw development and implementation of sales support materials supporting events and services, with close collaboration with country managers for Germany, Spain, Italy and France.

    • Senior Marketing Manager
      • Jul 1998 - Jul 2003

      Ottawa, Canada Area Entrust was an absolute darling of the security space. When I joined, it was one of the hottest security companies around pioneering cryptography for the private sector – a vital step required for businesses to embrace the Internet and World Wide Web for business and commerce. As a senior marketing manager, and an early member of the Entrust team, I helped establish brand recognition and positioning to support the companies hyper growth during this time.

    • Computer and Network Security
    • 1 - 100 Employee
    • Marketing Manager
      • 1994 - 1998

      Toronto, Canada Area I started my career at Mytec Technologies which later became Bioscrypt, an early stage startup and pioneer of fingerprint biometrics security, where I served as marketing manager.

Education

  • University of Guelph
    Bachelor of Commerce (B.Com.), Marketing
    1989 - 1993
  • University of Guelph
    Bachelor of Commerce, Marketing
    1989 - 1993

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