Genna Scott
Content Strategist at In-House Advertising and Consulting- Claim this Profile
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Bio
Experience
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In-House Advertising and Consulting
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Advertising Services
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1 - 100 Employee
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Content Strategist
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Sep 2022 - Present
Strategize marketing campaigns for clients, create social media advertisements, write scripts for radio and T.V. ads, create email campaigns, and write website content for SEO purposes, all within tight deadlines. Go to monthly meetings to consult clients, determine next step in their marketing strategy, and facilitate those tasks to employees within the agency. Create content and advertisements for clients to enhance online presence and generate brand awareness. Strategize marketing campaigns for clients, create social media advertisements, write scripts for radio and T.V. ads, create email campaigns, and write website content for SEO purposes, all within tight deadlines. Go to monthly meetings to consult clients, determine next step in their marketing strategy, and facilitate those tasks to employees within the agency. Create content and advertisements for clients to enhance online presence and generate brand awareness.
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WDAY
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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First News Live Reporter/Anchor
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Feb 2022 - Sep 2022
Anchored the weekend morning newscasts. Produced the shows, cut video, wrote scripts, teases, and attacks. Reported on breaking news, upcoming events, etc. Conducted live interviews and recorded interviews. Anchored the weekend morning newscasts. Produced the shows, cut video, wrote scripts, teases, and attacks. Reported on breaking news, upcoming events, etc. Conducted live interviews and recorded interviews.
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South Dakota Public Broadcasting
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Intern
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May 2021 - Aug 2021
Wrote in AP style for radio and TV news stories. Hosted the live radio show “Morning Edition”. Conducted over-the-phone and on-camera interviews. Shot and edited video/audio for radio and TV news stories. Wrote in AP style for radio and TV news stories. Hosted the live radio show “Morning Edition”. Conducted over-the-phone and on-camera interviews. Shot and edited video/audio for radio and TV news stories.
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Education
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Minnesota State University Moorhead
Bachelor's degree, Broadcast Journalism