Experience

MiaDonna & Company

• United States
• Retail
• 1 - 100 Employee

• Digital Marketing Director

  • Oct 2022 - Sep 2023

  Portland, Oregon Metropolitan Area



Pendleton Woolen Mills

• Retail Apparel and Fashion
• 300 - 400 Employee

• Digital Marketing & Web Manager

  • Sep 2021 - Sep 2022

  Portland, Oregon Area

• Digital Marketing Manager

  • Oct 2019 - Sep 2021

  Portland, Oregon Area



Topo Athletic LLC

• United States
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Mar 2018 - Oct 2019

  Framingham, MA Digital Marketing Manager for a young, natural running shoe company. -Responsible for executing campaigns in multiple channels: social advertising, organic social, influencers and ambassadors, email, podcasts, print, blog, search, and partnerships. -Develops social media content and partners with customer service team on community management and promotions. -Manages external vendors, including advertising agencies, writers, photographers, SEM/SEO contractor, influencer marketing… Show more Digital Marketing Manager for a young, natural running shoe company. -Responsible for executing campaigns in multiple channels: social advertising, organic social, influencers and ambassadors, email, podcasts, print, blog, search, and partnerships. -Develops social media content and partners with customer service team on community management and promotions. -Manages external vendors, including advertising agencies, writers, photographers, SEM/SEO contractor, influencer marketing providers, and videographers. Show less



IHI

• United States
• Hospitals and Health Care
• 400 - 500 Employee

• Marketing Manager

  • Aug 2015 - Apr 2017

  Cambridge, MA Marketed the IHI National Forum, an annual conference attracting more than 5,000 attendees from around the world. Worked on driving program enrollment for programs ranging from $750 to $10,000. Duties included completing market scans, creating collateral, building and updating websites, scheduling and executing email and social marketing campaigns, and executing search advertising campaigns. Worked on the social media team at IHI, coordinating coverage of the IHI social media channels.



The TJX Companies, Inc.

• United States
• Retail
• 700 & Above Employee

• Advertising and Marketing Specialist

  • Oct 2014 - Aug 2015

  Developed and managed marketing campaigns on large campaigns (overall Holiday campaign) to small campaigns (gift cards). Managed the Marketing Budget for all assigned campaigns, and worked with Finance teams to ensure proper bookkeeping. Managed photo shoots to capture compelling and beautiful assets intended for signage, emails and social media.

• Associate Planner

  • Jul 2011 - Oct 2014

  Framingham, MA Planned and drove sales in Cookware/Bakeware Department, while executing over 10 events per year in Gourmet Kitchen. Travelled with Buying Team to the Atlanta Gift and Home Show to meet prospective vendors. Member of the Training Committee, supporting the development of new hires and the continuing training of current analysts.



MITX

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing Specialist

  • Mar 2010 - Sep 2011

  Engaged member community using social media, frequent educational and networking events, and direct outreach. Analyzed all email marketing campaign statistics weekly to improve performance across multiple metrics. Researched and created content for the organization’s blog, managed guest bloggers, maintained multiple websites, and provided event coverage at up to 60 educational events per year.



Product Stewardship Institute, Inc

• Communications & Development Associate

  • Sep 2008 - Dec 2009

  Managed the organization’s website. Served as main organizer under the executive director on developing new product stewardship councils in the US. Responsible for the organization’s newsletter.



Walgreens

• United States
• Retail
• 100 - 200 Employee

• Retail Management Intern

  • May 2007 - Sep 2007

  Worked with store managers and district staff to learn about merchandising, inventory, store operations, store management, advertising, bookkeeping and human resources.



Shred Threads

• United States
• Manufacturing

• Manager

  • May 2002 - Aug 2006

  Managed a retail and wholesale clothing company specializing in custom and stock screen printed and embroidered apparel. Selected and ordered inventory for new retail store; Implemented inventory record system, and analyzed sales trends to keep profitable inventory levels during peak seasons; Coordinated orders between customers, graphic artists, embroiderers, screen printers, suppliers, and shippers; Embroidered clothing, accessories and various other textiles to… Show more Managed a retail and wholesale clothing company specializing in custom and stock screen printed and embroidered apparel. Selected and ordered inventory for new retail store; Implemented inventory record system, and analyzed sales trends to keep profitable inventory levels during peak seasons; Coordinated orders between customers, graphic artists, embroiderers, screen printers, suppliers, and shippers; Embroidered clothing, accessories and various other textiles to complete orders accurately and on schedule. Also provided routine maintenance on machines. Show less