Gena Phillips

Key Account Executive at Finotex
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -

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5.0

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Kaci Riggs

I had the pleasure of working with Gena at Hatco for several years and I have never met a person who paid more attention to detail. She was a prompt person with a positive attitude and endless energy; she was truly passionate and driven. With one position, she did the work of at least three people and did it EFFECTIVELY. Gena is an organized person who is wired for success. She's a "whatever it takes" type of worker whom I was proud to be on a team with.

Patti Neitsch

I had the pleasure of working with Gena at Lucchese where she was a Key Account Executive. Gena has an incredible sense of balance between product, customer service and business analytics. She demonstrates a superior understanding of product design and fashion, always willing to assist the team in new development and trend analysis. She displays an exceptional level of customer service with great attention to detail. Gena works diligently to develop trusted business relationships. She has gone to great lengths to develop sales tracking reports to ensure her guidance is based on measureable fact. She continues to seek new opportunities to learn and is always willing to pass along her knowledge to those around her. She knows how to ‘get it done’ and she is the first to ‘lend a hand’. Gena is first class, all the way! She will be an incredible asset to any company.

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Experience

    • United States
    • Retail Apparel and Fashion
    • 100 - 200 Employee
    • Key Account Executive
      • Jan 2017 - Present

    • Key Account Manager
      • Dec 2010 - Jun 2016

      • Key Account Management including retail and e-commerce. • Improved sales quality, margin and volume through data analysis, planning, forecasting and replenishment. • Developed growth strategy for ladies’ products by focusing on key performing fashion footwear styles. • Develop and continuously improve client relations with growth opportunities to support forward planning and expansion. • Event planning and promotional activity for in-store marketing events and sales contests. • Plan, organize and execute marketing events and shows including NFR and Dallas Safari Club. • Execute in-store and corporate training seminars to promote product knowledge, customer service and sales opportunities. Show less

    • Senior Merchandiser and Sales
      • Aug 1999 - Dec 2010

      Senior Merchandiser and Sales, Hatco, Garland, Texas – 2004 to 2010 Merchandising and Sales, Hatco, 1999-2003 • Merchandised and designed new product lines with two seasonal breaks of all Resistol apparel lines. • Traveled to Asia to meet with manufacturers and development with new sources. • Worked with CAD designer and international suppliers to merchandise lines from conception to samples. • Maintained system with season item information. • Built and maintained relations with key domestic and international accounts. • Tracked and monitored daily and monthly sales and shipments with domestic and international suppliers. • Developed seasonal catalog and selling aides for sales team and customers. • Coordinated and communicated direct shipments from supplier to customer. • Communicated weekly with sales team with changes and weekly inventory status. Show less

  • Aalfs Manufacturing
    • Dallas, Texas
    • Product Manager
      • 1998 - 1999

      • Managed product development for private label jeans line. • Shopped European and New York market for developing trends. • Developed, organized, and completed costing for seasonal product lines. • Presented line to various Men’s and Kid’s Merchandisers. • Maintained system with product updates. • Tracked and maintained merchandise throughout production. • Managed product development for private label jeans line. • Shopped European and New York market for developing trends. • Developed, organized, and completed costing for seasonal product lines. • Presented line to various Men’s and Kid’s Merchandisers. • Maintained system with product updates. • Tracked and maintained merchandise throughout production.

    • Product Manager
      • 1996 - 1998

      • Managed product development activities associated with dress pants, sportcoats, and custom fit suits. • Assisted in organization of seasonal line plan. • Maintained daily status updates of all fabric/product suppliers and piece goods for domestic and off-shore locations. • Placed and tracked fabric and trim details for samples, swatches and initial production. • Communicate line changes, line updates, and special needs to sales force. • Managed product development activities associated with dress pants, sportcoats, and custom fit suits. • Assisted in organization of seasonal line plan. • Maintained daily status updates of all fabric/product suppliers and piece goods for domestic and off-shore locations. • Placed and tracked fabric and trim details for samples, swatches and initial production. • Communicate line changes, line updates, and special needs to sales force.

    • Merchandising Manager
      • 1993 - 1996

      1994-1996 Women’s, Men’s, and Children’s Division’s - Deridder, Louisiana and Terrel, Texas 1993-1994 Women’s Division – Trainee - Kerrville, Texas • Coordinated assortment plans for seasonal and basic merchandise. • Responsible for merchandise maintenance of all SKU’S. • Maintained visual presentation for areas of management. • Responsible for interviewing, staffing, and scheduling department personnel to ensure appropriate coverage. • Performed all performance appraisals for and with department personnel. Show less

Education

  • Kaplan Real Estate
    Real Estate
    2016 - 2016
  • Stephen F. Austin State University
    Bachelor of Business Administration (BBA), Marketing
    1991 - 1993
  • Whitehouse High School

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