Gemma del Cerro

Digital Sales Executive at BLUEMEDIA | HENNEO
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Madrid Metropolitan Area, ES
Languages
  • English Full professional proficiency

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Paz Calvo

It has been a pleasure working with Gemma del Cerro, first as part of my team, and later as the Client Services Director of TAPTAP. I´ve seen her successfully manage complex situations with clients, giving them creative solutions & exceptional service. She is organized, profesional, responsible and 100% reliable. Because of this, I highly recommend Gemma del Cerro.

María de la Puente

Gemma is an amazing colleague and manager. She is honest and passionate about her job. Also she has attention to detail, analytical skills and is really costumer oriented, creating always a really good environment on the teams she joins. With a creative thinking, Gemma is someone who gets things done. I've had the privilege of working with her during almost two years and it I recommend her highly, she will not let you down.

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Experience

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Digital Sales Executive
      • Dec 2016 - Present

      ● Responsible of the accounts of OMD and CARAT ● Management and coordination of sale proposal, and follow up of the campaign. ● Identify business opportunities for customers and develop digital strategies. ● Meetings with different stakeholders (publishers and advertisers) ● Project Manager of Mondo Sonoro: reference website on music in Spain. ● Responsible of the accounts of OMD and CARAT ● Management and coordination of sale proposal, and follow up of the campaign. ● Identify business opportunities for customers and develop digital strategies. ● Meetings with different stakeholders (publishers and advertisers) ● Project Manager of Mondo Sonoro: reference website on music in Spain.

    • Spain
    • Advertising Services
    • 100 - 200 Employee
    • Director of Advertising Operations
      • Jan 2014 - Nov 2016

      ● Leader of the advertising operations department.● Ad Serving management. Coordinate the distribution, implementation and delivery of all campaigns.● Monitor and manage work, training and motivating the team.● Provide a full post-sales service and quality to the customer, reporting and analysis of results of campaigns.● Publishers Management, mobile sites and apps.

    • Account Manager
      • Oct 2011 - Dec 2013

      ● Trafficked ad campaigns to mobile devices, including all kind of formats, trackings and platforms (AppNexus, DFP, SmartAdserver, etc)● Achieved client performance goals by optimizing campaigns for CTR to back out to a specific performance goal.● Retrieved custom reporting on campaign spending and delivery utilizing Excel functions such as pivot tables.● Developed relationships by working closely with the main Media Agencies (OMD, HAVAS, Vivaki, Wink, etc)

    • Spain
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Assistant Account Executive
      • Sep 2010 - Aug 2011

      - Managing and organizing events. - Preparing press kits, brochures and press books. - Open Days: organizing press events for client collections (apparel & luxury watches). - Designing and writing press releases, invitations. - Daily contacts with media, blogging community on clients behalf. - Main accounts: TAG Heuer, Zenith, Lotto, The North Face and FOX TV. - Managing and organizing events. - Preparing press kits, brochures and press books. - Open Days: organizing press events for client collections (apparel & luxury watches). - Designing and writing press releases, invitations. - Daily contacts with media, blogging community on clients behalf. - Main accounts: TAG Heuer, Zenith, Lotto, The North Face and FOX TV.

    • Italy
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Sales Assistant
      • Oct 2008 - Sep 2009

  • Fuenlabrada City Hall
    • Madrid y alrededores, España
    • Assistant at Communication Department
      • Jun 2006 - Sep 2006

      - Creation and ad design of support public campaigns. - Maintaining updated database of newspaper advertisers. - Analysis, study and implementation of the existing image file. - Creation and ad design of support public campaigns. - Maintaining updated database of newspaper advertisers. - Analysis, study and implementation of the existing image file.

    • Trainee, editor and radio broadcaster
      • Jul 2003 - Aug 2003

      - Attendance at events of various kinds, post writing and implementation of the news. - Layout radio cuts. - Drafting of cultural agendas. - Attendance at events of various kinds, post writing and implementation of the news. - Layout radio cuts. - Drafting of cultural agendas.

Education

  • Institute Europeo di Design. IED Madrid
    Master in Fashion Communication, Marketing and Fashion History.
    2009 - 2010
  • International Study Centre in Dublin (Ireland)
    English Academic Course.
    2007 - 2008
  • Universidad Pontificia de Salamanca
    Advertising and Public Relations Degree.
    2002 - 2007

Community

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