Executive Director

• Jan 2019 - Present

Managing Director and Co-founder of New Zealand's newest concept in fitness centres, Revl. Rebalancing the fitness industry to deliver workout experiences designed for what people actually want to do and how they want to live. Managing Director and Co-founder of New Zealand's newest concept in fitness centres, Revl. Rebalancing the fitness industry to deliver workout experiences designed for what people actually want to do and how they want to live.

Strategy and Management Consultant

• 2012 - Jan 2019

My professional experience has primarily come through Les Mills NZ and Les Mills International, initially in general management and later as a strategy and management consultant. As a result, my professional experience is broad and far reaching. Corporate Strategy Covering property portfolios, fitness centres, early childhood centres and new project development. Leadership Localised high performing teams (6+) to large national teams (500+). Corporate Finance Annual reporting of financial performance. Finance strategy development. Project evaluation. Operational Finance Profit and Loss responsibility. Performance Metrics. Property Portfolio strategy, acquisitions and leasing. Operations Management Les Mills gyms, early childhood centres, car park buildings and not-for-profit. New Business Development Business acquisitions, Greenfield developments and start-ups. New Product Development Business model and value proposition design. National and international products. Governance Corporate and not-for-profit. Director and Senior Leadership reporting. Annual planning and Board reporting. Research and Analytics Commercial and academic. Key Clients: Les Mills New Zealand Played the lead consulting role in the competitive strategy development, evolution and implementation for Les Mills NZ, 2012-2018 that continues to deliver a significant step-change in performance. Les Mills International Business model and value proposition design for international products. Dress For Success (NFP) (Australasian Strategic Alliance) Delivered cross-border organisational change management. Annual Australasian conference facilitator. Management advisor to Australasian Regional Director. Show less

MBA Student

• Feb 2012 - Oct 2013

Applied Business Research paper became a seminal paper in the fitness industry, leading to further research across multiple industry sectors and the creation of new high value strategies. Corporate Finance and Financial Statement Analysis achievements were immediately leveraged to create new corporate strategies and identify multiple value-creating projects and opportunities, including the development of the most profitable Les Mills club format to date. Applied Business Research paper became a seminal paper in the fitness industry, leading to further research across multiple industry sectors and the creation of new high value strategies. Corporate Finance and Financial Statement Analysis achievements were immediately leveraged to create new corporate strategies and identify multiple value-creating projects and opportunities, including the development of the most profitable Les Mills club format to date.

National Fitness Director

• 2011 - Jan 2012

Regional General Manager - Wellington Region

• 2005 - 2012

Developed two mature Les Mills clubs and one Greenfield site, leading a team of 250+ staff and contractors, to serve ~15,000 members, managing $15M annual turnover and achieving unprecedented success in operational and financial performance: growing membership by 60% and operating profit by more than 140%.

Club Manager, Les Mills Extreme and The Terrace

• 2002 - 2005

Assistant Manager; Les Mills Extreme and Terrace

• 1995 - 2002

Production Distributions Manager

• 1992 - 1994