Gazala Bohra

Chief Marketing Officer at Health Products For You
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Contact Information
us****@****om
(386) 825-5501
Location
Monroe, New Jersey, United States, US
Skills

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Credentials

  • New Board Member Boardsmanship Certification
    New Jersey School Boards Association
    Dec, 2022
    - Oct, 2024
  • UPS Ignite
    Kellogg Executive Education
    Nov, 2022
    - Oct, 2024

Experience

  • Health Products For You
    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Jan 2019 - Present

    • Digital Asset Optimizer
      • Jan 2017 - Dec 2018

      Managed and Optimized all digital assets of Health Products For You and HPFY Stores. This included 11 e-commerce stores, blogs and all of their social media accounts. Worked extensively on the SEO of www.healthproductforyou.com. Worked to optimize and grow both on site and offsite content marketing, social media content marketing for all the e-commerce stores. Worked to expand the paid social media marketing campaigns for the business. Optimized the email marketing campaigns.

    • QA Team Lead
      • Jan 2008 - Dec 2008

      Developed QA guidelines, schedules, reporting, and conducted QA audits. Managed all QA objectives, set goals, and performed appraisal for the QA resources.Provided feedback to the product entry and development team to ensure quality requirements are met. Developed QA guidelines, schedules, reporting, and conducted QA audits. Managed all QA objectives, set goals, and performed appraisal for the QA resources.Provided feedback to the product entry and development team to ensure quality requirements are met.

  • Softpro International Incorporated
    • IT Recruiter
      • Jan 2007 - Dec 2007

  • Citi
    • Mexico
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Operations Analyst
      • Apr 2004 - Apr 2006

      Moved up from cataloging and data entry to being responsible for CRS’s intranet. Collaborated with the Operations team on a daily basis on multiple enterprise initiatives.Was Responsible for overall administration of the Citigroup Realty Service’s intranet website. Designed and implemented the new website and managed the migration of content from the old website to the new one.Coordinated business stakeholders globally across different departments for multiple initiatives like website updates, Continuity of Business processes & disaster recovery, Restricted Commodity Delegation and Procure to Pay (P2P). Developed and managed a utilities database to better manage gas, electric and water consumption across the Citibank branches of Northeast America.Helped in cataloging and maintenance of the vendor service contracts and streamlined it by moving it to a database that also enabled easier reporting.

  • Cittone Institute
    • Higher Education
    • 1 - 100 Employee
    • Java Instructor
      • Aug 2001 - Feb 2002

  • Infosys
    • India
    • IT System Custom Software Development
    • 1 - 100 Employee
    • Software Engineer
      • Sep 1999 - Apr 2000

Education

  • Gogte Institute of Technology, BELGAUM
    Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
    1995 - 1999

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