Gaurav Mendiratta
Chief Operating Officer at Devappment- Claim this Profile
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Bio
Experience
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Devappment
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United States
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Software Development
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1 - 100 Employee
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Chief Operating Officer
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Jul 2018 - Present
10+ years of experience in B2B international marketing and business development for tech companies. I manage global marketing for the US-based IT software house and I offer strategic marketing consultancy to tech SMEs and startups, always striving to expand my skills, improve results and keep the pace with the latest global marketing trends. Passionate about pragmatic marketing. Always exploring how tech SMEs can achieve more with limited marketing budgets by using the optimum marketing infrastructure and proven marketing tactics (the right mix: inhouse team - marketing technology - agencies - freelancers). . Colleagues and collaborators know me as a proactive person, always trying to leverage all existing assets, implement best-fit projects and suggest improvement ideas to deliver best results under given circumstances and generate business benefits. Specialties: strategic marketing, go-to-market, effective integrated lead generation programs (both push and pull), branding and identity, communication strategy, digital marketing, content creation (whitepapers, articles, corporate presentations, PRs, corporate movies scripts, webinars scripts, corporate presentations, etc), marketing technology (eg: Dynamics CRM, Salesforce, Hubspot), employer branding, event management, E2E virtual events planing Show less
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American Express
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United States
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Financial Services
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700 & Above Employee
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Training Manager
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Feb 2016 - Sep 2018
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Shift Lead
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Apr 2011 - Feb 2016
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Education
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St. Margaret Sr. Sec. School
Bachelor's degree, Business/Commerce, General