CoFounder - Growth Marketing Advisor

• Jan 2022 - Present

Growth Consultant & Sales Coach

• Sep 2022 - Present

Investor

• 2022 - Present

Head of Growth

• Nov 2021 - Apr 2022

Growth Manager

• Jun 2021 - Nov 2021

CoFounder - Marketing, Growth & Product

• Sep 2016 - Apr 2021

MARKETING > strategy: validated the budget (135K€/y) and the marketing Action Plan > management: lead the marketing, content and e-merchandising team. > tools: G.Ads, F.Ads, Segment, Customer.io, web scrapper. > achievement: SEO (0 to 15%), repeat (0 to 10%), booking (from 0 to 1M€ turnover). GROWTH > Strategy: Automated the sourcing of leisure partners > LaGrowthFormation batch # 1 - analytics, Paid and free acquisition, automation, scrapping, tagging plan, AARRR, ICE score... > Tools: G.Analytics, GTM, Woodpecker, web scraper. > achievement: from 2 to 35 contracts per month and per FTE. From 0 to +1500 subscriptions. PRODUCT > Strategy: developed the long-term Product Vision for a "SaaS enabled-Marketplace". > Management: Lead a tech team of 3 people > Tools: Gitlab, Trello, G. Optimize, Inspectlet. > achievement: from 0.1 to 1.5% of conversion rate in 2 years. Marketplace expert, SaaS development over the last year. BUSINESS > built an entrepreneurial adventure with my brother Guillaume Vorilhon > raised funds twice (700K € & 1M €) > up to 1M € turnover despite covid crisis > woom.fr was fully acquired in 01.2021 by WiiSmile, a company specialized in Works Councils. Show less

Trade Advisor

• Jan 2014 - Jun 2014

• Was member of a three-person team to prepare the French Tech Tour Canada 2014. • Was in charge of the communication of the French Tech Tour Canada and during networking events. • Worked as Business Developer for three French IT companies (BITTLE, PIXELIRIS and IVALUA). Made prospection for them in order to schedule business meetings with potentiel partners and clients in Toronto and Montréal. Attended these meetings as member of the French Trade Commission • Was member of a three-person team to prepare the French Tech Tour Canada 2014. • Was in charge of the communication of the French Tech Tour Canada and during networking events. • Worked as Business Developer for three French IT companies (BITTLE, PIXELIRIS and IVALUA). Made prospection for them in order to schedule business meetings with potentiel partners and clients in Toronto and Montréal. Attended these meetings as member of the French Trade Commission

Product Manager Assistant

• Jul 2013 - Jan 2014

• Encouraged prospects to subscribe to CANAL+/CANALSAT thanks to promotional mailing and telemarketing operations. • Liaised with Internet service providers (Orange, Bouygues Télécom) to write mailings on their behalf. Developed the design of mailings. • Set up outgoing called campaigns. Ensured operational monitoring of action plans. Respected schedules. Continuously controled and analysed results of campaigns. Produced daily reports to manage the evolution of outgoing phoning campaigns. Show less

Responsable partenariats

• Sep 2011 - May 2013

• Responsible for the candidature of the association to the Cannes Corporate Media & TV Awards : winner of the first prize among Students in Europe, • Created corporate videos for EDHEC and companies (BMW, CANAL+), edited videos for the EDHEC’s students. Edited videos during fifteen student meetings gathering from 1,200 to 4,000 people (editor and camera operator during the first student sports gathering in Europe : the Course Croisière EDHEC). • Made contact with companies, Brought greater visibility of the association within the business world. Show less

Motion Designer

• Jul 2012 - Aug 2012

• Led external communication of the company thanks to videos. Drafted scripts. Managed a camera production team. Trained a coworker to edit videos. Made 30 videos within two months. • Led external communication of the company thanks to videos. Drafted scripts. Managed a camera production team. Trained a coworker to edit videos. Made 30 videos within two months.