Experience

Mentoring SG

• Singapore
• Non-profit Organizations
• 1 - 100 Employee

• Partners' Enablement & Quality Lead

  • Jan 2023 - Present

  Mentoring SG is a ground-up national movement launched in December 2022 in partnership with the National Youth Council. It aims to foster a culture of mentoring in Singapore and increase accessibility to mentoring opportunities for youth. As the Partners' Enablement and Quality Lead, I played a key role in connecting and empowering stakeholders from three crucial areas: Corporations, Service Providers, and Education Institutions.Key Responsibilities:Stakeholder Engagement: Conducted listening exercises with 3P sectors, schools, and students to gain insights into the existing mentoring landscape. Leveraged these findings to establish partnerships between Service Providers and Corporations, co-creating mentoring opportunities tailored for youths.Partnership Development: Collaborated service providers and mentoring organizations, exploring opportunities for collaboration. Forged partnerships with corporates and initiated discussions to identify potential areas of synergies.Amplification and Outreach: Orchestrated various initiatives to amplify mentoring efforts, including webinars, intra-school roundtables, nation-wide marketing campaigns, and the National Mentoring Summit. These activities aimed to raise awareness and promote the benefits of mentoring across the country.Accomplishments in 2022:Created 4000 mentoring opportunities for youths, providing them with valuable guidance and support.Successfully engaged 50 service providers and mentoring organizations, fostering collaboration and expanding the reach of Mentoring SG.Forged partnerships with 13 corporates and initiated discussions with 30 others, exploring potential areas of collaboration to further enhance mentoring initiatives.Engaged and supported 18 schools, understanding their unique needs and providing tailored mentoring opportunities to their students.Through my role at Mentoring SG, I have played a pivotal role in building a vibrant ecosystem of mentoring in Singapore. Show less

• Project Manager (Youth Engagement)

  • Jun 2021 - Dec 2022



enVisuals

• Singapore
• Media Production

• Founder

  • Jan 2015 - Present

  EnVisuals, a collaborative media production company, partners with renowned brands including Lazada, G-SHOCK, GrabPay, Pastry Mart, Colgate, Nanyang Technological University, ASICS, 8M, AXA, and JLL. We specialize in producing various types of content, including company advertorials, product launch videos, internal asset videos, event coverage, short films and many more. Our team consists of passionate graduates with a Filmmaking degree from ADM, NTU Singapore. We constantly strive to enhance our skill sets and are deeply committed to the art of visual storytelling. With a keen focus on filmmaking, photography, videography, and editing, we take pleasure in creating immersive experiences and venturing into unexplored territories. At EnVisuals, we believe that moments un-captured are not truly experienced. By incorporating cutting-edge media techniques, we aim to provide fresh perspectives that resonate with our society. Our mission is to transform your ideas into captivating realities, using our expertise in conceptualization, storytelling, and creative execution. Join us in unlocking the full potential of your vision. Let EnVisuals be your partner in bringing your ideas to life and delivering compelling narratives that leave a lasting impact. Show less



Lazada

• Singapore
• Technology, Information and Internet
• 700 & Above Employee

• Media Producer

  • Jan 2019 - Jan 2023

  I led collaborative projects with various departments within Lazada Singapore and the Lazada Regional team. These departments encompassed a wide range of areas, including Organization & Talent Development, Seller Engagement, People, CEO Office, ESG, Logistics, and more. Key Responsibilities: Video and Photo Production: Directed and produced compelling videos and photos for a diverse range of purposes. This included creating short commercials, developing assets for the Lazada Learning Festival, producing CEO Welcome videos, crafting internal learning and development content, and capturing event coverage for townhall meetings and large-scale campaigns. Collaborative Approach: Worked closely with multiple departments, understanding their specific requirements and objectives. Leveraged a collaborative mindset to ensure that the produced media assets aligned with their goals, brand guidelines, and overall messaging. Creative Execution: Employed innovative and visually captivating techniques to bring ideas to life. Demonstrated a keen eye for detail, ensuring that the videos and photos showcased high production quality and effectively conveyed the desired messages. Achievements: High-Impact Deliverables: Produced engaging and impactful media assets that contributed to the success of key initiatives, including the Lazada Learning Festival, internal learning and development efforts, employee engagement, and major campaigns. These assets effectively communicated messages, captured attention, and achieved desired outcomes. By establishing and leading Envisuals, I have demonstrated my ability to create visually stunning and meaningful content that meets the diverse needs of Lazada and its various departments. I am passionate about leveraging the power of media production to drive engagement, deliver compelling storytelling, and contribute to the overall success of organizations. Show less



Pastry Mart

• Singapore
• Food and Beverage Services
• 1 - 100 Employee

• Media Producer

  • Dec 2020 - Dec 2021

  I had the opportunity to collaborate closely with Pastry Mart, a renowned supplier of pastry supplies, as our esteemed clientele. Our partnership involved spearheading their B-to-C outreach campaign, producing and shooting engaging content to enhance their brand presence and drive customer engagement. Key Responsibilities: Recipe Video Series and Product Photoshoots: Led the production and shooting of a captivating recipe video series, showcasing Pastry Mart's products in action. By carefully crafting visually appealing videos, we effectively conveyed the process of creating delectable pastries using their supplies. Additionally, we conducted professional product photoshoots to create high-quality visuals that highlighted the key features and benefits of their offerings. Advertisement Production: Collaborated closely with Pastry Mart's marketing executives to conceptualize, produce, and shoot an advertisement tailored for their various social media platforms. By leveraging our expertise in storytelling and visual aesthetics, we created a compelling advertisement that captured the essence of Pastry Mart's brand and resonated with their target audience. Creative Collaboration: Worked closely with Pastry Mart's marketing team to understand their brand values, target market, and campaign objectives. Leveraging this knowledge, we collaborated on creative concepts, ensuring that the produced content aligned with their brand identity. Achievements: Successful B-to-C Outreach Campaign: By producing engaging recipe videos, captivating product visuals, and a compelling advertisement, we played a key role in kick-starting Pastry Mart's B-to-C outreach campaign. These assets effectively showcased their products, enhanced their online presence, and drove customer engagement. I am proud of the impactful work we delivered for Pastry Mart. By leveraging our expertise in media production, we enabled them to connect with their target audience and achieve their business goals. Show less



Casio Singapore Pte Ltd

• Singapore
• Wholesale Appliances, Electrical, and Electronics
• 1 - 100 Employee

• Media Producer

  • Jun 2021 - Aug 2021

  I had the privilege of overseeing the end-to-end production of promotional materials for Casio G-SHOCK's 2021 National Day Campaign in collaboration with Singaporean artist, Tobyato. Key Responsibilities: Campaign Story Conceptualization: Worked closely with my team and Tobyato to conceptualize the campaign story. Leveraged our collective creativity and expertise to develop a compelling narrative that aligned with the brand and artist's vision. Script Development: Collaborated with Tobyato to craft a captivating script that effectively conveyed the essence of the collaboration and resonated with the target audience. Ensured that the script reflected the unique style and personality of both G-SHOCK and Tobyato. Video and Photo Content Production: Directed and oversaw the production of the campaign's video and photo contents. Led the team in capturing high-quality visuals that showcased the collaboration in an engaging and visually stunning manner. Ensured that the production adhered to timelines, budget, and creative vision. Post-Production Management: Took charge of the full post-production process, including editing, sound design, and color grading of all assets. Ensured that the final outputs met the highest standards of quality and effectively communicated the desired message. Achievements: Successful Collaboration: Orchestrated a seamless collaboration between G-SHOCK and Tobyato, resulting in a visually compelling and engaging campaign that captured the attention of the target audience. The collaboration effectively highlighted the unique artistic expression of Tobyato while showcasing G-SHOCK's brand identity. Positive Client Feedback: Received positive feedback from both G-SHOCK and tobyato, acknowledging the creativity, professionalism, and attention to detail demonstrated by Envisuals throughout the project. Show less



Grab

• Singapore
• Software Development
• 700 & Above Employee

• Video Producer

  • Jun 2019 - Aug 2019

  Along with the company's marketing executive, I conceptualised, produced and shot for an advertisement for their various social media platforms. Helming a crew of 10 members, we handled end to end production and created a series of 2 GrabPay Merchant videos featuring The Daily Cut and The Pilates Works. Along with the company's marketing executive, I conceptualised, produced and shot for an advertisement for their various social media platforms. Helming a crew of 10 members, we handled end to end production and created a series of 2 GrabPay Merchant videos featuring The Daily Cut and The Pilates Works.



NTUitive

• Singapore
• Research Services
• 1 - 100 Employee

• Video Producer

  • Apr 2019 - Aug 2019

  Leading a team of 5 members, I handled the end to end production process to produce and shoot for a series of 3 short commercials featuring true stories of their alumnus. We pulled off re-creating the real stories of the featured 3 alumnus and convincing them to act in their own feature videos. Leading a team of 5 members, I handled the end to end production process to produce and shoot for a series of 3 short commercials featuring true stories of their alumnus. We pulled off re-creating the real stories of the featured 3 alumnus and convincing them to act in their own feature videos.



Colgate-Palmolive

• United States
• Manufacturing
• 700 & Above Employee

• Video Producer

  • Jan 2018 - Jun 2018

  During our schooling days, my partner and I got approached to produce and shoot for a series of 7 short promo videos for their "Dare to Love" toothpaste release. We handled the end to end production of the series and oversee the entire video campaign for their limited edition toothpaste. During our schooling days, my partner and I got approached to produce and shoot for a series of 7 short promo videos for their "Dare to Love" toothpaste release. We handled the end to end production of the series and oversee the entire video campaign for their limited edition toothpaste.



Zhao Wei Films

• Singapore

• Intern

  • May 2017 - Aug 2017

  Camera Assistant for Eric Khoo's latest feature film "Ramen Teh" Grip and crew coordinator for Kirsten Tan's commercial for Raffles Hotel Art Assistant for Prudential's commercial "I Am We" Camera Assistant for Eric Khoo's latest feature film "Ramen Teh" Grip and crew coordinator for Kirsten Tan's commercial for Raffles Hotel Art Assistant for Prudential's commercial "I Am We"



Republic of Singapore Air Force

• Singapore
• Armed Forces
• 700 & Above Employee

• Sergeant

  • Feb 2013 - Feb 2015

  Sergeant, Air Force Technician (AFT) As a Sergeant, I mentor and guide incoming juniors in their paths to become a full fledge Dedicated Crew Chief. As an Air Force Technician, we have access to the latest aviation and weapons technology, and are responsible for maintaining Singapore's F16 aircraft and weapon systems. We contribute effectively to any maintenance operation. Our meticulousness help safeguard our Nation’s peace. Sergeant, Air Force Technician (AFT) As a Sergeant, I mentor and guide incoming juniors in their paths to become a full fledge Dedicated Crew Chief. As an Air Force Technician, we have access to the latest aviation and weapons technology, and are responsible for maintaining Singapore's F16 aircraft and weapon systems. We contribute effectively to any maintenance operation. Our meticulousness help safeguard our Nation’s peace.