Gabriel Renzo

Marketing analyst at Colégio IED
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • Português Native or bilingual proficiency
  • English Professional working proficiency

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Bio

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Credentials

  • Imersão Branding de Perto
    Branding de Perto
    Feb, 2023
    - Nov, 2024

Experience

  • Colégio IED
    • Brazil
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Marketing analyst
      • Jun 2022 - Present

      Creation and sending of internal communication (communications, arts, events, etc.); Responsible for partnerships with local businesses and schools; Creation of briefing for creation of campaigns; Analysis of the results of actions; Identify and propose new CRM strategies; Strategic planning for student retention and acquisition of new students (clients); Planning, creation and launching of campaigns in the service channels; Monitoring of the annual communication calendar and responsible for implementation. Show less

  • Defrisée
    • Brazil
    • Personal Care Product Manufacturing
    • Marketing Menager
      • Nov 2020 - Jun 2022

      Management of the Marketing team (CRM, CX, UX, Sales and Brand);Workflow organization of the marketing team;Development of performance report and presentation for the CEO;Responsible for strategic marketing planning;Preparation of briefing (creation, media and planning);Approval of online media made by the agency;Identify and propose new CRM strategies;Creation of the communication calendar;Brand repositioning, for a more conscious brand

    • Paid Traffic Manager (FreeLancer)
      • Jun 2020 - Nov 2020

      Mapping and creating a strategy for Digital Marketing;Website creation and optimization through Wordpress;Management of paid traffic campaigns such as Google Adwords and Facebook Ads;Attracting new customers through campaigns;Extraction of Google Analytics reports and presentation of results.

  • Benluz
    • Brazil
    • Retail
    • 1 - 100 Employee
    • Marketing Analyst
      • Feb 2020 - Nov 2020

      Responsible for strategic marketing planning; Development of performance report and presentation for the management team; Creating a briefing for the agency responsible for the creations; Creation of the communication calendar; Creation of strategies and promotions for e-commerce; Creation and management of campaigns through Google Adwords and Facebook Ads; E-commerce optimization through SEO; Creation of post calendar approval done. Responsible for strategic marketing planning; Development of performance report and presentation for the management team; Creating a briefing for the agency responsible for the creations; Creation of the communication calendar; Creation of strategies and promotions for e-commerce; Creation and management of campaigns through Google Adwords and Facebook Ads; E-commerce optimization through SEO; Creation of post calendar approval done.

Education

  • ESPM Escola Superior de Propaganda e Marketing
    Pós-graduação Lato Sensu - Especialização, Neurociência do Consumidor
    2023 - 2024
  • City of São Paulo University
    Technologist, Marketing
    2018 - 2020

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