Vice President of Business Development MENA

• Nov 2022 - Present

MENA regional Director

• 2019 - Nov 2022

General Manager

• Jun 2008 - Present

General Manager

• Jun 2008 - Present

• General Manager of AKC (Al Ketbi consultancy, Dubai) leading Tourism and hospitality consultancy firm in the Middle East. (June 2008 till date) :• Regional Director, Oman Ministry of Tourism GCC representative Office (http://www.omantourism.gov.om) (UAE, Kuwait, Qatar, KSA, Jordan, Bahrain, Oman)• ICCA, International Congress and Convention Association, regional director middle east. (http://www.iccaworld.com/) (UAE, Kuwait, Qatar, KSA, Jordan, Bahrain, Egypt, Oman)• Regional Director, Costa Cruises regional representation office in the GCC (http://www.costacruise.com/) (UAE, Kuwait, Qatar, KSA, Jordan, Bahrain, Lebanon, Oman)• HPN global regional representative office in the middle east (http://hpnglobal.com) (UAE, Kuwait, Qatar, KSA, Jordan, Bahrain, Egypt, Lebanon, Oman)• Regional Director, Connections luxury middle east (www.weareconnections.com) (UAE, Kuwait, Qatar, KSA, Jordan, Bahrain, Egypt, Lebanon, Morocco, Tunisia, Oman) Show less

Regional Direc MENA

• Jan 2017 - Present

Regional Director MENA region Regional Director MENA region

Regional Director Middle East; Connections Luxury

• Oct 2015 - Present

Based into the UK, Connections Meetings is the global, senior, exclusive, focused event providing hand-picked MICE buyers and suppliers’ effective meeting design programmes and tailored memorable experiences that lead to long-lasting business relationships. Connections involves just 30-40 meeting owners and planners from key and growing markets across the globe and 30-40 selected suppliers.  In charge of the middle east contracting for suppliers and hosted buyers  Planning and executing regional marketing and sales plans Show less

Regional Director Middle East

• Jan 2009 - Present

• Oman Ministry of Tourism regional representative GCC region (A record of total of 45% tourists arrivals increase during our contracted period) :  Regional destination marketing representation  Regional destination branding activities  Conducting regional travel and trade analyses and surveys measuring destination positioning and brand awareness level  Planning and executing regional marketing plan  Organization regional promotional events targeting both consumers and trade organisations  Attending regional Travel and Tourism exhibitions on behalf of OMT  Regional PR activities  Organizing regional media and Travel FAM trips  Handling regional advertisement campaigns  Creating regional partnerships with Travel and Trade organisations Show less

Regional representative Middle East

• May 2010 - Jan 2018

Regional representation office for the Middle East and in charge of business development. Regional representation office for the Middle East and in charge of business development.

Regional Director Middle East

• Jun 2012 - Dec 2015

• ICCA Regional Director Middle East (Achieved over 100% increase of regional members for the association during our contracted period):  In charge of regional contracting and partnership agreements on behalf of the international associations  Planning and conducting regional events and activities  Strengthen regional partnership with different tourism governmental organisation  Recruitment if regional new partners and association members  Assisting regional activities for the regional middle east chapter activities  Planning and executing regional marketing plan  Attending international and regional MICE exhibitions and forums representing the ICCA Middle East. Show less

Regional Director Middle east

• Jan 2010 - Jan 2013

• Costa Cruises regional representative office GCC region ( Increased regional booking channels production with over 17% during our contracted period):  Increasing Costa Cruise regional market Share from GCC outbound travelers  Highlighting Costa brand awareness within the region  Strengthen regional partnership with different tourism governmental organisation  Selecting and contracting regional sales agents  Improving Costa regional itineraries  Planning and executing regional marketing plan  Organizing regional media and travel fam trips Show less

Director of Sales and Marketing

• Jun 2006 - Jun 2008

Director of Sales and Marketing Director of Sales and Marketing

Sales Manager , Sheraton Dubai Creek

• May 2002 - Jun 2006

Training coordinator, Ritz Carlton

• Jan 1999 - Jul 1999

Training into the HR departure as part of the opening team during my university second semester Training into the HR departure as part of the opening team during my university second semester