Gabrielle Lozama

Digital Marketing Assistant at Good Joo Joo
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Contact Information
us****@****om
(386) 825-5501
Location
Washington DC-Baltimore Area
Languages
  • Spanish Limited working proficiency
  • English Native or bilingual proficiency

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Credentials

  • Sales Hub Implementation
    HubSpot Academy
    Nov, 2022
    - Oct, 2024
  • Certificate in Principles of Public Relations
    Public Relations Society of America (PRSA)
    May, 2019
    - Oct, 2024
  • Email Marketing
    HubSpot Academy
    Jul, 2022
    - Oct, 2024
  • Klaviyo product certificate
    Klaviyo
    Aug, 2022
    - Oct, 2024
  • SMS Strategy Certified
    Klaviyo
    Jul, 2022
    - Oct, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Assistant
      • Jul 2022 - Present
    • Spain
    • Government Administration
    • 700 & Above Employee
    • English Language and Culture Assistant
      • Sep 2019 - Present

      - Awarded a postgraduate teaching fellowship by the Spanish government as part of their bilingual teaching initiative Instructed dynamic lessons to students aged 5-13 in a full English language immersion setting - Provided hands-on tutoring to prepare 126 students for the Cambridge PET & KET exams used to gauge their English comprehension resulting in a passing rate of 96% - Innovated a cutting edge e-learning curriculum and helped train colleagues in digital literacy to ensure an uninterrupted academic term during the 2020 COVID-19 crisis. Show less

    • United States
    • Advertising Services
    • Operations Assistant
      • May 2022 - Nov 2022
    • United States
    • Design Services
    • 1 - 100 Employee
    • Content Manager
      • Mar 2021 - Jun 2022

      - Monitor posts, comments, messages, and social media analytics to help increase engagement on company social media platforms - Support branding activities by enhancing social media pages and developing social media calendars, strategy, and brand campaigns - Monitor posts, comments, messages, and social media analytics to help increase engagement on company social media platforms - Support branding activities by enhancing social media pages and developing social media calendars, strategy, and brand campaigns

    • United States
    • Personal Care Product Manufacturing
    • Media and Communication Intern
      • Feb 2021 - May 2021

      - Created, posted, and managed content across all brand social media platforms including: Facebook, Instagram, Tik Tok, and the company blog resulting in an increase in engagement by 20% across 3 platforms - Supported branding activities of the organization by enhancing media pages and developing social media calendars, strategy, and brand campaigns through research and content creation - Managed influencer campaigns with major programs such as HerCampus trendsetters - Created, posted, and managed content across all brand social media platforms including: Facebook, Instagram, Tik Tok, and the company blog resulting in an increase in engagement by 20% across 3 platforms - Supported branding activities of the organization by enhancing media pages and developing social media calendars, strategy, and brand campaigns through research and content creation - Managed influencer campaigns with major programs such as HerCampus trendsetters

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Social Media Intern
      • Aug 2019 - Oct 2019

      - Supported rebranding activities of the organization by enhancing media pages and developing social media calendars - Developed social media presence to increase followers across multiple platforms - Supported rebranding activities of the organization by enhancing media pages and developing social media calendars - Developed social media presence to increase followers across multiple platforms

    • United Arab Emirates
    • Education Administration Programs
    • 1 - 100 Employee
    • Human Resources Intern
      • Jun 2019 - Sep 2019
    • United States
    • Higher Education
    • 700 & Above Employee
    • Ticket Office Specialist
      • Sep 2017 - May 2019

      - Provided excellent customer service practices in a fast-paced work environment - Demonstrated appropriate cash handling procedures for 20-30 transactions per shift - Completed and file appropriate shift reports, including end of day reports on all transactions

    • Ambassador for the College of Liberal Arts and Human Sciences
      • Mar 2017 - May 2019

      - Recruited hundreds of prospective and admitted students through open house events, phone calls, postcards, emails, and in-person meetings- Advised under-represented prospective and admitted students on college life- Represented the college at alumni and donor events

    • Data Collection Assistant at the Center for Survey research
      • Oct 2016 - Sep 2017

      - Collected data through telephone interviews, web questionnaires, and mail surveys for 5 research projects

    • Study Abroad Student
      • May 2017 - Jun 2017

      - Participated in a 6-week intensive immersion program studying the Spanish language, art, history, and culture of Madrid, Spain and other provinces - Instructed by local college/university professors - Completed guided tours and excursions to study famous artifacts and landmarks - Documented experience in a series of journals and reflective essays

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • PR Consultant
      • Aug 2018 - Dec 2018

      - Completed research, planned, implemented, and evaluated an online campaign for a private 501 (c) (3) non-profit organization - Executed applied research, developed strategic plans, managed messages and budgets, produced marketing materials and evaluated results - Researched and analyzed social media data to develop actionable insights - Worked with a team of 5 to create an active community on social media platforms such as Facebook, Twitter, and Instagram to engage the campus and the New River Valley community Show less

    • Human Resources and Recruiting Intern
      • May 2018 - Aug 2018

      - Provided HR support across several functional areas including: compensation and benefits, training and development, policy department, employee relations, and compliance - Reviewed 50+ resumes across 6 different positions to assist in fulfill hiring needs across multiple department areas Aided in facilitating new hire orientations for 30 people - Spearheaded research on future workplace unconscious and conscious bias training opportunities - Supported off-site equal opportunity recruitment initiatives resulting in 3 new hires in the following weeks - Developed companywide newsletters on monthly wellness initiatives supporting heart, skin, and mental health - Collaborated on 3 summer employee engagement activities resulting in a 15% attendance increase Show less

    • President
      • May 2017 - May 2018

      - Oversaw the function and operation of the second largest student programming board on campus - Maintained finances including Student Budget Board responsibilities while managing a $140,000 budget - Served as liaison for Virginia Tech administration and the Black Organizations Council - Supervised collaborative efforts of five executive board members with other student organizations, vendors, and guest performers

    • Director of Live Entertainment
      • May 2016 - May 2017

      - Planned the annual comedy show, Homecoming, and Spring concerts as well as other on-campus events by booking venues, securing sponsorships, and effectively marketing to students and the general public - Managed a concert budget of over $125,000 by overseeing production services, hospitality and technical riders, and artist contracts (contracts include: Nick Cannon and the cast of Wild N Out, Big Sean, Gucci Mane, Travis Porter, and Young M.A.) - Hands on experience in marketing, event planning, promotions, social media, and communication - Coordinated day of show efforts with venue staff and security, managed press, and supervised artist's sets and transitions to ensure timeliness Show less

    • United States
    • Higher Education
    • 200 - 300 Employee
    • Presidential Innovation Scholar
      • Jan 2017 - Aug 2017

      - Selected as 1 of 75 students for a 9-month professional development program for high achieving diverse talent - Completed business case studies to practice quantitative, qualitative, analytical, and communication skills - Provided interdisciplinary team work development by working with a team of 4-5 peers - Practiced business professionalism and adapted to new ideas and situations as they arose and solved challenges collectively - Selected as 1 of 75 students for a 9-month professional development program for high achieving diverse talent - Completed business case studies to practice quantitative, qualitative, analytical, and communication skills - Provided interdisciplinary team work development by working with a team of 4-5 peers - Practiced business professionalism and adapted to new ideas and situations as they arose and solved challenges collectively

    • United States
    • Retail
    • 700 & Above Employee
    • Sales and Support Generalist
      • Nov 2014 - Aug 2017

      - Drove store sales and growth by personally selling to customers through proactive engagement, reading cues, and responding effectively - Converted returns, offers and other promotions into larger sales - Delivered a friendly and efficient cash wrap experience, processing customer transactions accurately and efficiently at the Point of Sale - Helped design and execute floor sets to meet store location needs - Understood and adhered to visual merchandising brand standards - Drove store sales and growth by personally selling to customers through proactive engagement, reading cues, and responding effectively - Converted returns, offers and other promotions into larger sales - Delivered a friendly and efficient cash wrap experience, processing customer transactions accurately and efficiently at the Point of Sale - Helped design and execute floor sets to meet store location needs - Understood and adhered to visual merchandising brand standards

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Entertainment News Anchor
      • Sep 2015 - Dec 2016

      - Researched, produced, and reported on fashion, entertainment, and celebrity news for VTTV Channel 33 on the "Entertainment Tech" segment - Wrote 2 scripts weekly for production - Researched, produced, and reported on fashion, entertainment, and celebrity news for VTTV Channel 33 on the "Entertainment Tech" segment - Wrote 2 scripts weekly for production

    • United States
    • Wellness and Fitness Services
    • 100 - 200 Employee
    • Child Watch Attendant
      • May 2015 - Aug 2015

      - Provided a safe and fun environment for children aged 3 months to 4 years old - Planned and executed organized activities - Monitored children’s play activities to verify safety and wellness - Effectively communicated procedures, rules, and concerns to parent - Provided a safe and fun environment for children aged 3 months to 4 years old - Planned and executed organized activities - Monitored children’s play activities to verify safety and wellness - Effectively communicated procedures, rules, and concerns to parent

    • United States
    • Retail Groceries
    • 700 & Above Employee
    • Cashier
      • Jul 2013 - Nov 2014

      - Maintained excellent customer service practices in a fast-paced work environment - Memorized product functions and locations throughout the store - Maintained excellent customer service practices in a fast-paced work environment - Memorized product functions and locations throughout the store

Education

  • Virginia Tech
    Bachelor of Arts (B.A.) in Communication, Public Relations
    2015 - 2019
  • South Lakes High School
    International Baccalaureate Career-Related Certificate
    2011 - 2015

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