Gabrielle Hester
Marketing Specialist at Ironwood Venture- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Ironwood Venture
-
United States
-
Business Consulting and Services
-
1 - 100 Employee
-
Marketing Specialist
-
Sep 2021 - Present
- Conduct research and gather information on client products, services, target audience, and competition, in order to develop effective marketing messages and strategies - Create compelling and engaging copy for a variety of digital media platforms, including websites, social media, email campaigns, and digital ads - Manage multiple projects simultaneously, including developing timelines, coordinating with team members, and ensuring deadlines are met - Stay up-to-date on industry trends, best practices, and emerging technologies, and incorporate new insights into marketing copy and strategies - Collaborate with other writers and team members to brainstorm new ideas and approaches, and to provide feedback and support on each other's work - Demonstrate a strong understanding of SEO principles and best practices, and incorporate these into marketing copy to improve search engine rankings and drive traffic to client websites. Show less
-
-
-
-
Account Manager and Content Specialist
-
Aug 2020 - Aug 2022
- Upload, schedule and write keyword heavy descriptions for clients weekly podcast - Write and schedule weekly emails in Active Campagin - Create social media graphics to be used to promote podcast and business products - Manage email and communicate with companies for collaborations - Schedule and create pins for Pinterest - Utilize programs including; Lisbyn, Active Campaign, Pinterest, Canva, MailerLite, Slack, Tailwind and Monday - Upload, schedule and write keyword heavy descriptions for clients weekly podcast - Write and schedule weekly emails in Active Campagin - Create social media graphics to be used to promote podcast and business products - Manage email and communicate with companies for collaborations - Schedule and create pins for Pinterest - Utilize programs including; Lisbyn, Active Campaign, Pinterest, Canva, MailerLite, Slack, Tailwind and Monday
-
-
-
PREMIER COMMUNITY MANAGEMENT, INC.
-
United States
-
Real Estate
-
1 - 100 Employee
-
Administrative Assistant
-
Feb 2020 - Mar 2022
-
-
-
-
Email Marketing Manager and Content Specialist
-
Jan 2021 - Jan 2022
- Create and schedule emails in MailChimp - Create graphics for emails and social media posts in Canva - Teach email marketing techniques to her team of colleagues - Create and schedule emails in MailChimp - Create graphics for emails and social media posts in Canva - Teach email marketing techniques to her team of colleagues
-
-
-
Majka
-
France
-
Consumer Services
-
Digital Media Manager
-
May 2019 - Feb 2020
- Scheduled, strategized and created a majority of the social media content and created graphics for Instagram stories, highlights and posts - Exposure to software including; Shopify, Wordpress, Canva, Slack, Asana, Klaviyo, and Planoly - Contacted influencers in regards to collaborations and attending events - Aided in planning events involving vendors, influencers, venues, caterers and itineraries - Attending and planning photo shoots and working alongside a team to manage a schedule, the models, the photographer and any props - Wrote blog posts for the company website pertaining to topics of motherhood - Wrote copy for company's products on their website and editing any copy being published Show less
-
-
-
-
Freelance Blogger and Editor
-
Jun 2017 - Jan 2020
- Had the opportunity to learn and refine skills using Wordpress - Strategized content and planned media for posts - Expanded on creative freedoms and kept to a consistent schedule - Had the opportunity to learn and refine skills using Wordpress - Strategized content and planned media for posts - Expanded on creative freedoms and kept to a consistent schedule
-
-
-
Arizona State University
-
United States
-
Higher Education
-
700 & Above Employee
-
Marketing Strategist @ Digital Audiences Lab
-
Aug 2019 - Dec 2019
- Hands on experience working with six clients on campaigns and tracking performance using analytic tools - Created monthly client reports and managed a set budget for the academic semester - Strategized ads and content management utilizing software including; Google Analytics, Facebook Business Manager, HootSuite, MailChimp, Screaming Frog and TweetDeck - Hands on experience working with six clients on campaigns and tracking performance using analytic tools - Created monthly client reports and managed a set budget for the academic semester - Strategized ads and content management utilizing software including; Google Analytics, Facebook Business Manager, HootSuite, MailChimp, Screaming Frog and TweetDeck
-
-
-
Bloguettes
-
United States
-
Technology, Information and Internet
-
1 - 100 Employee
-
Editorial Intern
-
Jan 2019 - May 2019
- Worked alongside a team to strategize content creation - Strategized copy for product descriptions on website - Wrote blog posts pertaining to topics assigned and completed them in a timely manner - Wrote copy and captions for social media posts and scheduled them through Planoly - Utilized software including; Slack, Asana, Planoly, and Wordpress - Sat in on meetings with the President and Directors to strategize copy for website - Worked alongside a team to strategize content creation - Strategized copy for product descriptions on website - Wrote blog posts pertaining to topics assigned and completed them in a timely manner - Wrote copy and captions for social media posts and scheduled them through Planoly - Utilized software including; Slack, Asana, Planoly, and Wordpress - Sat in on meetings with the President and Directors to strategize copy for website
-
-
Education
-
Arizona State University - Walter Cronkite School of Journalism and Mass Communication
Bachelor of Arts - BA, Journalism and Mass Communication