Gabrielle Fraser

Senior Brand Manager - Pharmaceutical Division at Bryden pi Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Tunapuna-Piarco, Trinidad and Tobago, TT
Languages
  • English Native or bilingual proficiency

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Experience

    • Wholesale Food and Beverage
    • 1 - 100 Employee
    • Senior Brand Manager - Pharmaceutical Division
      • Jun 2021 - Present

    • France
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Key Account Executor
      • Jan 2017 - May 2021

      Responsible for overseeing all Sanofi CHC products in Trinidad & Tobago. Responsible for overseeing all Sanofi CHC products in Trinidad & Tobago.

    • Germany
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Sales and Medical Rep - Consumer Health Care, Caribbean
      • Apr 2015 - Dec 2016

      Purpose of Position - Responsible for the education of the BI Consumer Health Care Line to relevant HCP's within the territory. BI's Consumer Health Care Line consists of: = Pharmaton = Bisolvon = Dulcolax = Buscopan - Interfacing with key pharmacy locations where BI CHC products are sold/could be sold and maximizing in store presence in order to increase sales. - Working with distributor BI CHC brand manager in order to maximize selling opportunities at each retail location for key and secondary customers. Key Result Areas/Responsibilities - Achieve sales results for the territory in accordance with the yearly Sales Objectives. - Execute number of calls and details vs objectives, and ensures timely feedback to regional manager on a daily/weekly and monthly basis. - Develop new key customers and supply quality service to existing key customers. - Maximize each pharmacies opportunity to sell BI CHC products through superior shelf positions, multiple facings, point of sales material and promotional opportunity. - Work with distributor BI CHC brand manager in key pharmacy customers to maximize efforts in retail accounts through the territory. - Continued education on new and existing products in order to discuss with health care practitioners. - Close communication, cooperation and coordination with the entire regional sales team, island distributor/brand manager and BI Consumer Health Care. Show less

    • United Kingdom
    • Wholesale Building Materials
    • 700 & Above Employee
    • Internal Sales Representative
      • Nov 2013 - Apr 2015

      Responsible for the smooth running of all customer service activities which fall under the control of the Inside Sales Department & Walk-In Counter Sales. - Major responsibilities included: = Sales development activities and functions. = Developing marketing concepts to help increase sales of slow movement products. = Sourcing of products to support customer requests. = Ordering of products for specific customers from the company's distribution center in the United States. = Preparation of Invoices and Statements for customers. = Handling customer enquiries of all kinds. = Learning products and their application in order to better assist customers. = Tele-calls to customers to develop sales. = Sales and credit follow up with customers. = Preparation of quotations directly for customer or for outside sales representatives. = Follow up with suppliers. = Materials delivery and receiving activities. = Any other sales activities assigned by the Inside Sales Manager. Show less

    • Trinidad and Tobago
    • Manufacturing
    • 1 - 100 Employee
    • Brand Manager: Remy Cointreau Portfolio – Wine & Spirits Division
      • May 2012 - Jul 2013

      Responsible for the overall management of the brands under the Remy Cointreau Portfolio. - Major responsibilities included: = Attended the Remy Cointreau Americas Summit 2013 in France where an in depth view of the brands under there portfolio was given; including the Roots and History of the brands. = Developing annual marketing plans; along with creative and relevant implementation of programs that enhanced the awareness and improved market share for all brands. = Taking charge of the implementation of marketing plan promotional activities including - creating concepts and developing graphic design; arranging printing; communicating to all persons (both internal and external), while reporting sales results in a concise analytical format. = Creating effective communication material (flyers, letters,ppt presentations) for sales persons to understand and communicate promotional programs to customers. = Developing and executing individual customer programs in conjunction with individual sales reps to help increase sales i.e. flyers, menus, tent cards, media campaigns. = Assisting in achieving Sales Targets. = Maintaining good customer and supplier relations. = Visiting the Trade regularly to ensure that shelves where merchandised and promotional material displayed properly. = Preparing and reporting Monthly Sales and Depletion reports. = Assisting with pre-orders and forecast orders of brands under the Remy Cointreau Portfolio. = Monitoring all competitive activity in the trade and analysing monthly sales for the development of the appropriate counter tactical initiatives. = Utilizing effectively and monitoring annual A&P budget allocation by month to stay within approved annual budget. = Ensuring that all A&P claims from principles were done and reimbursements received in a timely basis. = Assisting in the development and training of sales, promotional and restaurant staff using ppt presentations and tasting programs. Show less

    • Trinidad and Tobago
    • Insurance
    • 1 - 100 Employee
    • Business Development Support
      • Jan 2012 - May 2012

      Responsible for providing efficient and professional administrative support to the Chief Executive Officer and the Executive Director. - Major Responsibilities included: = Preparing the Executives for all internal and external meetings i.e. researching and compiling all information needed for meetings so as to maximize new business opportunities for the company. = Interfacing with the clients in an effective and efficient manner via telephone, e-mail etc. to foster good customer relations. = Planning and scheduling meetings, responding to various inquiries both internal and external, managing communications via e-mail and telephone calls. = Administrating internal communications software - Microsoft Office 365. Show less

  • Sagicor Life Inc.
    • Port of Spain
    • Administrative Assistant – Employee Benefits Department
      • Aug 2010 - Jan 2012

      Responsible for providing efficient and professional administrative support to the Departmental managers – Manager: Business Development & Manager: Operations. - Major Responsibilities included: = Preparing the department managers for meetings with clients, agents & brokers. = Investigating and assisting in resolving client claims & coverage queries. = Supplying and managing all departmental stationary needs. = Organizing and tracking all departmental leave forms. = Managing all Group Death, AD&D and Critical Illness claim processes as well as the Creditor Life process. Show less

    • Human Resources Intern
      • Jun 2009 - Aug 2009

      Responsible for assisting the Internal Training Officer with all day to day tasks. - Major responsibilities included: = Organizing and updating all employee training files – both hard copy and soft copy. = Assisting with preparation of employee training seminars. Responsible for assisting the Internal Training Officer with all day to day tasks. - Major responsibilities included: = Organizing and updating all employee training files – both hard copy and soft copy. = Assisting with preparation of employee training seminars.

    • Receptionist
      • Sep 2007 - Mar 2008

      Responsible for answering the phones as well as assisting both call in and walk in customers where necessary. - Major responsibilities included: = Interfacing with the clients. = Providing administrative support to the Managing Director, Supervisor and wherever else necessary. = Organizing and updating all files. = Assisting with Counter Sales. Responsible for answering the phones as well as assisting both call in and walk in customers where necessary. - Major responsibilities included: = Interfacing with the clients. = Providing administrative support to the Managing Director, Supervisor and wherever else necessary. = Organizing and updating all files. = Assisting with Counter Sales.

Education

  • University of New Brunswick
    Bachelor’s Degree, Business Administration (BBA)
    2008 - 2009
  • UWI School of Business and Applied Studies Limited
    Associate’s Degree, Management
    2006 - 2007
  • Trinidad and Tobago Hospitality and Tourism Institute
    Associate’s Degree, Culinary Management
    2000 - 2002

Community

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