Gabrielle Barbato

Account Coordinator at M Booth
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area, US

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Experience

    • United States
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • Account Coordinator
      • Mar 2021 - Present

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Assistant Account Executive
      • Oct 2020 - Feb 2021

      - Monitored daily media coverage for 40+ brands- Assisted in compiling monthly and weekly reports - Worked with senior staff on program recaps - Tracked social posts for media mailers/virtual eventsCLIENTS: Drybar, John Frieda, Burt's Bees, Pattern Beauty, Sally Hansen, ColorWow and more. - Monitored daily media coverage for 40+ brands- Assisted in compiling monthly and weekly reports - Worked with senior staff on program recaps - Tracked social posts for media mailers/virtual eventsCLIENTS: Drybar, John Frieda, Burt's Bees, Pattern Beauty, Sally Hansen, ColorWow and more.

    • United States
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • PR Intern - Consumer Brands
      • Dec 2019 - May 2020

      - Monitored weekly press clippings, industry news and media coverage - Supported influencer partnerships by compiling rosters of target influencers/bloggers, tracking metrics and helping to create program recaps- Assisted in compiling monthly, quarterly, and yearly reports for each of the brands with a focus on earned media and beauty award submissions - Worked with senior staff on mid-size projects including event production, sampling programs and media mailersCLIENTS: Beiersdorf, Dawn and Cascade

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations Intern
      • Jan 2019 - May 2019

      - Created media lists of editors in the lifestyle space and conducted outreach - Compiled interview briefing books for media interviews- Led bi-weekly reports for brands - Brainstormed creative angles for upcoming pitching efforts and drafted media alerts - Conducted daily media monitoring and press clippings of coverage for clients- Assisted in event planning effortsCLIENTS: Dream Hotel Group, DanceBody, SnowHub, Varsity Spirit, Hania New York, etc. - Created media lists of editors in the lifestyle space and conducted outreach - Compiled interview briefing books for media interviews- Led bi-weekly reports for brands - Brainstormed creative angles for upcoming pitching efforts and drafted media alerts - Conducted daily media monitoring and press clippings of coverage for clients- Assisted in event planning effortsCLIENTS: Dream Hotel Group, DanceBody, SnowHub, Varsity Spirit, Hania New York, etc.

    • Social Media Marketing Assistant
      • Jul 2018 - Feb 2019

      -Led all content creation for all social media platforms including Facebook and Instagram-Scheduled posts daily using Hootsuite-Engaged with customers online (insta, facebook, yelp, etc.)-Brainstormed social media campaigns-Designed all promotional materials for social platforms Instagram: @conga_cafe (to view some of my photography) -Led all content creation for all social media platforms including Facebook and Instagram-Scheduled posts daily using Hootsuite-Engaged with customers online (insta, facebook, yelp, etc.)-Brainstormed social media campaigns-Designed all promotional materials for social platforms Instagram: @conga_cafe (to view some of my photography)

    • Non-profit Organizations
    • 1 - 100 Employee
    • Public Relations Chair
      • Dec 2017 - Dec 2018

      -Managed all social media accounts for Phi Sigma Sigma, Epsilon Theta Chapter at Montclair State University. -Organized Photoshoots, Recruitment Video and Composites. -Created promotional materials for fundraising events and helped promote Phi Sigma Sigma in a positivity light. Instagram: @phisig_msu -Managed all social media accounts for Phi Sigma Sigma, Epsilon Theta Chapter at Montclair State University. -Organized Photoshoots, Recruitment Video and Composites. -Created promotional materials for fundraising events and helped promote Phi Sigma Sigma in a positivity light. Instagram: @phisig_msu

Education

  • Montclair State University
    Bachelor of Arts - BA, Public Relations
    2015 - 2019

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