Gabriella R.
Digital Marketing Manager at Leverate Media Asia- Claim this Profile
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Topline Score
Bio
Siwi P.
Ka Gaby's a good team leader. She’s very adorable. I'm lucky to have her as a leader because she teach me a new knowledge in Digital Marketing especially Digital ads with very patient. She’s always think out of the box
Aldillah Melisa Febryana
One word that can describe Gabriella really well : CREATIVE. She always has an "outbox idea" pop up in her mind it's a big benefit in digital marketing area. You also can feel the passion that she has to learn something new, it lead her to be one of our outstanding member. I can warmly recommend her.
Siwi P.
Ka Gaby's a good team leader. She’s very adorable. I'm lucky to have her as a leader because she teach me a new knowledge in Digital Marketing especially Digital ads with very patient. She’s always think out of the box
Aldillah Melisa Febryana
One word that can describe Gabriella really well : CREATIVE. She always has an "outbox idea" pop up in her mind it's a big benefit in digital marketing area. You also can feel the passion that she has to learn something new, it lead her to be one of our outstanding member. I can warmly recommend her.
Siwi P.
Ka Gaby's a good team leader. She’s very adorable. I'm lucky to have her as a leader because she teach me a new knowledge in Digital Marketing especially Digital ads with very patient. She’s always think out of the box
Aldillah Melisa Febryana
One word that can describe Gabriella really well : CREATIVE. She always has an "outbox idea" pop up in her mind it's a big benefit in digital marketing area. You also can feel the passion that she has to learn something new, it lead her to be one of our outstanding member. I can warmly recommend her.
Siwi P.
Ka Gaby's a good team leader. She’s very adorable. I'm lucky to have her as a leader because she teach me a new knowledge in Digital Marketing especially Digital ads with very patient. She’s always think out of the box
Aldillah Melisa Febryana
One word that can describe Gabriella really well : CREATIVE. She always has an "outbox idea" pop up in her mind it's a big benefit in digital marketing area. You also can feel the passion that she has to learn something new, it lead her to be one of our outstanding member. I can warmly recommend her.
Credentials
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Digital Guru Black Belt
GoogleSep, 2019- Nov, 2024 -
Digital Guru Blue Belt
GoogleJul, 2019- Nov, 2024 -
Digital Guru Green Belt
GoogleJun, 2019- Nov, 2024 -
Google Ads Display Certification
GoogleJul, 2020- Nov, 2024 -
Google Ads Video Certification
GoogleJul, 2020- Nov, 2024 -
Google ads Search Certification
GoogleJul, 2020- Nov, 2024
Experience
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Leverate Group
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Indonesia
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Advertising Services
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100 - 200 Employee
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Digital Marketing Manager
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May 2021 - Present
-Oversee campaign performance, track daily performance and seek for efficiency improvement in performance-Consult the digital media team regarding campaign performance optimizations in order to maximize campaign outcome in regards to targeting KPIs -Make data-driven decisions utilizing internal tools and campaign insights, to measure channel or campaign effectiveness.-Drive new initiatives to improve workflow and processes within the digital media team -Execute and optimize digital marketing campaigns, including search engine marketing, social media advertising, display advertising, and affiliate marketing-Work with advertising tools from Google, Facebook, Twitter, and other digital media platforms-Support team on creating a new marketing strategy and execution of digital marketing communications and campaigns
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Account Optimizer Team Lead
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Apr 2020 - May 2021
-Monitor day-to-day results of team's campaign performance-Lead junior team members by coaching them to grow their technical and communication skills-managing overall paid digital marketing (SEM, Display Marketing, Social Media) to drive client's business performance
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Account Optimizer for Google Ads
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Aug 2017 - Apr 2020
-Manage daily paid digital media campaigns, maintain and monitor of keyword bids, account daily and monthly budget caps, impression share, quality score and other account metrics. (handling Google Ads Paid Search, Google Display Ads, YouTube Ads, Facebook & Instagram Ads, Google Analytics , Google Tag Manager ) -Create strategy, account structure, and budget recommendations designed to tap the account potential and add advertiser value-Evaluate media opportunities through research and analysis, and continually provide client strategic recommendations as well as best media practices-Analyze trends and improve media performance based on the client’s KPIs-Develop detailed Ads campaigns proposals for key new advertisers as well as execute quick optimizations with a high degree of quality keeping advertiser objectives in mind. (This includes developing keywords, Ad Copy (Digital Copy writing) , advertising texts, bids, placement sites and other campaign parameters/features suggestion
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AIESEC
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Canada
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Non-profit Organizations
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700 & Above Employee
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Exhange International Relations Manager
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May 2014 - May 2015
Responsibilities1. Internal Market Research : Clear informationrequired (issues/project, social impactmodel/country problems, visa, general JD,timeline, country information, min promise)2. International Relation Partnership : Build formal partnership with AIESEC in abroad, maintain and tracking. Also ensuring the delivery of exchange participant to the destination country with suitable issue of social project3. Sign Contract and System Record : Managing the contract between Exchange Participant and AIESEC UNAND then put them to AIESEC International system.
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Digital Marketing for Exchange Fair Summer
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May 2013 - Aug 2014
Responsible for Content Creation, Creating creative Copywriting as well as being Graphic Designer for Virtual & Physical Promotional Tools. Creating Digital Content Strategy to Reach Goals of the campaign
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Education
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2012 - 2017
Andalas University
humanities, English Language and Literature/Letters
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