Gabriella Ocaña

Designer Gráfico at Comunicare - Comunicação, Conteúdo e Estratégia
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Porto Alegre, Rio Grande do Sul, Brazil, BR
Languages
  • Português Native or bilingual proficiency
  • Inglês Full professional proficiency
Skills

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Create High-Fidelity Designs and Prototypes in Figma
    Google Career Certificates
    Jan, 2023
    - Oct, 2024
  • Conduct UX Research and Test Early Concepts
    Google Career Certificates
    Nov, 2022
    - Oct, 2024
  • Build Wireframes and Low-Fidelity Prototypes
    Google Career Certificates
    Mar, 2022
    - Oct, 2024
  • Google Career Certificates | Start the UX Design Process: Empathize, Define, and Ideate
    Google Career Certificates
    Jan, 2022
    - Oct, 2024
  • Foundations of User Experience (UX) Design
    Google Career Certificates
    Oct, 2021
    - Oct, 2024
  • Mentoria em Marketing Digital
    Desmistificando Caminhos
    Mar, 2021
    - Oct, 2024

Experience

  • Comunicare - Comunicação, Conteúdo e Estratégia
    • Brazil
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Designer Gráfico
      • Apr 2023 - Present

      Atuo na divisão de design da Comunicare, desenvolvendo: - Layouts para as redes sociais utilizando Photoshop e Illustrator, com base nas identidades visuais de clientes. - Apresentações para projetos e serviços. - Edição de vídeos e animações para redes sociais, utilizando After Effects. Atuo na divisão de design da Comunicare, desenvolvendo: - Layouts para as redes sociais utilizando Photoshop e Illustrator, com base nas identidades visuais de clientes. - Apresentações para projetos e serviços. - Edição de vídeos e animações para redes sociais, utilizando After Effects.

  • 4ED
    • Brazil
    • Technical and Vocational Training
    • 1 - 100 Employee
    • Professora de UX/UI Design
      • Apr 2023 - Jun 2023

      Na 4ED ministro aulas sobre design de experiência do usuário e design de interfaces. Na 4ED ministro aulas sobre design de experiência do usuário e design de interfaces.

  • Lemon Basics Boutique
    • Brazil
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Junior Graphic Designer
      • Apr 2022 - Apr 2023

      Lemon Basics is a slow fashion brand of premium clothes, in which I am part of the marketing team and contribute in the e-commerce UX. Activities related to this experience include: • Heuristic evaluation on the e-commerce. • Mapping user journeys and behaviors using heat maps and recorded sessions in Hotjar. • Competitive review • Lo-fi and Hi-fi wireframes design • Developing prototypes in Figma • Developing Key Visuals for marketing campaigns • Photograph editing using Photoshop • Developing designs for newsletters in Photoshop and scheduling in the All In platform. • Simple graphic animations using Canva and Photoshop. Show less

  • Jusfy
    • Brazil
    • Software Development
    • 1 - 100 Employee
    • UX/UI Designer Frelancer
      • Aug 2022 - Sep 2022

      Jusfy is a legal platform which offers tools for lawyers to improve their work. In this experience I developed the UX project for JusClass, an online courses platform integrated to Jusfy. The tasks I developed in this project were: • Developing quantitative research to understando user profile and get feedback about their experiences in online courses platforms. • Competitve review about on-line courses platforms. • Ideate and define solutions using methods as brainstorm, empathy map and priorization matrix to define the MVP. • Developing Lo-fi wireframes. • Developing UI using figma. • Developing prototype using Figma. Show less

  • Nutri Animal Consultoria
    • Social media designer
      • Apr 2020 - Apr 2022

      - Branding (logo design, typography, patterns, color pallete, etc). - Develop and design graphics ansd posts for social media accounts (instagram and facebook). - Develop and design landing pages - Design research and strategy: persona, target market, empathy map. - Plan and create strategic content for social media. - Copywriting for social media and landing pages. - Branding (logo design, typography, patterns, color pallete, etc). - Develop and design graphics ansd posts for social media accounts (instagram and facebook). - Develop and design landing pages - Design research and strategy: persona, target market, empathy map. - Plan and create strategic content for social media. - Copywriting for social media and landing pages.

  • Conexões Empreendedora LTDA
    • Graphic design assistant
      • Jun 2021 - Oct 2021

      - Design graphics for the company and its clients social media accounts, sites and blogs, following and reinforcing the brand guidelines. - Organization and strategic planning of social media content, using a collaborative platform. - Design flyers and banners. - Photo editing. - Design graphics for the company and its clients social media accounts, sites and blogs, following and reinforcing the brand guidelines. - Organization and strategic planning of social media content, using a collaborative platform. - Design flyers and banners. - Photo editing.

  • Hercosul
    • Brazil
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Promotora Técnica de Produto
      • Nov 2018 - Sep 2019

      - Promover e gerar demanda de produtos pet food super premium em clinicas veterinárias e pet shops de cerca de 20 cidades do interior do RS. - Ministrar treinamentos de produto mensais para os colaboradores das lojas. - Prospecção de novos clientes e consumidores. - Suporte técnico em nutrição animal para a equipe comercial. - Divulgação do produto e prospecção de consumidores em feiras e eventos das lojas. - Promover e gerar demanda de produtos pet food super premium em clinicas veterinárias e pet shops de cerca de 20 cidades do interior do RS. - Ministrar treinamentos de produto mensais para os colaboradores das lojas. - Prospecção de novos clientes e consumidores. - Suporte técnico em nutrição animal para a equipe comercial. - Divulgação do produto e prospecção de consumidores em feiras e eventos das lojas.

Education

  • Universidade Federal de Santa Maria
    Mestrado em Zootecnia, Produção Animal
    2016 - 2018
  • Universidade Federal de Santa Maria
    Bachelor, Animal Science
    2012 - 2015

Community

You need to have a working account to view this content. Click here to join now