Gabriela Ross

Content Marketer at Alliance Strategies
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Contact Information
us****@****om
(386) 825-5501
Location
Mexico City, Mexico, MX
Languages
  • Francés Full professional proficiency
  • Español Native or bilingual proficiency
  • Inglés Native or bilingual proficiency
  • Italiano Full professional proficiency

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Credentials

  • Mercadotecnia Estratégica y Comercialización
    Tecnológico de Monterrey
    Sep, 2020
    - Nov, 2024
  • SheCodes Basics
    SheCodes

Experience

    • Ireland
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Content Marketer
      • Jun 2023 - Present

    • Design Services
    • 1 - 100 Employee
    • Content Manager
      • Jan 2022 - Feb 2023

      Content Manager for Blush & Bueno. Content Manager for Blush & Bueno.

    • United States
    • Design Services
    • 1 - 100 Employee
    • Content Manager
      • Aug 2021 - Feb 2023

      Content Manager for Blush & Bueno. Content Manager for Blush & Bueno.

    • United States
    • Software Development
    • 300 - 400 Employee
    • Marketing Copywriter
      • Dec 2020 - Jul 2021

      As part of the US Marketing team, at QuestionPro I worked mainly on the improvement of the website. Adding new products and solutions, content updates, and creating standard processes for internal use. While managing the social media strategy, we had an increase of more than 120% in the main accounts. As part of the US Marketing team, at QuestionPro I worked mainly on the improvement of the website. Adding new products and solutions, content updates, and creating standard processes for internal use. While managing the social media strategy, we had an increase of more than 120% in the main accounts.

    • Internet Publishing
    • 1 - 100 Employee
    • Content Manager
      • Sep 2020 - Dec 2020

      Content creation and management of the main messages through digital platforms and social media channels. Support other departments to create and develop consistency in internal & external communications and the Tone of Voice of the brand. Creation of scripts, copywriting, media strategy, among other main activities regarding partnerships, TV commercials, social media, promotions, etc. Content creation and management of the main messages through digital platforms and social media channels. Support other departments to create and develop consistency in internal & external communications and the Tone of Voice of the brand. Creation of scripts, copywriting, media strategy, among other main activities regarding partnerships, TV commercials, social media, promotions, etc.

    • Greece
    • IT Services and IT Consulting
    • 300 - 400 Employee
    • Copywriter
      • Jun 2019 - Jul 2020

      Translation-Copywriting At this role I was responsible for the content creation and localisation for Mexico's target. Coordinating across LATAM, with countries like Peru, Chile, Colombia and Argentina. In a daily basis I created and adapted content for the app, and digital platforms such as social media, digital media, blog, website, email campaigns, CRM communications, Mkt materials, among others. Translation-Copywriting At this role I was responsible for the content creation and localisation for Mexico's target. Coordinating across LATAM, with countries like Peru, Chile, Colombia and Argentina. In a daily basis I created and adapted content for the app, and digital platforms such as social media, digital media, blog, website, email campaigns, CRM communications, Mkt materials, among others.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Advertising Copywriter
      • 2018 - 2019

      Copywriting I had the opportunity to learn and work for the hispanic and latin target in the US. At Kinitros I created content, translated and adapted it according to the digital platfroms such as blogs, website, social media, email campaigns, and printed materials as brochures, catalogs, etc. Working for brands like FinHabits, Flexi US, Salsas México Lindo, among others. Copywriting I had the opportunity to learn and work for the hispanic and latin target in the US. At Kinitros I created content, translated and adapted it according to the digital platfroms such as blogs, website, social media, email campaigns, and printed materials as brochures, catalogs, etc. Working for brands like FinHabits, Flexi US, Salsas México Lindo, among others.

    • Mexico
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Content Curator
      • 2017 - 2018

      Content Curator / Copywriting At the company I collaborated with brands like Liverpool, Oleíco, StaffConnect, Stingray Music, among others. Besides the external brands, I created entertainment content for the internal catalog which was distributed through digital signage for various clients located across the state of Sonora, Mexico City, Monterrey, and Guadalajara. Regarding formats, I worked through different channels and content as social media, scripts, localisation and translation, website, etc. Show less

Education

  • Tecnológico de Monterrey
    Diploma Course, Strategic Marketing and Merchandising
    2020 - 2021
  • Universidad de Sonora
    Bachelor's degree, Corporate communication
    2012 - 2017
  • Universidad Nacional de Tres de Febrero
    Management and Social Policies, Student Mobility Program - Buenos Aires, Argentina
    2016 - 2016
  • Universidad del Valle de México
    High School Diploma, Bicultural - Hermosillo, Sonora
    2009 - 2012

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