Gabriela Ohofugi

Key Account Manager at We Love X GmbH
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Contact Information
us****@****om
(386) 825-5501
Location
Berlin, Berlin, Germany, DE
Languages
  • Portuguese Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency
Skills

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Débora Candeias

Gabriela was an essential part of my academic and professional development. I worked with her during her leadership at Centro Acadêmico 4 de Dezembro, in which she was responsible for the academic and cultural projects. She was the person who taught me to manage the entire team, from planning construction projects to helping me increase my skills one by one. It was pleasant to work, to participate and contribute with her.

Luana Alahmar 🏳️‍🌈

Gabriela is a committed person who always seeks to bring new visions and solutions to any problem. Creative and a great person to work in a group that makes the work environment a pleasant place to work.

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Credentials

  • PTE Academic - Pearson Test of English
    Pearson
    May, 2017
    - Nov, 2024
  • IELTS Academic
    Cambridge English Language Assessment
    Apr, 2017
    - Nov, 2024
  • FCE - First Certificate in English
    Cambridge University Press

Experience

  • We Love X
    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Key Account Manager
      • Mar 2022 - Present

      • Research new business opportunities and build new long-term business relationships from scratch • Negotiate and manage a seven-digit annual invoiced revenue portfolio • Manage day-to-day relationships with partners including commercial, legal, financial, and marketing aspects • Analyze large data sets to optimize campaigns and negotiate commercial terms • Advance and establish new opportunities with existing relationships and define revenue opportunities • Management of verticals: iGaming & Sotfware Show less

  • clovio
    • Portugal
    • Media Production
    • 1 - 100 Employee
    • Partnership Account Manager
      • Feb 2020 - Mar 2022

      • Manage day-to-day operations of digital campaigns including integration, setup, tracking, monitoring, optimization, evaluation, and analysis based on major KPIs (CTR, CPA, CPC, CPL, conversion rate, session length, bounce rate, etc.). • Build and maintain an important portfolio of clients (B2B and B2C). • Negotiate budgets, payouts, and bids with each partner in order to increase the volume of business. • Manage business planning and forecasting for the business categories assigned. • Manage day-to-day operations of digital campaigns including integration, setup, tracking, monitoring, optimization, evaluation, and analysis based on major KPIs (CTR, CPA, CPC, CPL, conversion rate, session length, bounce rate, etc.). • Build and maintain an important portfolio of clients (B2B and B2C). • Negotiate budgets, payouts, and bids with each partner in order to increase the volume of business. • Manage business planning and forecasting for the business categories assigned.

  • Kwanko
    • France
    • Advertising Services
    • 100 - 200 Employee
    • International Account Manager
      • Sep 2019 - Feb 2020

      • Management and optimization of performance-based programs: launching programs, following the action plan, formulating proposals to reach the goals, closing deals with strong added value, doing operational recovery, report, and invoicing. • Ensure the expectations of growth and production goals are met for each client portfolio. • Prospection of new publishers and advertisers. • Relationship management of the advertisers and publishers: management of advertising campaigns, advice, negotiate and ensure the loyalty of the top partners, and analysis of results. Show less

  • Digital Services
    • Portugal
    • Advertising Services
    • Social Media Marketing Assistant
      • Mar 2019 - Aug 2019

      • Social media management and strategy definition across Facebook aligned with clients' goals across a range of social KPIs. • Analysis and monitoring through the report on social successes, challenges and learnings using reporting tools and social platform insights. • Responsible for small and medium-sized businesses accounts at different segments - Real Estate, Health, Technology, Shipping and Natural Supplements • Social media management and strategy definition across Facebook aligned with clients' goals across a range of social KPIs. • Analysis and monitoring through the report on social successes, challenges and learnings using reporting tools and social platform insights. • Responsible for small and medium-sized businesses accounts at different segments - Real Estate, Health, Technology, Shipping and Natural Supplements

  • Interbrand
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Brand Strategy Intern
      • Mar 2016 - Feb 2017

      • Part of the brand strategy team projects that aimed to strengthen the image of our clients’ brand before its stakeholders (e.g, brand positioning and architecture, portfolio strategy, engagement). • Analysis and diagnosis of our clients’ brands potential, their competitive advantages and market opportunities. • Project management of local and global brands (such as Sanofi, BASF, JBS and Itaú) in different segments - pharmaceuticals, consumer goods, food and banking services. • Part of the brand strategy team projects that aimed to strengthen the image of our clients’ brand before its stakeholders (e.g, brand positioning and architecture, portfolio strategy, engagement). • Analysis and diagnosis of our clients’ brands potential, their competitive advantages and market opportunities. • Project management of local and global brands (such as Sanofi, BASF, JBS and Itaú) in different segments - pharmaceuticals, consumer goods, food and banking services.

  • Rocket Internet SE
    • Germany
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Digital Marketing Intern at Tripda
      • Nov 2015 - Feb 2016

      • Development of the company’s social media strategies through Facebook and CRM for the local operations at Latin America and Asia. • Development of innovative and creative solutions to achieve stronger conversion rates at lower costs. • Responsible for weekly data and performance reports to all the managers from all countries in which the company operated in. • Elaborate periodic campaigns with local marketing teams, creating and improving weekly performance reports and collaborating on all creative marketing processes. Show less

Education

  • Goldsmiths, University of London
    Master's degree, Branding, Communication and Culture
  • FLAG
    Digital Marketing Academy
  • Escola Superior de Propaganda e Marketing
    Bachelor's degree, Advertising and Marketing

Community

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