Gabriela Broca
Board Senior Advisor at Social Media Week Mexico City- Claim this Profile
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Spanish Native or bilingual proficiency
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Portuguese Native or bilingual proficiency
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English Native or bilingual proficiency
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French Limited working proficiency
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Bio
Robert Strickland
I had the opportunity to work directly with Gaby while sitting in as Interim CTO for Televisa. Gaby is a stellar client manager with excellent skills in aligning client needs, technology and her own company's products and services. I am always thrilled to find an account (i.e. sales) manager who is completely aligned to client needs even it those needs are orthogonal to the employer - this is where Gaby shines... She is inquisitive, tenacious on details, thoughtful, energetic and honest. I've have stayed in touch with Gaby now for many years and fully expect she will continue to drive value to both her employer and her clients.
Rodrigo Celorio Palacios
Gaby es una de las personas más proactivas con las que he trabajado, teniendo una gestión de equipo y de proyectos inigualable. Es muy constante y dedicada, no tiene ningún problema en cumplir con las normas o reglas que se puedan marcar en cada momento. Será un elemento muy bueno para cualquier reto profesional que se le imponga.
Robert Strickland
I had the opportunity to work directly with Gaby while sitting in as Interim CTO for Televisa. Gaby is a stellar client manager with excellent skills in aligning client needs, technology and her own company's products and services. I am always thrilled to find an account (i.e. sales) manager who is completely aligned to client needs even it those needs are orthogonal to the employer - this is where Gaby shines... She is inquisitive, tenacious on details, thoughtful, energetic and honest. I've have stayed in touch with Gaby now for many years and fully expect she will continue to drive value to both her employer and her clients.
Rodrigo Celorio Palacios
Gaby es una de las personas más proactivas con las que he trabajado, teniendo una gestión de equipo y de proyectos inigualable. Es muy constante y dedicada, no tiene ningún problema en cumplir con las normas o reglas que se puedan marcar en cada momento. Será un elemento muy bueno para cualquier reto profesional que se le imponga.
Robert Strickland
I had the opportunity to work directly with Gaby while sitting in as Interim CTO for Televisa. Gaby is a stellar client manager with excellent skills in aligning client needs, technology and her own company's products and services. I am always thrilled to find an account (i.e. sales) manager who is completely aligned to client needs even it those needs are orthogonal to the employer - this is where Gaby shines... She is inquisitive, tenacious on details, thoughtful, energetic and honest. I've have stayed in touch with Gaby now for many years and fully expect she will continue to drive value to both her employer and her clients.
Rodrigo Celorio Palacios
Gaby es una de las personas más proactivas con las que he trabajado, teniendo una gestión de equipo y de proyectos inigualable. Es muy constante y dedicada, no tiene ningún problema en cumplir con las normas o reglas que se puedan marcar en cada momento. Será un elemento muy bueno para cualquier reto profesional que se le imponga.
Robert Strickland
I had the opportunity to work directly with Gaby while sitting in as Interim CTO for Televisa. Gaby is a stellar client manager with excellent skills in aligning client needs, technology and her own company's products and services. I am always thrilled to find an account (i.e. sales) manager who is completely aligned to client needs even it those needs are orthogonal to the employer - this is where Gaby shines... She is inquisitive, tenacious on details, thoughtful, energetic and honest. I've have stayed in touch with Gaby now for many years and fully expect she will continue to drive value to both her employer and her clients.
Rodrigo Celorio Palacios
Gaby es una de las personas más proactivas con las que he trabajado, teniendo una gestión de equipo y de proyectos inigualable. Es muy constante y dedicada, no tiene ningún problema en cumplir con las normas o reglas que se puedan marcar en cada momento. Será un elemento muy bueno para cualquier reto profesional que se le imponga.
Experience
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Social Media Week Mexico City
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Mexico
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Professional Training and Coaching
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1 - 100 Employee
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Board Senior Advisor
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Jul 2023 - Present
Advices and support board on Monetization and New Business and Partnership opportunities. Advices and support board on Monetization and New Business and Partnership opportunities.
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propelland
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United States
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Design Services
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1 - 100 Employee
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Growth Advisor
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Mar 2023 - Present
Responsible for identifying and pursuing new opportunities for business growth, internal and externally focusing in building long term relationships with new and current clients, developing new products, offerings and business partnerships. Responsible for identifying and pursuing new opportunities for business growth, internal and externally focusing in building long term relationships with new and current clients, developing new products, offerings and business partnerships.
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Virtual Dynamiks
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Mexico
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Technology, Information and Media
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1 - 100 Employee
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Director Strategy Business Development
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Jun 2022 - Present
Responsible for identifying new clients and new business opportunities, through deep understanding of clients and their communication and marketing needs, and establish long-term relationships, to make clients grow. Responsible for identifying new clients and new business opportunities, through deep understanding of clients and their communication and marketing needs, and establish long-term relationships, to make clients grow.
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WICT México
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Mexico
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Broadcast Media Production and Distribution
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Mentoring Program Chair
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Jan 2022 - Present
Leading the Mentoring Program for the Mexico Chapter, supporting and helping women in Communications, Media & Technology Industry to achieve and have access to reinforce their skills and capabilities as they access to leadership roles. Leading the Mentoring Program for the Mexico Chapter, supporting and helping women in Communications, Media & Technology Industry to achieve and have access to reinforce their skills and capabilities as they access to leadership roles.
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Consoulthink
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Mexico
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Investor/Board Member/ Strategy Transformation & Media Business / Director de Operaciones
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Mar 2022 - Mar 2023
Responsable for new clients and business development, integrating and developing current and new offerings with strategic team, develop marketing strategy & digital ecosystem and materials for business development support. Responsable for new clients and business development, integrating and developing current and new offerings with strategic team, develop marketing strategy & digital ecosystem and materials for business development support.
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Discovery Networks México
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Mexico
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Entertainment Providers
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1 - 100 Employee
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Research and Strategy Director
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Nov 2019 - Sep 2021
Head of Research, responsible of supporting Content, Ad sales and Senior Management on strategic insights through multiple data sources (quantitative, qualitative, digital, etc.) to generate business growth on all media properties and platforms. Head of Research, responsible of supporting Content, Ad sales and Senior Management on strategic insights through multiple data sources (quantitative, qualitative, digital, etc.) to generate business growth on all media properties and platforms.
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Avatar
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Advertising Services
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200 - 300 Employee
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Sales Business Development
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Nov 2018 - Nov 2019
Responsible for identifying and pursuing new opportunities for business growth, internal and externally based in long term relationships with new and current clients, new products and offerings as partnerships as well. Responsible for identifying and pursuing new opportunities for business growth, internal and externally based in long term relationships with new and current clients, new products and offerings as partnerships as well.
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Independant Productions (Content and Production)
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Mexico City Area, Mexico
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Account Director and Institutional Relations
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Feb 2018 - Jul 2018
Responsible for account management and institutional relations with key clients for advertising campaigns. Institutional liaison for documentaries and Independent content production. Responsible for account management and institutional relations with key clients for advertising campaigns. Institutional liaison for documentaries and Independent content production.
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Accenture México
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Business Consulting and Services
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700 & Above Employee
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Senior Manager CMT - Media & Enterteiment
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Jul 2015 - Jan 2018
Responsible for Media and Entertainment Practice and Business Development in Mexico. Focused on opening opportunities for the M&E Practice with major media players. Responsible for Media and Entertainment Practice and Business Development in Mexico. Focused on opening opportunities for the M&E Practice with major media players.
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Genomma Lab
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Mexico
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Manufacturing
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700 & Above Employee
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Diretor de Mídia
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Mar 2012 - Mar 2015
Responsible for the Media Negotiations and Media Planning Responsible for the Media Negotiations and Media Planning
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Grupo Televisa
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Telecommunications
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700 & Above Employee
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Director of Market Intelligence and Commercial Services Televisa Internacional
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Nov 2008 - Feb 2012
head of research department & commercial liaison with co-production partners in Brazil
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Media & Special Projects Manager
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Oct 1997 - Oct 2008
•Televisa, S.A. from June 2000 to date. Market Research and Information Analysis: Analysis of different economic, demographic and market variables that contribute to and enforce sales arguments for on-going as well as new business development; includes media efficiency research. Pricing Strategy. Business Development & Sales Promotion Strategies.
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PUBLISEIS
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Advertising Services
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1 - 100 Employee
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Training
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2007 - 2007
International exchange of Advertising Sales Strategy between Televisa and La Sexta International exchange of Advertising Sales Strategy between Televisa and La Sexta
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Arnaiz Summa Artis
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Mexico City Area, Mexico
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production assistant
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Aug 1995 - Sep 1997
production of cultural events, art expositions, concerts, etc. production of cultural events, art expositions, concerts, etc.
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Education
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IE (Instituto de Empresa)
Advanced Managment Program, Seminar -
ISDI
Digital Business Excecutive Program, Digital Business -
Universidad Anáhuac del Norte
Master, Strategic Media Planning -
Universidad Anáhuac
University, Communications, Advertising