Gabriel Rocha

Assistant Media Strategist at MBMG
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles, California, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Assistant Media Strategist
      • Dec 2022 - Present

      Los Angeles, California, United States

    • Advertising Services
    • 1 - 100 Employee
    • Assistant Media Buyer
      • Feb 2020 - Aug 2022

      Alameda, California Operations included: ➢ Managed television network placement for both short form and long form commercials ➢ Analyzed long form television sales data that I placed in a weekly performance review for client (2021 total - 2.3M) ➢ Reviewed and audited post-log "aired" spots for Instagram, TV, Radio and Podcast ➢ Reviewed and audited Podcast vendor Invoices (2021 total - 1.5M) ➢ Researched, found and contacted new social media accounts as well as new podcasts for… Show more Operations included: ➢ Managed television network placement for both short form and long form commercials ➢ Analyzed long form television sales data that I placed in a weekly performance review for client (2021 total - 2.3M) ➢ Reviewed and audited post-log "aired" spots for Instagram, TV, Radio and Podcast ➢ Reviewed and audited Podcast vendor Invoices (2021 total - 1.5M) ➢ Researched, found and contacted new social media accounts as well as new podcasts for clients’ advertising needs

    • Executive Assistant
      • Feb 2017 - Mar 2020

      ➢ Operated as the direct assistant to the President of Bautista Direct Marketing ➢ Daily tasks could include: taking meetings notes (whether internally as a company or with client), reviewing and signing documentation on behalf of the President, scheduling consultations, product/media/client research, powerpoint presentation creation, data review & analysis, lunch catering and more ➢ Assisted in conceptualization and design of social media meme creation for clients' digital… Show more ➢ Operated as the direct assistant to the President of Bautista Direct Marketing ➢ Daily tasks could include: taking meetings notes (whether internally as a company or with client), reviewing and signing documentation on behalf of the President, scheduling consultations, product/media/client research, powerpoint presentation creation, data review & analysis, lunch catering and more ➢ Assisted in conceptualization and design of social media meme creation for clients' digital media campaigns ➢ Pitched and outlined short form television commercials (:30 sec) as well as long form television commercials (30 mins)

    • Radio Assignment Independent Contractor
      • Dec 2015 - Feb 2017

      Alameda, California, United States ➢ Outlined & researched radio station markets and determined eligibility for an advertiser's demographic and budget - Assisted in placing over 650K in radio spots for my first year, 2016 ➢ Located & established permanent points of contact, that continue to this day, between Bautista Direct Marketing and approved radio stations for clients’ advertising needs in all US major radio markets

Education

  • University of California, Berkeley
    Bachelor of Applied Science - BASc, Communication and Media Studies
    2020 - 2022

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