Gabby Turner

Founder & Principal Consultant at GDT Consulting
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Location
Oakland, California, United States, US
Languages
  • Fluent in Spanish -

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Elizabeth Bloodworth

I had the pleasure of working with Gabby Turner for two years (including several months where I reported to her). Gabby has an exceptional ability to quickly assess situations, identify areas for improvement and work proactively and thoroughly to make changes and improvements. Her sharp analytical skills enable her to pinpoint opportunities for growth and suggest effective solutions. She is a true team player who thrives in collaborative environments. Her excellent communication skills foster productive relationships and ensure seamless execution of projects. Gabby has a remarkable talent for identifying and setting up key partnerships with sports teams and celebrities. Her deep understanding of the nuances of sports marketing gave our team additional insights we were able to act on. Gabby meets challenges of all kinds with a proactive attitude and a calm

Michelle Ticknor

It was an absolute pleasure to collaborate with Gabby for nearly two years at Zenni. I would definitely welcome the opportunity to work with her again. Gabby is a natural and strong marketer and partnership builder. She brought this expertise to Zenni, which allowed us to uplevel so much of what we were already doing and chart new waters. She is very data driven, but also highly collaborative and emotionally intune, consistently finding ways to fuse the art and science of marketing partnerships. Her ability to build relationships, evaluate opportunities, architect partnerships and map them to corporate KPIs to drive growth is truly her secret sauce. Gabby is warm, likable and able to navigate complex relationships and bring stakeholders together to achieve corporate goals. She would be a tremendous asset for any company!

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Experience

    • United Kingdom
    • Wireless Services
    • Founder & Principal Consultant
      • Oct 2018 - Present

      I'm a partnerships, marketing and business growth consultant currently working fractionally with clients on growth opportunities. I work to accelerate companies with high-priority initiatives in the businesses of sports & entertainment, retail, e-commerce, consumer goods, technology and more. My secret sauce is collaborating with my clients to translate high level goals & KPIs into actionable strategies & execution that boosts business outcomes. I've worked with small start ups as well as muti billion dollar companies and love helping clients solve problems! I'm proud and grateful to have worked with some fantastic clients, including FanDuel Sports Group, WynnBET, CLEAR, Gametime, Viasat, and OneTeam Partners among others. Show less

    • United States
    • Manufacturing
    • 100 - 200 Employee
    • Head of Sports & Entertainment Partnerships
      • Sep 2021 - Apr 2023

      ▪ Internal industry expert & thought leader on sports & entertainment rights and partnerships – evaluate, shape and steer Zenni’s partnerships strategy & execution to fuel brand awareness & drive forward corporate OKRs. ▪ Negotiate & manage key brand partnerships as well as sports marketing, PR, gaming and entertainment agency relationships. ▪ Develop strategic plans and business cases in line with corporate KPIs, leveraging data and consumer insights to drive best-in-class execution & performance through creative & cross-channel campaigns and programs. ▪ Hands on executor of key cross-functional projects including but not limited to brand strategy & reputation, sports rights holders, celebrity talent partnerships, brand & product design collaborations, collections & drops, social & influencer collaborations and performance measurement solutions. Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Director Of Partnerships & Business Development
      • Jun 2017 - Jun 2018

      -Established strategy & vision for newly formed Business Development organization to drive net new growth & acquisition for StubHub by leveraging strategic relationships in e-commerce, affiliate networks, ticketing and related platforms.- Drove commerce initiatives internally & externally to create new profit pools and revenue streams including StubHub's first ever multi million dollar producing on platform consumer insurance partnership with Allianz.- Explored, crafted and drove new proof of concepts with expandable opportunity as well as optimized existing media, affiliate, ticketing and technology partnerships. - Served on North America leadership team tasked with driving innovation, growing share & protecting StubHub's position in live events. Show less

    • Head of Partner Services & Activation
      • May 2014 - Jun 2017

      - Accountable for implementing & maximizing all aspects of StubHub’s 180+ partnerships – with a focus on Content Rights Holder technology API integrations, data sharing, sponsorship and more across sports, music and theater verticals.- Drove cross functional efforts across business units including N. America Operations, Marketing, Product, Customer Service, Technology, Finance, Legal, and senior management to manage road maps and bring integrated solutions to both partners and the StubHub business; served as centralized resource to ensure success for StubHub's most high-profile relationships. - Managed and developed team of Account Managers, Program Managers, and Account Coordinators in corporate and remote locations related to Strategic Management, Activation, Operations, Inventory Optimization and Product Delivery. - Created first ever Partner Satisfaction score and delivered 95-100% performance rates across measured attributes. - Led strategic planning, tactical execution and developed best practices related to partner initiatives & product delivery.- Challenged standard definition of Partnership to bring new approaches and innovative ideas to StubHub. Show less

    • HEAD OF PARTNERSHIPS ACTIVATION & ACCOUNT MANAGEMENT
      • Feb 2010 - Apr 2014

      - Oversaw account strategy, planning, and development for StubHub’s portfolio of 120+ Partners.- Drove thought leadership for strategies and tactics of execution on all contractual assets related to partnerships, i.e. Naming Rights, On-Site Activation, Digital, Content, Distribution, API integrations and consumer adoption.- Collaborated cross-functionally with all department to build out processes and leverage/optimize contractual rights (internal/external) while working internally to meet needs and expectations of Partners.- Grew, fostered, and maintained robust relationships with iconic properties, rights holders, and agencies, i.e. AEG, CAA, MLBAM and many more. Show less

    • Partnerships Manager
      • Jul 2005 - Jan 2010

      - Primary relationship manager of StubHub's most high-profile Partners.- Developed and launched results-oriented partnership marketing campaigns to ensure initiatives align with overall corporate and marketing strategies. - Managed implementation, measurement, and optimization of partnerships assets, including integrated online, offline, email, promotional, and hospitality programs.

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Client Services Manager
      • Mar 2002 - Jul 2005

      - Oversaw relationships with key clients (employers) and academic departments. - Worked hand-in-hand with clients to develop strategies and tactics to meet recruitment goals. - Developed and launched integrated recruitment advertising campaigns - Oversaw relationships with key clients (employers) and academic departments. - Worked hand-in-hand with clients to develop strategies and tactics to meet recruitment goals. - Developed and launched integrated recruitment advertising campaigns

    • United States
    • Spectator Sports
    • 700 & Above Employee
    • Graduate Intern
      • Oct 2004 - Apr 2005
    • Marketing Associate
      • Mar 2001 - Feb 2002
    • Retail Apparel and Fashion
    • Collateral Merchandiser
      • Aug 2000 - Dec 2000

Education

  • Stanford University
    BA, Communication
    1996 - 2000
  • University of San Francisco
    MA, Sports Management
    2004 - 2006
  • Syracuse University
    Study Abroad Program, Florence, Italy
  • University of San Francisco
    Master of Arts - MA, Sports Management

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