Günay Baytaş
Trade Marketing Executive at Doğuş Çay- Claim this Profile
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Türkçe Native or bilingual proficiency
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İngilizce Native or bilingual proficiency
Topline Score
Bio
Experience
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Doğuş Çay
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Türkiye
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Food and Beverage Services
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300 - 400 Employee
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Trade Marketing Executive
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Jul 2015 - Present
* Planning in coordination with Marketing and Sales the support for all new launches.* Analyzing sales performances and planning next year quotas, bonuses, promotions etc. Evaluating, calculating costs and preparing revenue analysis and reports.* Develop yearly promotional plan on brand level and country level in line with brand guidelines, Sales feedback as well as shoppers' insights.* Align Trade Marketing and Brand Managers and take into account respective feedback and suggestions.* Manage Trade Marketing budget efficiently and ensure cost policies are applied having in mind optimization between quality and price.* Implementing discounts and promotions in sales automation system. Evaluating and analyzing sales performances. Calculating bonuses, allowences and costs monthly.* Evaluating and calculating incentives and bonuses for employee. * Establised and worked on integrating sales data in OLAP (Online Analytical Processing) system.* To contribute organization’s goals plus objectives and enhance market share and sales performance. Show less
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Trade Marketing Specialist
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Jun 2011 - Jul 2015
*Analyzing sales and marketing research. Depending on the analysis, forecasting year sales and report to management.*Evaluating sales performances of the distributers and supervisors, calculating the allowances and supervisors’ bonuses monthly*Implementing promotions, discounts, special offers and checking shipments of the products.*Establishing and calculating bonus system*Category data generation and analysis to track competitive actions*Based on needs; input to executive presentations, special analysis etc.*Tracking of all commercial activities, budgeting Show less
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MERKOTEK OTOMOTİV SAN. A.Ş.
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Türkiye
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Supply Chain Specialist
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Sep 2010 - Jun 2011
*According to the production plan, providing the raw materials in needed time and by the optimal cost. *Following up the records of the supplying process, the stocks, orders of the materials which are in my account and report to the management. *Improving the relations with the suppliers *Making payment schedules to the suppliers and checking the production plan *According to the production plan, providing the raw materials in needed time and by the optimal cost. *Following up the records of the supplying process, the stocks, orders of the materials which are in my account and report to the management. *Improving the relations with the suppliers *Making payment schedules to the suppliers and checking the production plan
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Education
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İstanbul Ticaret Üniversitesi
Bachelor of Engineering (BE), Industrial Engineering -
Ata lisesi