Göksu Çiloğlu

Market Researcher at eyeo
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Contact Information
us****@****om
(386) 825-5501
Location
Berlin, Berlin, Germany, DE

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Experience

    • Germany
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Market Researcher
      • Mar 2022 - Present

      Berlin, Germany

    • Market Research
    • 700 & Above Employee
    • Senior Research Executive
      • Oct 2018 - Feb 2022

      Istanbul, Turkey - Leading the Qualitative Creative Domain - Taking part in Innovation projects; UX research, research for digital product development - Leading project & client management with key clients providing qual research service from start to end: -Briefing and understanding key marketing issues with the client’s service & product -Designing the suitable research structure/method & specifying the target profile and sample criteria -Forming client proposal & conducting all… Show more - Leading the Qualitative Creative Domain - Taking part in Innovation projects; UX research, research for digital product development - Leading project & client management with key clients providing qual research service from start to end: -Briefing and understanding key marketing issues with the client’s service & product -Designing the suitable research structure/method & specifying the target profile and sample criteria -Forming client proposal & conducting all management steps from preparing questionnaire to fieldwork operations -Moderation and analysis of the research output, extracting key marketing insights & reporting - Working with the Quantitative; construction of datasets and numerical analysis & reporting Show less

    • Türkiye
    • Market Research
    • 1 - 100 Employee
    • Junior Qualitative Research Executive
      • Jun 2016 - Oct 2018

      Istanbul, Turkey - Conducting qualitative consumer & market research for the leading national and international brands that are operating mainly in technology, automotive and FMCG - Moderating ethnographic & in-depth interviews and focus groups to understand consumer needs, expectations and behavioral motivations & barriers - Interacting with customers through in-depth interviews and focus groups; extracting key insights and using those insights to develop impactful marketing strategies for clients -… Show more - Conducting qualitative consumer & market research for the leading national and international brands that are operating mainly in technology, automotive and FMCG - Moderating ethnographic & in-depth interviews and focus groups to understand consumer needs, expectations and behavioral motivations & barriers - Interacting with customers through in-depth interviews and focus groups; extracting key insights and using those insights to develop impactful marketing strategies for clients - Working closely with client’s marketing and brand teams to implement research results into real life Show less

    • Professional Services
    • 700 & Above Employee
    • Consultant
      • Jun 2015 - Jun 2016

      İstanbul, Türkiye - Offering consultancy services to the prominent national and international companies on foreign trade, customs legislation and indirect tax regulations - Delivering technical insights and helping clients to have compliance with the indirect tax legislation in foreign trade operations - Consulting the clients to acquire Authorized Economic Operator status

    • Türkiye
    • Higher Education
    • 700 & Above Employee
    • Member at Cooperative Economics Organization (CEO)
      • Jan 2013 - Jun 2013

      Ankara, Türkiye A student initiative helping new students and mentoring them to schedule their study programs & build connection with the academic staff. Also providing academic help to newcomers for their lectures.

Education

  • Universiteit Utrecht
    Master of Social Science, International Economics and Business
    2013 - 2014
  • Bilkent University
    Bachelor of Arts (B.A.) Economics (%50 scholarship), Economics - Macroeconomics Track
    2009 - 2013

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