friska desyana

Digital Analyst at Magnus Digital Indonesia
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Credentials

  • Google Analytics Certification
    Skillshop
    Feb, 2023
    - Sep, 2024

Experience

    • Digital Analyst
      • Mar 2022 - Present

      - Work closely with internal and external stakeholders to develop reporting and insights that deliver against digital performance - Provide measurement solutions, building insightful visualization, recurring presentations, across web, and social media. - Deliver high impact presentations that produce meaningful dialogue and decisions that make a difference - Recommend improvements to clients websites and social media, marketing plans, and develop measurement solutions. - Work in a highly collaborative environment, where work together to deliver results in a timely manner. Show less

    • Indonesia
    • Real Estate
    • 1 - 100 Employee
    • Data Analyst
      • Oct 2021 - Mar 2022

      - Managing the data sales in each month to put on the big data. - Review offline marketing performance (Billboard). - Review online marketing performance (Ads, Social media Content, Campaign). - Pulling out insight in each month based on offline and online marketing to improve the campaign. - Help drive product and marketing strategy through all the data. - Managing the data sales in each month to put on the big data. - Review offline marketing performance (Billboard). - Review online marketing performance (Ads, Social media Content, Campaign). - Pulling out insight in each month based on offline and online marketing to improve the campaign. - Help drive product and marketing strategy through all the data.

    • Indonesia
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Analyst
      • Mar 2021 - Jan 2022

      - Analyze client's Social Media performance (Facebook, Instagram, Twitter, Youtube, TikTok) - Analyze trends for content strategists references. - Responsible for create daily, weekly, and monthly reports based on metrics data from analytics tools. - Responsible to create Report Campaign in the end of campaign period (Tracking by Hashtag in each content), the analysis including Social Media performance. - Measure and analyze customer behavior Extensive familiarity with the business applications of social media platforms - Work closely with Planner teams to identify and action core issues or opportunities in developing campaign. Show less

    • Indonesia
    • Advertising Services
    • 100 - 200 Employee
    • Digital Analyst
      • Sep 2018 - Jun 2019

      - Responsible for creating monthly Social Listening Report for client. - Developing and Presenting learnings from the analysis to generate valuable insight, including actionable insights, and recommendations. - Measure audience feedback, sentiment and trends on the digital. - Responsible for creating Insight Reports to show what phenomena that happened in digital. - Monitoring and Analyzing digital media and marketing trends. - Analyzing data for client and other GroupM agencies needs. Show less

    • Business Analyst
      • Feb 2018 - Jul 2018

      - Analyzing market for the company, and analyzing product or marketing strategy from competitors. - Help Social Media teams to suggest the idea and create content on social media. - Analyzing market for the company, and analyzing product or marketing strategy from competitors. - Help Social Media teams to suggest the idea and create content on social media.

    • Marketing Staff
      • Feb 2016 - Feb 2018

      Creating and executing marketing plan. Creating and executing marketing plan.

Education

  • BINUS UNIVERSITY GRADUATE PROGRAM
    Sarjana Ekonomi, Kewirausahaan (Entrepreneurship)
    2015 - 2019

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