Frida Krantz

Digital Media Specialist at Mardi Gras
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Gothenburg Metropolitan Area, SE
Languages
  • Svenska -
  • Engelska -

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5.0

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Tony Ryttersson

I 3,5 år har Frida varit ansvarig för SEM och köpt trafik i SOME på Reseguiden.se och Reiseguiden.no. Google-kontot är bland top 50 i Sverige vad gäller besök och spendering. Frida har under sin tid på Reseguiden utvecklat kontot i nära samarbete med Google och utfallet har varit mycket bra. Konvertering har ökat, CPC har sjunkit och ROI har stadigt klättrat uppåt. När Frida nu går vidare överlämnar hon en funktion som är både lätt att hantera och utvärdera. Till hennes referens i framtiden!

Torbjörn Andersson

Frida är ambitiös och driven med ett brinnande intresse för att driva både betald och organisk trafik. Jag gillar verkligen att hon inte bara hugger på

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Credentials

  • Technical SEO
    LinkedIn
    Sep, 2023
    - Nov, 2024
  • Become a Programmer: Foundations
    LinkedIn
    Sep, 2022
    - Nov, 2024
  • Programming Foundations: Fuzzy Logic
    LinkedIn
    Sep, 2022
    - Nov, 2024
  • Programming Foundations: Secure Coding
    LinkedIn
    Sep, 2022
    - Nov, 2024
  • Programming Foundations: Software Testing/QA
    LinkedIn
    Sep, 2022
    - Nov, 2024
  • Programming Foundations: APIs and Web Services
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Algorithms
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Beyond the Fundamentals
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Data Structures
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Databases
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Design Patterns
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Fundamentals
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Object-Oriented Design
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Real-World Examples
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Test-Driven Development
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Programming Foundations: Web Security
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • AI Accountability Essential Training
    LinkedIn
    Sep, 2020
    - Nov, 2024
  • Data Science Foundations: Fundamentals
    LinkedIn
    Sep, 2020
    - Nov, 2024
  • Machine Learning and AI Foundations: Predictive Modeling Strategy at Scale
    LinkedIn
    Sep, 2020
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Aug, 2022
    - Nov, 2024
  • Google Analytics Certification
    Google
    Aug, 2022
    - Nov, 2024
  • Google Shopping Certification
    Google
    Jun, 2020
    - Nov, 2024
  • AdWords Display Certification
    Google
    Jan, 2018
    - Nov, 2024
  • AdWords Mobile Certification
    Google
    Jan, 2018
    - Nov, 2024
  • AdWords Video Certification
    Google
    Jan, 2018
    - Nov, 2024

Experience

  • Mardi Gras
    • Sweden
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Media Specialist
      • Feb 2023 - Present

  • RAJA emballage
    • Sweden
    • Packaging and Containers Manufacturing
    • 1 - 100 Employee
    • Online Marketing Specialist
      • Sep 2020 - Feb 2023

      In charge of all things web. From maintaining newsletter, company blog and social media to overseeing agency contacts and working to improve the general quality of RAJA’s website. In charge of all things web. From maintaining newsletter, company blog and social media to overseeing agency contacts and working to improve the general quality of RAJA’s website.

  • Scream
    • Sweden
    • Advertising Services
    • 100 - 200 Employee
    • Sökspecialist
      • May 2020 - Jun 2020

      SEM specialist optimizing accounts for customers ranging different industries such as: e-commerce (shoes, home textiles), house manufacturer, car dealership, amusement park, dentist, optician, etc. Let go due to lack of work relating to Covid-19. SEM specialist optimizing accounts for customers ranging different industries such as: e-commerce (shoes, home textiles), house manufacturer, car dealership, amusement park, dentist, optician, etc. Let go due to lack of work relating to Covid-19.

  • Reseguiden Interactive AB
    • Sweden
    • Travel Arrangements
    • 1 - 100 Employee
    • Sökmarknadsförare
      • Nov 2016 - May 2020

      Head of SEM. Developing, maintaining and optimizing Reseguiden’s paid search efforts in SE and NO markets and analyzing business data and creating dashboards in Tableau. Also worked with Content Marketing and SEO. Head of SEM. Developing, maintaining and optimizing Reseguiden’s paid search efforts in SE and NO markets and analyzing business data and creating dashboards in Tableau. Also worked with Content Marketing and SEO.

  • Google
    • Software Development
    • 1 - 100 Employee
    • Call Center Customer Service Representative
      • Dec 2015 - Oct 2016

      Supporting the Swedish SMB market through phone, email and chat. Products: Google Ads, Google Analytics & Merchant Center. Common issues: Account set-up and optimization, technical troubleshooting, disapproved ads and policy questions, billing and account access. Note: my contract was not directly with Google, it was with Arvato who provided the customer service for Google’s customers. Supporting the Swedish SMB market through phone, email and chat. Products: Google Ads, Google Analytics & Merchant Center. Common issues: Account set-up and optimization, technical troubleshooting, disapproved ads and policy questions, billing and account access. Note: my contract was not directly with Google, it was with Arvato who provided the customer service for Google’s customers.

  • Microsoft
    • United States
    • Software Development
    • 700 & Above Employee
    • Call Center Customer Service Representative
      • Sep 2014 - Dec 2015

      Products: Xbox 360, Xbox One and Kinect. Customer service for the Swedish market through phone and email. Common issues: troubleshooting hardware and network issues, setting up orders to replace in-warranty products, account access and billing. Note: my contract was not with Microsoft directly, it was with Convergys who provided customer service for Microsoft. Products: Xbox 360, Xbox One and Kinect. Customer service for the Swedish market through phone and email. Common issues: troubleshooting hardware and network issues, setting up orders to replace in-warranty products, account access and billing. Note: my contract was not with Microsoft directly, it was with Convergys who provided customer service for Microsoft.

  • University of Borås
    • Sweden
    • Higher Education
    • 400 - 500 Employee
    • Student Ambassador
      • Mar 2012 - Aug 2013

      Representing the University of Borås at student fairs etc.

    • Junior web editor, part time
      • Oct 2012 - Jun 2013

      Content management in Websphere and EPiServer, for several institutions at the University of Borås.

Education

  • Högskolan i Borås
    Kandidatexamen, Informationsarkitektur
    2011 - 2014
  • University College Dublin
    School of Information and Library Studies, Erasmus Exchange Programme
    2013 - 2013

Community

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