Fredrik Vikström
Co-Founder at Brandrunner Sweden- Claim this Profile
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Engelska -
Topline Score
Bio
Credentials
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LinkedIn Marketing Solutions Fundamentals
LinkedInMar, 2021- Oct, 2024 -
LinkedIn Marketing Strategy
LinkedInMar, 2021- Oct, 2024
Experience
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Co-Founder
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Jan 2023 - Present
CEO & Co-founder of Brandrunner Sweden AB. As former exclusive partner for LinkedIn Marketing Solutions where focus have been on guiding companies on how to execute a LinkedIn strategy, together with a full-funnel approach, content, education in CMT (LinkedIn Campaign Manager Tool) and much more, I've now decided to fully do this on my own, to continue to grow the "LinkedIn presence" in the Swedish market. CEO & Co-founder of Brandrunner Sweden AB. As former exclusive partner for LinkedIn Marketing Solutions where focus have been on guiding companies on how to execute a LinkedIn strategy, together with a full-funnel approach, content, education in CMT (LinkedIn Campaign Manager Tool) and much more, I've now decided to fully do this on my own, to continue to grow the "LinkedIn presence" in the Swedish market.
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Digital Turbine
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United States
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Advertising Services
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500 - 600 Employee
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Head of LinkedIn Partnership Sweden
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Jul 2022 - Dec 2022
At the beginning of 2022, Digital Turbine acquired AdColony. Managing the country that drives the biggest partner business globally for LinkedIn Marketing Solutions. AdColony in SE/DK/NO stands for roughly 50% of the global revenue that comes from LinkedIn partners. The main focus is to continue driving growth for medium-sized and large B2B companies on the Swedish market, but also globally. Have had a YoY growth of almost 200% and gone from around $350K in sales to $19M during this time. Managing and responsible for the team of 5 colleagues including, CSM's, Agency Lead and Account Managers Show less
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LinkedIn | AdColony Scandinavia
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Norway
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Advertising Services
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1 - 100 Employee
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Head Of LinkedIn Partnership Sweden
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Jan 2017 - Jul 2022
Managing the country that drives the biggest partner business globally for LinkedIn Marketing Solutions. AdColony in SE/DK/NO stands for roughly 50% of the global revenue that comes from LinkedIn partners. Main focus on driving growth for medium-sized and large B2B companies on the Swedish market, but also globally. Have had a YoY growth of almost 200% and gone from around $350K in sales to $19M during this time. Managing and responsible for the team of 5 colleagues including, CSM's, Agency Lead and Account Managers Show less
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Head of LinkedIn Partnership Sweden
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Jan 2016 - Dec 2016
Continued the work as an exclusive partner for LinkedIn Marketing Solutions. The first year of operations drove $350K in business revenue through one employee Main focus on increasing the presence and knowledge of LinkedIn as a brand in the Swedish market. Oversaw office growth with new hire which enabled 200% YoY growth the first 2 years. Sales and management responsibility for my other colleague. Continued the work as an exclusive partner for LinkedIn Marketing Solutions. The first year of operations drove $350K in business revenue through one employee Main focus on increasing the presence and knowledge of LinkedIn as a brand in the Swedish market. Oversaw office growth with new hire which enabled 200% YoY growth the first 2 years. Sales and management responsibility for my other colleague.
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Sales Executive LinkedIn Marketing Solutions
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Apr 2015 - Dec 2015
Created and launched the LinkedIn Marketing partnership in the Swedish market.The first year of operations drove $350K in business revenue through one employeeMain focus on increasing the presence and knowledge of LinkedIn as a brand in the Swedish market.
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Key Account Manager
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Sep 2014 - May 2015
Account Manager for AdQuota who runs a publishing network of blogs in the Nordics. Team of 5 sales reps whose responsibility was to market the blog sites to primarily B2C brands in Sweden and to sell inventory on these blog sites.
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hitta.se
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Sweden
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Marketing Services
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1 - 100 Employee
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Account Manager
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Apr 2006 - Jun 2014
The position as Account Manager of hitta.se means I have responsibility for selling / up-selling and further development of the companies' digital media investment in hitta.se. I handled sales in all kinds of industries and the value of customers were between 30,000 to 500,000 per year. Customer portfolio of about 100-120 customers over 12 months, the total value of about 7 million. Both existing and new clients. Had about 6-8 client meetings per week. The position as Account Manager of hitta.se means I have responsibility for selling / up-selling and further development of the companies' digital media investment in hitta.se. I handled sales in all kinds of industries and the value of customers were between 30,000 to 500,000 per year. Customer portfolio of about 100-120 customers over 12 months, the total value of about 7 million. Both existing and new clients. Had about 6-8 client meetings per week.
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Sales Manager
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Feb 2004 - Mar 2006
Sales to end customers, staff responsibility, scheduling, purchasing, orders, etc. Meetings with my regional Sales Manager about how to act against employees.Really got the chance to grow into my role and learn how it is to lead other people and how I will best get them motivated to sell more than just their target.Several times I received proof of how to work well and efficiently against in this case the end customer after reports of so-called "Mystery shoppers" that showed that I had the highest score possible in everything from attitude to business Show less
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Sales
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Mar 2002 - Jan 2004
Sales to end-customers.Both B2B and B2C sales, worked a lot with the agreement for SME companies.Learned sales from scratch and how to best streamline the way I sell.
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