Cindy Zhao

UX Innovation Partner | Co-founder at MassThinker
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Location
China, CN

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Fei Qi

Cindy is a talented design strategist, mentor and manager. I learned a lot from her strong capabilities of project management, design strategy skills and client management. She has great energy that always inspires me. She is both detailed oriented and a ‘think outside the box’ kind of person and I hope I will have more opportunities to work with her.

Emily Khan

Cindy's initiative and desire to succeed has surpassed expectations. She truly understands design research and uses that knowledge to secure pertinent business relations and contracts. Any firm would benefit from having Cindy on their team. She generously brings passion and tenacity to projects.

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Experience

    • Think Tanks
    • 1 - 100 Employee
    • UX Innovation Partner | Co-founder
      • Jan 2013 - Present

      MassThinker is a Shanghai local UX research and innovation consultancy. We help clients to uncover the user insights and create influential omni channel experiences.We work with global startups, local enterprises and international firms who want to launch localized and innovated products, experience and services.Our clients include Samsung Shanghai Design Center, Samsung Beijing Product Innovation Team, Samsung Nanjing R&D Center, Intel, McKinsey, Philips, Johnson & Johnson, Zeiss, GE, Alcatel, Lenovo, ZTE, Huawei, Changhong, Midea, Geely, KIA, SAIC, GuangZhou Auto, Dongnan Auto, Wanke, Rujia Hotel, and etc.MassThinker是一个致力于本土化用户体验研究和创新设计的品牌。 我们致力于打造有影响力的全渠道创新体验和产品。我们的客户包括三星上海SDC,三星北京PIT, 三星电子中国研发中心,Intel,麦肯锡,Philips,Johnson & Johnson,Zeiss, GE, Alcatel,联想,中兴,华为,美的,长虹,上海电信,中国农业银行,中国建设银行,厦门国际银行,吉利汽车,KIA汽车,广汽研究院,上汽集团,东南汽车,万科,如家酒店,Opple等企业。欢迎联系:T: 4000-888-977D: 021-6266 9898WeChat: 13817322632E: cindy.zhao@massthinker.comwww.massthinker.com

    • CXO, Co-founder
      • Jun 2016 - Present

      In charge of artificial intelligence innovation business in China market. In charge of artificial intelligence innovation business in China market.

    • Secretary-general
      • Dec 2013 - Present

      Shanghai Interaction Design Committee (SHIXC) is a division under Shanghai Industrial Design Association. SHIXC will provide services including conference/seminar orgnization, training, crowdsourcing, UX design award and etc. The website will be www.shixc.org (currently under construction)Anyone interested in communicating ideas, please send email to: cindy@shixc.orgThanks. Shanghai Interaction Design Committee (SHIXC) is a division under Shanghai Industrial Design Association. SHIXC will provide services including conference/seminar orgnization, training, crowdsourcing, UX design award and etc. The website will be www.shixc.org (currently under construction)Anyone interested in communicating ideas, please send email to: cindy@shixc.orgThanks.

    • Design Research Partner
      • Jan 2012 - Present

      Heading up design research business in Moma and build a new research and innovation brand MassThinker.www.massthinker.com Heading up design research business in Moma and build a new research and innovation brand MassThinker.www.massthinker.com

    • Market Research
    • 1 - 100 Employee
    • Research Manager
      • Feb 2012 - Dec 2012

      I'm responsible for design research, qualitative consumer research and design innovation business in Ipsos Shanghai.From 2013, I work as an independent consultant for Ipsos Marketing team. I'm responsible for design research, qualitative consumer research and design innovation business in Ipsos Shanghai.From 2013, I work as an independent consultant for Ipsos Marketing team.

    • United States
    • Primary and Secondary Education
    • Design Research Manager
      • Oct 2007 - Dec 2011

      1. Set up Worrell Shanghai office from ground up in 20072. Create opportunites for Worrell to be noticed by online & offline medias, and client companies3. Set up company magazine 4. Define strategies for research business growing5. Organize and write all kinds of research sales materials and presentations6. Build up design and research team in China office7. Manage all the research projects from sales to execution in China8. Help Worrell Shanghai to be profitable in 3 years.

    • China
    • International Trade and Development
    • 1 - 100 Employee
    • Research Manager / Senior Design Consultant / Design Consultant
      • Dec 2004 - Jun 2007

      I was responsible for all research related business in CBI, and meanwhile I helped in marketing, head hunting, PR and etc:1. Provide design research consulting services for Goodbaby, Samsung, Lenovo, Toyota, and Hitachi.2. Help organize the iF China award.3. Co-writer of China mobile phone design trends, and help sell to companies.4. Writing and publishing articles and news for raising CBI awareness in design industry5. Contact Medias for news release and events organization.

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