Fredrick Muriithi

Social Media Ambassador at Vistatec
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Contact Information
us****@****om
(386) 825-5501
Location
Nairobi County, Kenya, KE
Languages
  • Swahili -
  • English -
  • Swahili Native or bilingual proficiency
  • English Full professional proficiency

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Jennifer A. Potter

Working with Freddy was a great experience. Freddy was the lead on brand launch and social media awareness for a new brand across multiple geographic markets. I valued his assistance with digital marketing and he was consistently professional. Freddy was also a good on air personality and pleasant to engage with.

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Credentials

  • Connect and Protect: Networks and Network Security
    Coursera
    Jul, 2023
    - Nov, 2024
  • Play It Safe: Manage Security Risks
    Coursera
    Jul, 2023
    - Nov, 2024
  • Python for Data Science and AI
    Coursera
    May, 2023
    - Nov, 2024
  • Building AI Applications with Watson APIs
    Coursera
    Apr, 2023
    - Nov, 2024
  • Python Project for AI and Application Development
    Coursera
    Apr, 2023
    - Nov, 2024
  • Building AI Powered Chatbots Without Programming
    Coursera
    Mar, 2023
    - Nov, 2024
  • IBM Cybersecurity Analyst Professional Certificate
    Coursera
    Feb, 2023
    - Nov, 2024
  • Introduction to Artificial Intelligence (AI)
    Coursera
    Feb, 2023
    - Nov, 2024
  • Cybersecurity Breach Case Studies
    Coursera
    Jan, 2023
    - Nov, 2024
  • What is the Metaverse?
    Coursera
    Nov, 2022
    - Nov, 2024
  • Network Security & Database Vulnerabilities
    Coursera
    Jul, 2022
    - Nov, 2024
  • Introduction to Cybersecurity Tools & Cyber Attacks
    Coursera
    Jun, 2022
    - Nov, 2024
  • Cybersecurity Roles, Processes & Operating System Security
    Coursera
    May, 2022
    - Nov, 2024
  • Cybersecurity Roles, Processes & Operating System Security
    Coursera
    May, 2022
    - Nov, 2024
  • Facebook Social Media Marketing Professional Certificate
    Coursera
    Feb, 2021
    - Nov, 2024
  • Content, Advertising & Social IMC
    Coursera
    Oct, 2020
    - Nov, 2024
  • canva to create Social Media Marketing Designs
    Coursera
    Sep, 2020
    - Nov, 2024
  • Influencer Marketing Strategy
    Coursera
    Aug, 2019
    - Nov, 2024
  • The Fundamentals Of Digital Marketing
    Google Digital Skills For Africa
    Sep, 2018
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    May, 2021
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    May, 2021
    - Nov, 2024
  • Digital Marketing
    HubSpot Academy
    Jul, 2022
    - Nov, 2024
  • Social Media Marketing Certification Course
    HubSpot Academy
    May, 2021
    - Nov, 2024
  • Facebook Certified Digital Marketing Associate
    Facebook
    Feb, 2021
    - Nov, 2024
  • Meta Certified Digital Marketing Associate
    Meta
    Jan, 2021
    - Nov, 2024
  • Cyber Threat Intelligence
    Coursera
  • Social Media Marketing
    eMarketing Institute

Experience

    • Ireland
    • Translation and Localization
    • 300 - 400 Employee
    • Social Media Ambassador
      • Dec 2021 - Present

      ● Be the eyes and ears of the market as it relates to popular culture and cultural trends. ● Review app performance in the local market and provide feedback to help improve the app ● Provide cultural insights on local events and calendar holidays ● Review and upgrade creators and influencers in the market. Provide creators support when needed ● Conduct independent research and provide unique cultural insights and market expertise ● Evaluate experience on the app in East Africa (Kenya, Uganda, Tanzania & Rwanda) and report application bugs ● Submit feedback on app store and Google Play reviews Show less

    • Software Development
    • 1 - 100 Employee
    • Digital Marketing Consultant
      • Jul 2021 - Present

      Plan and implement digital marketing initiatives across multiple platforms. Content copywriting, email marketing, and social media marketing. SEO and SEM management and optimization. Plan and implement digital marketing initiatives across multiple platforms. Content copywriting, email marketing, and social media marketing. SEO and SEM management and optimization.

    • Kenya
    • Technology, Information and Media
    • 1 - 100 Employee
    • Influencer Marketer
      • Jun 2020 - Present

      Develop and execute influencer marketing strategies and creative campaigns Identify and build relationships with prominent influencers and thought leaders Attend relevant events for networking and business purposes Develop content ideas and write and curate content Research relevant industry experts, competitors, target audience and users Brainstorm new, creative approaches to influencer campaigns Keep abreast of emerging trends, technologies and influencers Liaising with the marketing team to create and coordinate marketing strategies that work across different channels Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Influencer Marketer
      • Nov 2020 - Present

      Positioning brands to customers' minds and impact potential buyers. Execute influencer marketing projects across a diverse range of channels. Develop and execute influencer marketing strategies and creative campaigns. Positioning brands to customers' minds and impact potential buyers. Execute influencer marketing projects across a diverse range of channels. Develop and execute influencer marketing strategies and creative campaigns.

    • Digital Marketing Specialist
      • Jan 2015 - Present

    • Kenya
    • Automotive
    • 1 - 100 Employee
    • Area Branch Manager
      • Nov 2018 - Nov 2020

      • Work with various team members to develop a technical blueprint for solving and demonstrating product solutions to clients. • Consultative experience with engagements creating and leading strategy at the executive level. • Direct, monitor and coordinate the sales team to best effect and maximum productivity. • Building strong relations and management with clients, distributor(s) and vendor(s). Been able to enroll and on-board them on various vendor partnership relations. • Developing proposals, and closing sales opportunities. • Interface and coordinate efforts with sales team members to demonstrate and develop/configure project plans and proposals. • Develop and leverage knowledge of industry trends and specific customer needs so as to tailor made winning product promotions. • Create value-added products offerings that lead to increased adoption of the technology. Show less

    • United Kingdom
    • Manufacturing
    • Area Sales Manager
      • Jun 2018 - Sep 2018

      Nafasi Project. Recruiting and activation of new 1500 outlets for Keg Lager. Nafasi Project. Recruiting and activation of new 1500 outlets for Keg Lager.

    • Kenya
    • Manufacturing
    • 1 - 100 Employee
    • Territory Sales Incharge
      • Feb 2014 - Jun 2016

      Devise effective territory sales and marketing strategies Maintaining customer relationship Setting and meeting sales targets to increase revenue Finding ways to ensure the efficiency of sales operations. Devise effective territory sales and marketing strategies Maintaining customer relationship Setting and meeting sales targets to increase revenue Finding ways to ensure the efficiency of sales operations.

    • Branch Team Leader
      • Jan 2013 - Jan 2014

      Team management Promotion management Finance management Team management Promotion management Finance management

    • Nigeria
    • Food & Beverages
    • 700 & Above Employee
    • Area Sales Supervisor
      • Feb 2011 - Jan 2012

      supervising and coordinating the daily activities of sales representatives and merchandisers. Managing distributors by ensuring availability of products and timely delivery of products to the wholesalers and retailers. Cash collection and managing company assets.

    • Area Sales Supervisor
      • Jun 2010 - Jan 2011

      Sales team and distributor management, cash collection, promotions, product launch and market intelligence.

    • Sales Representative
      • May 2009 - Oct 2010

      my responsibilities included generating potential leads, soliciting potential customers and facilitating sales.

    • Kenya
    • 1 - 100 Employee
    • Promotions & Sales Supervisor
      • Jan 2008 - Dec 2008

      Promotions team supervision.Launched the Safaricom Simu ya Jamii in Upper Mt Kenya region, pushed over 1000 gadgets.Supervised various Inbar activations for EABL ie Wakenya pamoja promotions, Senator lager activations

    • Sales Representative Intern
      • Jan 2007 - Dec 2007

Education

  • Kenya Institute of Management
    Business Management, Business, Management, Marketing, and Related Support Services
    2009 - 2012

Community

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