Franziska Hoffmann

Geschäftsführung at La GTM France
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Contact Information
us****@****om
(386) 825-5501
Location
Frankfurt, Hesse, Germany, DE
Languages
  • German Native or bilingual proficiency
  • English Full professional proficiency
  • French Professional working proficiency
  • Dutch Elementary proficiency

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Experience

    • France
    • Mining
    • 1 - 100 Employee
    • Geschäftsführung
      • Mar 2019 - Present

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Change Management Consultant I Business Advisory
      • Nov 2017 - Jun 2020

      • Project experience in various industries: Financial, Healthcare, Industrial, Automotive. • Experience with agile projects on customer site as well as project management activities. • Change Management in digital transformation projects - Strategy development, communication management with stakeholders - Concept development and implementation of various measures on customer sides• Change management for global Microsoft Office 365 rollout. Development of communication, training and event strategy for various user groups.

    • Food and Beverage Manufacturing
    • 200 - 300 Employee
    • Brand Management
      • Feb 2016 - Jul 2016

      • Campaign planning, implementation & monitoring • Event management & online marketing management• Market research & communication with external parties• Investigation of market potential for new product • Market & product analyses in order to provide strategy recommendation • Campaign planning, implementation & monitoring • Event management & online marketing management• Market research & communication with external parties• Investigation of market potential for new product • Market & product analyses in order to provide strategy recommendation

    • Switzerland
    • Food and Beverage Services
    • 700 & Above Employee
    • Product Management
      • Jul 2014 - Dec 2014

      Product Management at Maggi GmbH• Creation & interpretation of market, product & competitor analyses• Strategic product development & trend monitoring• Assisting qualitative & quantitative market research tests Product Management at Maggi GmbH• Creation & interpretation of market, product & competitor analyses• Strategic product development & trend monitoring• Assisting qualitative & quantitative market research tests

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Account Management
      • Mar 2012 - May 2012

      • Market Research• Client Consulting• Trade Marketing• HR Marketing • Market Research• Client Consulting• Trade Marketing• HR Marketing

Education

  • King's College London
    Master’s Degree MSc Int. Management, International Management, Dissertation: Change Management
    2016 - 2017
  • Fontys International Campus Venlo
    Bachelor of Business Administration (B.B.A.), Major: International Marketing
    2012 - 2016
  • IAE Toulouse, Ecole de Management de l'Université Toulouse 1 Capitole
    Toulouse School of Economics, Erasmus Exchange Programm
    2015 - 2015
  • Junior Management School (Chamber of Industry and commerce)
    Junior Manager (IHK)
    2009 - 2011

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