Franz Aliquo

VP of Marketing at SuperWorld
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Contact Information
us****@****om
(386) 825-5501
Location
Nova York, Nova York, Estados Unidos, US
Languages
  • English -
  • Italian -
  • French -
  • Spanish -

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5.0

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Eric Michaud

I've worked with Franz on several ARG projects that take a lot of creativity and logistics to execute. He is one of the most organized producers of creative events that I've had the pleasure to engage with and would hire him on the spot when the next project comes up that we can work together on or work for. Highly recommended and easy to work with.

Alexis Charbeneau

As a creative in the advertising / marketing world, I work with a lot of "innovators". Franz is a specific breed. A rare gem. Of an Uncommon ilk, I'll label him. Quite possibly one of the coolest people I have the privilege of idealizing and innovating with. Here's a dude who works as a creative director at one of the most prestigous agencies in the ad world -- and happens to run a few side shows. Those side shows come in the form of heavy metal blaring food trucks, water gun assassination tournaments (StreetWars London x Savvy City 2014) and The Rental Car Rally, an experience that is truly one of a kind. Experiences -- that's what makes Franz a trailblazer for this next generation of creatives.Not only does he have a deep understanding of the power of consumer experiences -- he can take the smallest nuggest of an idea and turn it into a global phenomenon. (Disclaimer: When I initially met Franz Aliquo, he was wearing a track suit. Some may consider this recommendation biased as a result, and that's ok) If I had all the money in the world and was allowed to hire one person, Franz would be it. Moral of the Story.

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Credentials

  • Licensed to Practice Law
    (New York / Washington, DC)

Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • VP of Marketing
      • abr. de 2022 - - o momento

      Leads the Marketing vertical managing teams and setting strategy across Growth, Business Development, Design, Content, Social, and Paid Ads. Leads the Marketing vertical managing teams and setting strategy across Growth, Business Development, Design, Content, Social, and Paid Ads.

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Co-Founder
      • out. de 2020 - - o momento

      Co-founded an IT staff augmentation agency that approaches recruiting as a human problem.Led all legal operations from corporate documentation to developing contracts (for both clients and contractors, negotiating with clients, coordinating with Finance, Recruiting, and Sales teams.Developed company branding, from naming to logos to ancillary materials.Worked with co-founders to develop business concept and strategy, source/building training teams and curriculum. Beyond simply finding top candidates, we train teams and individuals in soft skills, allowing them to integrate with and transform the organizations they work with. We assess orgs, recruit and select people who materialize your values, assemble them into a multidisciplinary team (a “POD”), our coaches train these PODs by applying best practices in psychology, sociology, and group dynamics, as well as the more traditional best practices in product development, and we seamlessly integrate them into organizations.

    • Creative Director
      • 2008 - - o momento

      Leads creative direction, ideation, and strategy on high-profile activations and campaigns for Fortune 50 brands (Apple, Belvedere, Fritos, Lipton, LVMH, Mountain Dew, Pepsi, Smirnoff). Manages integrated teams through all stages of creative development to produce 360 brand campaigns and assets. Responsible for sourcing, briefing, and collaborating with external creative partners, vendors, and client/agency teams. Additionally oversees client-facing presentations, RFPs, and pitches to drive new business. Select activations include: Apple Music (print campaign in Vogue’s MET Gala issue), Beats Music (Dr. Dre / Apple Music), Pepsi (World Cup / Grammy Awards), Verizon (Miley Cyrus X GO90), Lipton 125th Anniversary, Pepsi (Michael Jackson / “Bad” 25-Year Anniversary campaign; FIFA World Cup campaign).

    • Founder / Creative Director
      • 2004 - - o momento

      Launched a reality gaming company to produce multi-week, city-wide water gun “assassination” tournaments drawing over 350 players per event in cities across the globe (New York, London, Los Angeles, Paris). Led a team in all aspects of event production, location scouting, execution, creative, branding, and player management. Earned major media attention and secured sponsorships with leading brands including Universal Pictures, Columbia Pictures, Cuervo, and Dewar’s. Launched a reality gaming company to produce multi-week, city-wide water gun “assassination” tournaments drawing over 350 players per event in cities across the globe (New York, London, Los Angeles, Paris). Led a team in all aspects of event production, location scouting, execution, creative, branding, and player management. Earned major media attention and secured sponsorships with leading brands including Universal Pictures, Columbia Pictures, Cuervo, and Dewar’s.

    • Founder / Creative Director
      • 2008 - - o momento

      Created the concept for an overnight costumed competitive road trip and scavenger hunt experience held in cities across the US. Directed a team in designing and producing the bi-yearly event attracting over 250 players and 80 vehicles per rally. Developed the overall concept and gameplay structure in accordance with legal and safety requirements. Led all aspects of branding, creative, and player experience. Created the concept for an overnight costumed competitive road trip and scavenger hunt experience held in cities across the US. Directed a team in designing and producing the bi-yearly event attracting over 250 players and 80 vehicles per rally. Developed the overall concept and gameplay structure in accordance with legal and safety requirements. Led all aspects of branding, creative, and player experience.

    • Founder / Creative Director / Executive Chef
      • 2011 - - o momento

      Conceptualized and launched a New York City food truck serving high-quality, ethically sourced meat. Created the brand concept and led a team of designers in bringing the vision to life through vehicle design, menu development, and marketing collateral. Served as executive chef in developing original recipes, sourcing ingredients, and defining the cooking methodology. Directed marketing efforts that culminated in a highly publicized launch and multiple national/international press mentions. Conceptualized and launched a New York City food truck serving high-quality, ethically sourced meat. Created the brand concept and led a team of designers in bringing the vision to life through vehicle design, menu development, and marketing collateral. Served as executive chef in developing original recipes, sourcing ingredients, and defining the cooking methodology. Directed marketing efforts that culminated in a highly publicized launch and multiple national/international press mentions.

    • Creative Director / Co-Founder
      • 2015 - out. de 2018

      Agency founder and creative lead on content, digital, print, experiential, branding, and integrated campaigns for Downtown LA, MIT Technology Review, The Open Mind, and Alda Communications. Directs a team of 4 through all stages of the creative process to deliver compelling experiential work. Engages with clients through all stages of creative development, ideation, presentations, and RFPs. Partners with brands to create digital and real-world experiences that are both engaging and culturally resonant. Directs cross-platform campaigns from strategy through planning and execution stages. Accountable for building and maintaining strong relationships with agency partners, talent, and creative teams.

    • The Shine Group / Endemol
      • 2013 - 2015

      Collaborated with the creator of hit reality television shows (“Who Wants to Be a Millionaire”, “Big Brother”) to redevelop programs and create original show concepts for Shine and its subsidiaries. Partnered with Shine’s team in London to design playtests and rule architecture for domestic and international game shows. Developed new prototyping methodology that produced several spin-offs and a new game show concept for the Turkish market. Collaborated with the creator of hit reality television shows (“Who Wants to Be a Millionaire”, “Big Brother”) to redevelop programs and create original show concepts for Shine and its subsidiaries. Partnered with Shine’s team in London to design playtests and rule architecture for domestic and international game shows. Developed new prototyping methodology that produced several spin-offs and a new game show concept for the Turkish market.

    • Events Manager
      • 2008 - 2009

      Partnered with advertiser clients to develop custom events from concept through delivery and execution. Guided design and marketing teams in producing promotional assets, collateral, and events in Miami, Chicago, New York, Los Angeles, San Francisco, and Boston. Partnered with advertiser clients to develop custom events from concept through delivery and execution. Guided design and marketing teams in producing promotional assets, collateral, and events in Miami, Chicago, New York, Los Angeles, San Francisco, and Boston.

Education

  • Fordham University School of Law
    JD, Law
    -
  • New York University
    BA, Philosophy, Sociology, Psychology
    -
  • Stuyvesant High School
    Graduate
    -

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