Experience

LaunchLab

• South Africa
• Strategic Management Services
• 1 - 100 Employee

• Director of Business Development

  • Feb 2023 - Present

  Stellenbosch University LaunchLab is Africa's leading entrepreneurial development platform, owned and partnered with Stellenbosch University. Our vision is to transform the seemingly impossible into world-shaping by finding Africa's biggest challenges and turning them into its greatest opportunities. My role looks after our Governments, Development Finance Institutions and Corporate partners who are helping us solve Africa's biggest problems through innovation. Stellenbosch University LaunchLab is Africa's leading entrepreneurial development platform, owned and partnered with Stellenbosch University. Our vision is to transform the seemingly impossible into world-shaping by finding Africa's biggest challenges and turning them into its greatest opportunities. My role looks after our Governments, Development Finance Institutions and Corporate partners who are helping us solve Africa's biggest problems through innovation.



Herotel

• South Africa
• Telecommunications
• 300 - 400 Employee

• Head Of Sales & Marketing

  • May 2018 - Jan 2023

  Herotel is currently one of the largest fibre network operators & fixed wireless internet service providers in South Africa with more than 100 000 users across more than 400 towns and cities. As the Head of Sales & Marketing, I am responsible for developing revenue-generating strategies, tactics and processes at a national level that enables our regional offices to achieve their sales objectives. Herotel is currently one of the largest fibre network operators & fixed wireless internet service providers in South Africa with more than 100 000 users across more than 400 towns and cities. As the Head of Sales & Marketing, I am responsible for developing revenue-generating strategies, tactics and processes at a national level that enables our regional offices to achieve their sales objectives.



Dapper Strategies

• South Africa
• Advertising Services

• Commercial Consultant

  • Jan 2015 - Jul 2018

  Help customers write business plans, budget, and execute new product or promotional launches, as well as support sales & marketing tactics. Customers included the University of Stellenbosch, Energy Partners (part of PSG), Reutech, Emerge Queue (a major supplier to Capitec) and many others Help customers write business plans, budget, and execute new product or promotional launches, as well as support sales & marketing tactics. Customers included the University of Stellenbosch, Energy Partners (part of PSG), Reutech, Emerge Queue (a major supplier to Capitec) and many others



The Jupiter Drawing Room Cape Town

• South Africa
• Marketing and Advertising
• 1 - 100 Employee

• Senior Account Director

  • Mar 2008 - Dec 2014

  I worked at The Jupiter Drawing Room at two different times: January 2014 - January 2015 & March 2008 - January 2011. During my first stint I worked on Hyundai as an account manager, specifically on their 2010 World Cup Campaign. After the World Cup I was moved to the Windhoek Lager account as an Account Director looking after brand activations in on- and off-con. During my second stint at The Jupiter Drawing Room, I returned to Windhoek Lager as a Senior Account Director. My team was primarily responsible for brand activations, sponsorships and all digital assets (including the website, social media and digital media).



Cow Africa

• South Africa
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Oct 2012 - Nov 2013

  At COW I was employed as the Digital, PR and Activation Account Director on Bacardi Rum, Eristoff Vodka and Sir Juice. I was involved in crafting brand and campaign strategies, as well as managing those strategies through the creative studio. I managed a team of two to three account executives during this time. At COW I was employed as the Digital, PR and Activation Account Director on Bacardi Rum, Eristoff Vodka and Sir Juice. I was involved in crafting brand and campaign strategies, as well as managing those strategies through the creative studio. I managed a team of two to three account executives during this time.



MXit Lifestyle

• Stellenbosch

• Special Projects - Marketing

  • Sep 2011 - Oct 2012

  My role at Mxit was in the Special Projects team, which in my case included mostly social media, events and media sales support. Mxit was, at that time, the largest social network in Africa. They also had the biggest Facebook page in South Africa, which was a great way to learn about the power of digital in marketing. My role at Mxit was in the Special Projects team, which in my case included mostly social media, events and media sales support. Mxit was, at that time, the largest social network in Africa. They also had the biggest Facebook page in South Africa, which was a great way to learn about the power of digital in marketing.



Saatchi & Saatchi

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Account Manager

  • Dec 2005 - Sep 2008

  I started out as a Junior Account Executive on the Procter & Gamble FMCG business, working on brands such as Head & Shoulders, Olay & Pampers. In 2007, I was awarded the employee of the year award at the Johannesburg office. I was transferred to the Cape Town office to work on the Guinness Account, specifically focussing on the Nigeria, Ghana, Kenya and Cameroon regions. I started out as a Junior Account Executive on the Procter & Gamble FMCG business, working on brands such as Head & Shoulders, Olay & Pampers. In 2007, I was awarded the employee of the year award at the Johannesburg office. I was transferred to the Cape Town office to work on the Guinness Account, specifically focussing on the Nigeria, Ghana, Kenya and Cameroon regions.