Experience

Oh Sierra | Creative Agency

• Advertising Services
• 1 - 100 Employee

• Partner + Managing Director

  • Dec 2017 - Present

  Partner + managing director of Oh Sierra, a creative agency with a passion for connection. We believe every brand is a hospitality brand. That good branding is not a bandaid for bad business. And that the strongest brands are built with an understanding that community supersedes everything. We collaborate with business leaders who agree. Partner + managing director of Oh Sierra, a creative agency with a passion for connection. We believe every brand is a hospitality brand. That good branding is not a bandaid for bad business. And that the strongest brands are built with an understanding that community supersedes everything. We collaborate with business leaders who agree.



The Other Bird

• Manager of Communications

  • Nov 2014 - Oct 2018

  Oversaw all marketing and communications for a hospitality group with a family of 6 bars + restaurants and a boutique hotel. Was responsible for managing media relations, developing social media messaging, as well as photography, graphic design, and website management. Worked with fellow executive team members to guide direction of the business. Oversaw all marketing and communications for a hospitality group with a family of 6 bars + restaurants and a boutique hotel. Was responsible for managing media relations, developing social media messaging, as well as photography, graphic design, and website management. Worked with fellow executive team members to guide direction of the business.



Postmedia Network Inc.

• Canada
• Book and Periodical Publishing
• 700 & Above Employee

• Editor, National/Foreign desk

  • Jul 2012 - Sep 2015

  Craft vision for national and foreign news content for major Canadian publications in nine markets. Work with editors across the country to develop national content. Oversee online national/foreign news coverage, including breaking news. Craft vision for national and foreign news content for major Canadian publications in nine markets. Work with editors across the country to develop national content. Oversee online national/foreign news coverage, including breaking news.

• Digital Media Editor

  • Mar 2011 - May 2012

  Edited and nationalized content for a newswire and chain of websites. Assigned reporters, co-ordinated and disseminated news coverage. Reported on stories of national interest. Edited and nationalized content for a newswire and chain of websites. Assigned reporters, co-ordinated and disseminated news coverage. Reported on stories of national interest.



Canadian University Press

• Canada
• Newspaper Publishing
• 1 - 100 Employee

• Features Bureau Chief

  • 2010 - 2011

  Coordinated and edited feature-length stories for a national newswire.

• Ontario Regional Director

  • 2008 - 2010

  Drafted policy and procedures for the board of directors and the organization. Engaged in long-term planning of national not-for-profit corporation. Represented member newspapers from Ontario. Assisted with coordination of national conference. Oversaw hiring process of national staff.



The Fulcrum Publishing Society

• Canada
• Newspaper Publishing
• 1 - 100 Employee

• General Manager

  • May 2009 - Apr 2010

  Managed the business and advertising operations of the University of Ottawa's English-language student newspaper, including invoicing, budget planning and management of a $400,000 budget. Managed relationships with advertising clients, the University of Ottawa and community stakeholders. Worked with board of directors to draft and implement corporate and financial policy.

• Editor-in-chief

  • May 2008 - Apr 2009

  Oversaw editorial operations at the University of Ottawa's independent, English-language student newspaper.



University of Ottawa

• Civil Engineering
• 1 - 100 Employee

• Analyst and consultant

  • May 2009 - Sep 2009

  Assisted the Office of the President in developing vision for new community- and global-service initiative. Met with staff at leading universities across the United States to research best practices. Prepared recommendations for executives to structure and implement new programming. Assisted the Office of the President in developing vision for new community- and global-service initiative. Met with staff at leading universities across the United States to research best practices. Prepared recommendations for executives to structure and implement new programming.