Frank Jones
Sr. SEO Specialist at Aspire Software- Claim this Profile
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Topline Score
Bio
Kaelyn Castillo
Frank was exceptional to work with! His strong communication and organization skills allowed our projects to run smoothly from start to finish. Frank and I had monthly reporting calls to discuss website metrics where he would come prepared not only to cover any obstacles but also to present potential solutions. His drive and initiative make him the perfect business partner. I fully recommend working with Frank!
Kaelyn Castillo
Frank was exceptional to work with! His strong communication and organization skills allowed our projects to run smoothly from start to finish. Frank and I had monthly reporting calls to discuss website metrics where he would come prepared not only to cover any obstacles but also to present potential solutions. His drive and initiative make him the perfect business partner. I fully recommend working with Frank!
Kaelyn Castillo
Frank was exceptional to work with! His strong communication and organization skills allowed our projects to run smoothly from start to finish. Frank and I had monthly reporting calls to discuss website metrics where he would come prepared not only to cover any obstacles but also to present potential solutions. His drive and initiative make him the perfect business partner. I fully recommend working with Frank!
Kaelyn Castillo
Frank was exceptional to work with! His strong communication and organization skills allowed our projects to run smoothly from start to finish. Frank and I had monthly reporting calls to discuss website metrics where he would come prepared not only to cover any obstacles but also to present potential solutions. His drive and initiative make him the perfect business partner. I fully recommend working with Frank!
Credentials
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Google AdWords Fundamentals Certification
GoogleJun, 2018- Nov, 2024 -
HubSpot Inbound Certification
HubSpotJun, 2018- Nov, 2024
Experience
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Aspire Software
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United States
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Software Development
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1 - 100 Employee
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Sr. SEO Specialist
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May 2022 - Present
• Created SEO Content Roadmap with over 200+ topics. • Increased top 10 ranking keywords by 208%, from 192 to 592, during tenure. • Conducted quarterly technical SEO audits using DeepCrawl and collaborated with the dev team to implement recommendations. • Supervised an in-house team of 2 SEO content writers, producing an average of 7 - 10 SEO-optimized articles per month. • Managed external agencies including SEO content brief provider and link-building agency, overseeing budgets, timelines, and deliverables. Show less
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Searchbloom
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United States
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Marketing Services
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1 - 100 Employee
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Sr. SEO Analyst
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Sep 2020 - May 2022
• Conducted in-depth keyword research and competitor analysis using SEMrush and Ahrefs to guide content development and link building strategy. • Ran quarterly technical SEO audits using ScreamingFrog and handed off audit reports with prioritized recommendations to dev team. • Managed 5-7 simultaneous SEO campaigns handling monthly budgets from $10k to $50k, timelines, resources, and presented monthly reports to clients on Zoom calls. • Led content, development, and design teams on day-to-day campaign activity and client deliverables. Show less
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OVC Lawyer Marketing
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United States
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Technology, Information and Internet
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1 - 100 Employee
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SEO Specialist
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Jun 2019 - Sep 2020
• Managed 300+ Google Business listings, including access requests, new listing creation, and new listing optimization. • Led SEO website migrations by creating 301 redirect mappings and verifying proper implementation pre-launch using ScreamingFrog, ensuring no loss of rankings. • Implemented analytics and conversion tracking using Google Analytics, Google Tag Manager, CallRail and Facebook Pixel on all client websites. • Managed 300+ Google Business listings, including access requests, new listing creation, and new listing optimization. • Led SEO website migrations by creating 301 redirect mappings and verifying proper implementation pre-launch using ScreamingFrog, ensuring no loss of rankings. • Implemented analytics and conversion tracking using Google Analytics, Google Tag Manager, CallRail and Facebook Pixel on all client websites.
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Overtake Digital
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United States
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Advertising Services
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1 - 100 Employee
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SEO Specialist
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Sep 2018 - Jun 2019
• Utilized editing and proofreading skills to ensure all content aligned to brand voice and met editorial standards with 0 defects. • Prepared over 20 SEO Briefs monthly for freelance writers based on keyword research and SEO content strategy. • Managed client website content by utilizing automotive CMS platforms like DealerInspire, Dealer.com, CDK, and DealerOn. • Achieved multiple #1 rankings and featured snippets for multitude of clients (screenshots available upon request). • Utilized editing and proofreading skills to ensure all content aligned to brand voice and met editorial standards with 0 defects. • Prepared over 20 SEO Briefs monthly for freelance writers based on keyword research and SEO content strategy. • Managed client website content by utilizing automotive CMS platforms like DealerInspire, Dealer.com, CDK, and DealerOn. • Achieved multiple #1 rankings and featured snippets for multitude of clients (screenshots available upon request).
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Community
