Pat Francone

Senior Account Executive at Kijiji Canada
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Toronto Area, Canada, CA
Skills

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Credentials

  • Being an Effective Team Member
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Building Business Relationships
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Building Trust
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Communicating Nonverbally
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Communicating with Diplomacy and Tact
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Communicating with Emotional Intelligence
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Communication Foundations
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Communication within Teams
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Develop Your Communication Skills and Interpersonal Influence
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Developing Your Emotional Intelligence
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Fred Kofman on Managing Conflict
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Igniting Emotional Engagement
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Improve Your Teamwork Skills
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Interpersonal Communication
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Learning to Be Approachable
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Preparing for Successful Communication
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Teamwork Foundations
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Working on a Cross-Functional Team
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Retail Media Platform Certification
    Criteo
    Mar, 2022
    - Nov, 2024
  • Asking for and Getting What You Want
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • How to Persuade When Facts Don't Seem to Matter
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Social Selling: Reaching Prospects
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Executive Presence on Video Conference Calls
    LinkedIn
    Dec, 2020
    - Nov, 2024
  • Sponsored Ads Foundations Certification
    Amazon
    Jul, 2020
    - Nov, 2024
  • TheTradeDesk Marketing Foundations
    The Trade Desk
    Jul, 2020
    - Nov, 2024
  • HubSpot Inbound Marketing
    HubSpot
    Jul, 2019
    - Nov, 2024
  • Google DV360 Certification
    Google
    Jan, 2019
    - Nov, 2024
  • Google Analytics Certificate
    Google
    Apr, 2018
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Apr, 2018
    - Nov, 2024
  • Google AdWords Certification - Display
    Google
    Aug, 2014
    - Nov, 2024
  • Google AdWords Certification - Fundamentals
    Google
    Aug, 2014
    - Nov, 2024

Experience

  • Kijiji Canada
    • Canada
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Senior Account Executive
      • Jan 2023 - Present

      Kijiji is the largest P2P marketplace in Canada. We help shoppers find their next car, apartment, services or products - both new and second hand. I work with agencies and brands, connecting you with your audience across Kijiji and Kijiji Autos. Kijiji is the largest P2P marketplace in Canada. We help shoppers find their next car, apartment, services or products - both new and second hand. I work with agencies and brands, connecting you with your audience across Kijiji and Kijiji Autos.

  • Criteo
    • France
    • Advertising Services
    • 700 & Above Employee
    • Account Executive
      • Jul 2021 - Jan 2023

      At Criteo I help brands grow with Retail Media. We work with Costco.ca, Walmart.ca, Lowes.ca, ToysRUs.ca, Metro.ca, BestBuy.ca and more to get your SKUs in front of consumers interested in buying your products, directly in the search results and other places on site. This leads to more of your products in consumers shopping carts and in their homes. At Criteo I help brands grow with Retail Media. We work with Costco.ca, Walmart.ca, Lowes.ca, ToysRUs.ca, Metro.ca, BestBuy.ca and more to get your SKUs in front of consumers interested in buying your products, directly in the search results and other places on site. This leads to more of your products in consumers shopping carts and in their homes.

  • Eyereturn Marketing
    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2019 - Jul 2021

      Was responsible for strategizing and selling campaigns consisting of Programmatic display, video, OOH, as well as social and search solutions. Managing relationships with agency and brand-direct clients. Worked with clients to develop solutions to their branding challenges and achieve their business goals. Whether through conversion or awareness based campaigns, there's always a way to help clients win when we find their audiences online. Was responsible for strategizing and selling campaigns consisting of Programmatic display, video, OOH, as well as social and search solutions. Managing relationships with agency and brand-direct clients. Worked with clients to develop solutions to their branding challenges and achieve their business goals. Whether through conversion or awareness based campaigns, there's always a way to help clients win when we find their audiences online.

  • InMarket Canada
    • Canada
    • Professional Services
    • 1 - 100 Employee
    • Digital Campaign and Sales Specialist
      • Apr 2018 - Sep 2019

      Acted as a consultant to clients and staff, growing our digital business (helping to double digital, in-house revenue) and supporting Account Executives with education and sales solutions. Leveraging relationships and digital solutions in order to help grow digital revenue for both InMarket and The Toronto Star.

    • Account Executive
      • Mar 2017 - Mar 2018

      By regularly prospecting new business and the continued development of existing clients, I ensured to keep a constant flow through my pipeline in print (Toronto Star and Metro Toronto) and digital (thestar.com, toronto.com, Wonderlist and programmatic digital)

  • PRIMEDIA Group of Companies
    • Toronto, Canada Area
    • Media Account Executive
      • Sep 2014 - Feb 2017

      Responsible for new business growth in an assigned territory via cold calling new prospects in person, selling both print and digital solutions for clients on behalf of The Toronto Star Responsible for new business growth in an assigned territory via cold calling new prospects in person, selling both print and digital solutions for clients on behalf of The Toronto Star

  • Self-Employed
    • Barrie, Ontario, Canada
    • Marketing Consultant
      • Jan 2008 - Sep 2014

      Developed web and graphic solutions, built websites and flyers, coordinated mail drops and ran AdWords campaigns for a variety of local clients. Developed web and graphic solutions, built websites and flyers, coordinated mail drops and ran AdWords campaigns for a variety of local clients.

  • mysendoff.com
    • Canada
    • Internet Publishing
    • 1 - 100 Employee
    • Sales and Communications Coordinator
      • Jun 2011 - Jan 2013

      - Marketing: Responsible for the creation and development of a flexible marketing plan - Marketing Research: Engaged and discovered our target market through social media, trade shows, PR and digital marketing - Public Relations: Secured mysendoff.com news coverage on CTV, Toronto Star, Ottawa Sun and more - Marketing: Responsible for the creation and development of a flexible marketing plan - Marketing Research: Engaged and discovered our target market through social media, trade shows, PR and digital marketing - Public Relations: Secured mysendoff.com news coverage on CTV, Toronto Star, Ottawa Sun and more

  • ThermaPod (Axiom Group Inc.)
    • Aurora, ON
    • Marketing and Inside Sales
      • Jun 2010 - Sep 2010

      Successfully created and executed a social media, public relations and television marketing plan to promote the brand to our target market. I was instrumental in developing a Public Relations culture at Thermapod and netting the brand PR coverage on CBC, The Toronto Star, Canadian Living and hundreds of blogs read by our target market; each leading to a large increase in orders and digital pageviews. Worked alongside an advertising agency in order to create and distribute a television ad, for which I coordinated production, selected actors and the set and wrote the script. I also handled sales at ThermaPod, where I successfully landed ThermaPod products in two dozen retail outlets across North America. I also set up digital direct sales through Amazon.com and direct-to-consumer sales at ThermaPod.com. Show less

  • Georgian College
    • Canada
    • Higher Education
    • 700 & Above Employee
    • Creative Communications Intern
      • Jan 2010 - Apr 2010

      Georgian College owned and student-managed advertising internship. Georgian College owned and student-managed advertising internship.

  • Larter Marketing & Communications
    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Creative Communications Intern
      • Apr 2009 - May 2009

      Creative Internship - Graphics, Digital and Research Larter is now known as "The Marketing Garage". Creative Internship - Graphics, Digital and Research Larter is now known as "The Marketing Garage".

Education

  • Laurentian University - Huntington University
    Bachelor of Arts - BA, Communication Studies
    2010 - 2012
  • Georgian College
    Diploma, Advertising
    2008 - 2010

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