Francisco Sedeño

Advisory Board Member at ABRAC - Associação Brasileira de Avaliação da Conformidade
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Contact Information
us****@****om
(386) 825-5501
Location
Greater São Paulo Area, BR
Languages
  • Portuguese (Native or bilingual proficiency) Native or bilingual proficiency
  • English (Full professional proficiency) Native or bilingual proficiency
  • Italian (Full professional proficiency) Native or bilingual proficiency
  • Spanish (Full Professional working proficiency) Native or bilingual proficiency
  • German (basic proficiency) - A1 Elementary proficiency

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Leandro Gomes

Eu tive o prazer de trabalhar lado a lado com o Francisco, e por este motivo eu fico muito confortável para afirmar que se trata de um grande profissional. Ético, trabalha muito bem em equipe e sob pressão. Está sempre disposto a caminhar uma "milha extra". O Francisco é uma pessoa persistente quando o assunto é alcançar um objetivo. Ele é extremamente técnico em sua área de atuação e um grande professor paciente. Eu aprendi muito com ele durante o tempo que trabalhamos juntos e convivendo lado a lado como membros do Board da TÜV Rheinland. I had a pleasure to work side by side with Francisco, and for this reason I am very comfortable to say that he is a great professional. He is an ethical person, showing a very well developed team work spirit and also works very well under pressure. He always is available to walk an "extra mile". Francisco is a persistent person when is necessary to reach an objective. He is extremely technical in his area and a great patient teacher. I learned a lot with him during the time that we worked together and acting as partners in the TÜV Rheinland Board.

Alessandro Santiago

I have had the pleasure of working with Francisco at SGS Group. He is an dedicated person, able to present creative ideas and communicate its benefits, successfully developing several tasks in project management.

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Experience

    • Brazil
    • Non-profit Organizations
    • 1 - 100 Employee
    • Advisory Board Member
      • Nov 2019 - Present

      Reporting to ABRAC President, advise association strategies related to TIC industry demands with lNMETRO (CGCRE) Accreditation Body, Regulatory Bodies, govern representatives, IAF/ILAC, IAAC, key market players and class associations. Reporting to ABRAC President, advise association strategies related to TIC industry demands with lNMETRO (CGCRE) Accreditation Body, Regulatory Bodies, govern representatives, IAF/ILAC, IAAC, key market players and class associations.

    • Brazil
    • Facilities Services
    • 700 & Above Employee
    • SAM Regional Officer Accreditation & Certification (A&C)
      • May 2017 - May 2020

      - Disciplinary Report to Americas Regional Executive Vice-President and Technical report to Global A&C Officer;- Disciplinary and technical lead of 5 Quality and A&C Officers and 15 A&C staff, providing support to 5 country Managers and 10 Legal Entities, regional revenues of Euro 160 Mi/year, 1.600 employees, different business models and multidisciplinary teams in Brazil, Argentina, Chile, Colombia and Peru;- Continuous inventory of the existing regional accreditations in the legal entities (cross-divisional) and its risk mitigation, monitoring regulatory development in the region, aimingthe early detecting and feed-back to Head Quarters;- Regional competence center for accreditations (process competence), providing know-how transfer, support, consulting and qualification to the responsible people in accreditation programs and certification based on ISO/IEC 170xx series, specific standards and local schemes for inspection, products, testing and management systems certification covering ordinances, resolutions and specific standards for produts as well as management systems like ISO 9001, ISO 14001, OHSAS 18001, SA 8000, ISO/IEC 13485, IATF 16949, among others;- Active participation in the development of certification programs and committees across all Business Streams and Business Units in the Region;- Contact with Accreditation Bodies and Regulatory Authorities about regional A&C issues.

    • Regional Officer Quality Management – South America – SAM
      • Dec 2016 - May 2020

      - Disciplinary Report to Americas Regional Executive Vice-President and Technical report to Global Officer Quality Management (QM);- In charge of Regional and Corporate QMS harmonization, integration and improvement projectas well as mitigation of Quality risks within the region;- Implementation and management of QM processes, QM KPIs, PPIs, CAPAS and data;- Disciplinary and technical leadership of regional Competence Quality Center (CQC) with 4 Quality Officers (Q- Culture & Training, Complaints, Internal and External Audits, Processes and Document Control) as well as 5 country Quality and A&C Officers, providing support to 10 Legal Entities in the region;- Ensure and conduct crisis management for region according to global standard;- Contact with authorities and external Q-Organizations regarding regional Q issues.

    • Quality Manager and LATAM CPO – Certification Program Officer
      • Jul 2013 - May 2016

      - Disciplinary report to countries´ General Managers in Brazil and Argentina and Technical report to EULA CPO;- Technical leadership to update QMS to ISO/IEC 17065:2013, internal/external audits, CAPAS, KPIs, evaluation and mitigation of Certification Body Accreditation and Quality risks in Brazil.- Research, monitoring and updating of Standards, Regulatory Affairs in Latin America and support to company affiliates and customers. - Regional contact for affiliates seeking information on specific products/services or related data requests. - Development, economic feasibility review and implementation of new accredited and independent third party programs to Certification Bodies in Brazil and Argentina aimed at testing, products, personnel, inspection and training certification, based on ISO/IEC 170xx series, specific regulations and standards.- Contact and accountability with interested parts, Accreditation, Notification and Regulatory Bodies in Americas as CGCRE (INMETRO), ANATEL, ANVISA, ANSI, IECEx, OAA, ONAC and OAE.

    • Owner. Senior Consultant
      • Oct 2012 - Jun 2013

      B2B and B2C consulting and training company operating on the research, development, implementation. improvement and compliance of business processes, products, services, management systems, sustainability, corporate governance and certification.- Project Manager of Palm Springs Condominium infrastructure and buildings construction in Natal – RN - Brazil and their civil works compliance verification against the technical and sustainability requirements for client NBS-MLM;- Business strategies and processes improvement consultant for customer NBS Consulting Group.

    • Italy
    • Professional Services
    • 700 & Above Employee
    • Americas Regional Certification Manager
      • Sep 2010 - Aug 2012

      - Reporting to Group CEO and Global Certification and Industrial Divisions Director- Development and implementation of businesses strategy, improvement and services diversification to expand activities and brand in Americas.- Responsible to define and implement strategic and operational integrity guidelines, businesses development, improvement and diversification in Brazil and Americas, P&L and multidisciplinary teams management with over 100 people in Americas and revenues over Euro 10 Mi/year;- Regional technical leadership of Accredited and Notified Certification Bodies covering Management Systems (IATF 16949, ISO 9001, ISO 14001, OHSAS 18001, OHSAS 18001 and SA 8000), Products (INMETRO Ordinances and ISO/IEC 13485) under ISO/IEC 17021-1 and ISO/IEC 17065, as well as GHG (CDM, and Gold Standard) under ISO 14065.- Relationship and accountability with Accreditation and Notification Bodies as CGCRE (INMETRO), ANSI, Accredia, IATF and UNFCCC;.- Developing and implementation of independent first, second and third part Certification Programs focused on commercial, operational, regulatory risks, brand protection and customized services.- Key accounts, customer care and interested parts accountability and management.- Responsible to identify, qualify and retain talents for the company in LATAM.

    • Managing Director
      • Mar 2002 - Aug 2012

      - This period includes the challenge of building, implementing and start-up the entire certification and inspection divisions, leading company to open 5 regional offices in Brazil, with a turnover of Euro 6 Mi/year and among top 5 certification bodies in country;- Leadership and Management of Certification Body Accreditation for Products, Management Systems (ISO 9000, ISO 14000, OHSAS 18001, SA 8000, ISO 13485, IATF 169494 and PBQP-H) and Carbon Credits certification with Accreditation Bodies INMETRO (CGCRE), ANSI and UNFCCC (ONU);- Development and implementation of company marketing and strategic planning. Definition of commercial and economic objectives including business plan, budget, P&L and margins, cash flow and credit recovery. - Developing and implementation of self-regulation Programs focused on commercial, operational, regulatory risks, brand protection and customized services;- Key accounts, customer care and interested parts accountability and management;

    • Certification Country Manager
      • Jun 1998 - Mar 2002

      - Reporting to Global Certification Division Director- Start-up of activities and new businesses, define and implement strategic and operational guidelines for company consolidation and growth in country;- Key accounts, customer care and interested parts accountability and management.

    • Vice-President
      • Jan 2010 - Aug 2012

      - Reporting to ABRAC President and Advisory Board, responsible for the association strategy to improve to TIC industry representativeness and demands with INMETRO (CGCRE) Accreditation Body, Regulation Bodies and key market players class association. - Reporting to ABRAC President and Advisory Board, responsible for the association strategy to improve to TIC industry representativeness and demands with INMETRO (CGCRE) Accreditation Body, Regulation Bodies and key market players class association.

    • Editorial Council Member - Banas Quality Magazine
      • Apr 2000 - Dec 2007

      Provision of international and domestic certification issues trends, evaluation of journalistic articles and technical events for the quality and certification sectors. Provision of international and domestic certification issues trends, evaluation of journalistic articles and technical events for the quality and certification sectors.

    • Owner. Senior Consultant
      • Jun 1996 - May 1998

      Consultant on quality, productivity, marketing, development and strategic planning for organizations, research for new products identification, processes design, improvement and implementation on B2B and B2C organizations. Consultancy to the industrial and services sectors, telemarketing call centers implementation and productivity improvement.- Elaboration of stategic planning issuing, development, management of implementation, promotion and sales of the Voice Response Units (ARU) to the education sector (universities); - Elaboration of business plan, strucutring and implementation of active and receptive call center, its operators training and trim material sales campaign to the clothing making sector.- Improvement of the financial investments capturing processes and training of the active and receptive call center operators fro the Banking and Financial Sector;- Developed and applied call centers opertors and supervisors trainings on the Education and Corporate Qualification Sectors.

    • Commercial and Marketing Manager
      • Jan 1994 - Jun 1996

      - Reporting to Certification Body Director and Country Manager;- Responsible for start-up, definition, implementation and management of strategic guidelines for sales and marketing to launch certification and training businesses in the country;- Positioning the company among the top 3 Certification Bodies in the country after 2 years marketing and sales campaign.- Improved sales growth, implemented market and competitors monitoring and customer satisfaction and sales objectives KPIs.

    • Marketing Manager - Capital Goods and Consumer Products Division
      • Aug 1992 - Apr 1994

      During the 8 years in the company held a variety of senior roles in the technical, commercial and marketing areas, managing several sector, services portfolio and developed businesses approaches to reach different needs and expectations of industrial, commercail and services markets.Marketing Manager (Jun/1993 to Apr/1994)Marketing Coordinator (Aug/1992 to May/1993) - Development and implementation of Divisional business plan, which provided guidelines for an actual 11% in sales growth after the first year of implementation. - Responsible for strategic planning, business plan implementation, marketing and sales support for Consumer for launching and market penetration of Consumer Products Department products (condoms and toys) certification services provision with INMETRO accreditation as well as Management Systems Consulting Department market positioning as the first consultancy company in the country to obtain the ISO 9001 certification granted by INMETRO, leading these departments to the correspondent market sectors leadership after a year and a half campaign. - Implementation of Brand Visual Identity Program, elaboration of promotional and marketing material for all services offered by the Division and the first corporate services catalog issued by the company in 50 years of operation in the country.

    • Senior Commercial and Operational Coordinator - Capital Goods Department
      • Mar 1989 - Jul 1992

      Ahead of Export Department, provide the improvement of industrial capital goods export departmentinspection services activities. Triplicate customers portfolio, improvement of a Department revenues growth of 130% and the increasing of inspection team during the period ahead the department.

    • Commercial and Operational Coordinator - Domestic Market - Capital Goods Department
      • Jun 1987 - Feb 1989

      - Commercial and Operational Coordinator – Domestic Market (Apr/1988 to Feb/1989)- Operational Coordinator – Domestic Market (Jun/1987 to Mar/1988)Implemented processes standardization, improved inspectors’ productivity and reduced the time spent on technical review, issuing and releasing of reports and certificates releasing to clients.

    • Operational Coordinator - Welding Department - Capital Goods Department
      • Dec 1986 - May 1987

      Structured and standardized activities and technical documentation. Optimized department productivity, services and finance performance.

Education

  • Fundação Getulio Vargas
    Specialization, International Trade
    1991 - 1991
  • Centro Universitário Senac
    Master of Science (MSc), Occupational Health and Environmental Integrated Management Systems
    2006 - 2008
  • Fundação Armando Álvares Penteado
    Specialization, Telemarketing
    1996 - 1996
  • Escola Superior de Propaganda e Marketing
    Post Graduation, Marketing Management
    1992 - 1994
  • Fundação Armando Álvares Penteado
    Post Graduation, Business Administration
    1989 - 1990
  • Universidade Presbiteriana Mackenzie
    Engineering, Metallurgical Engineering
    1981 - 1986
  • Colégio Bandeirantes
    1977 - 1980

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