Francisca Carbonetti Soriano

Performance Manager at BDP Group
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Contact Information
us****@****om
(386) 825-5501
Location
Argentina, AR

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Micaela Ailén Quirinali

Excelente compañera y profesional... Dispuesta a enseñar y trabajar en equipo para que el resultado final sea el mejor posible. Demuestra habilidades de liderazgo y potenciamiento de las aptitudes de sus colaboradores. Es sumamente positivo para la empresa que busque capacitarse y aprender a optimizar su rendimiento con las tendencias de Paid Media que se actualizan constantemente.

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Credentials

  • Facebook Ads Avanzado
    Digital Interactivo Comunicación
    Sep, 2020
    - Nov, 2024
  • Curso de Google Analytics
    Desanudando al Marketing
    Mar, 2020
    - Nov, 2024
  • Estrategia y formatos para optimización de campañas publicitarias
    Digital interactivo Comunicación
    Dec, 2019
    - Nov, 2024
  • Certificación Marketing Digital Básico
    IAB Spain
    Mar, 2016
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Aug, 2019
    - Nov, 2024
  • Google Ads Shopping Certification
    Google
    Aug, 2019
    - Nov, 2024
  • Google Analytics Individual Certification
    Google
    Aug, 2019
    - Nov, 2024

Experience

  • BDP Group
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Performance Manager
      • Jun 2022 - Present

  • Dam Squad
    • Argentina
    • Advertising Services
    • 1 - 100 Employee
    • Paid Media Manager
      • Dec 2021 - May 2022

      - Responsible for leading and supervising the execution of the strategy and campaigns for all clientes.- Responsible for the results of the Paid Media area. - Designing and planning of Paid Media strategies for all clientes.- Support the Marketing Coordinator's during meetings with clients.- Create, develop and optimize campaigns (SEM) in Facebooks Ads, Google Ads and other media.- Measurement and evaluation of KPIs. Dashboard of results in reporting tools such as Google Data Studio.- Collaboration with areas involved: Marketing Coordinator, Planning, Community, Design, UX/UI, BPO.

  • Freelance, self employed
    • Freelancer
      • Jan 2020 - Nov 2021

      Create, develop and optimize campaigns (SEM) in Facebooks Ads and Google Ads.- Track and analyze results to identify optimization opportunities and solutions to increase conversion and retention. Create, develop and optimize campaigns (SEM) in Facebooks Ads and Google Ads.- Track and analyze results to identify optimization opportunities and solutions to increase conversion and retention.

  • Aguantadero de Ideas
    • Paid Media Specialist
      • Aug 2019 - Jun 2021

      - Create and implement online marketing strategies to increase the company's participation in the market and in the mind of the consumer.- Create, develop and optimize campaigns (SEM) in Facebooks Ads and Google Ads.- Analysis of metrics in Google Analytics.- Track and analyze results to identify optimization opportunities and solutions to increase conversion and retention.- Sending e-mail marketing campaigns.- Develop, program and execute the Communication and Publication of digital content in Social Networks and analysis of results.- Coordination with the design area of ​​the content to be published.

  • cupula.biz
    • Argentina
    • Advertising Services
    • 1 - 100 Employee
    • Administrativo
      • Nov 2017 - Nov 2018

  • Grupo Arcor
    • Argentina
    • Food and Beverage Services
    • 700 & Above Employee
    • Pasante RRHH
      • May 2016 - Oct 2017

Education

  • Universidad Nacional de Córdoba
    Licenciada en Administración - Orientación Comercialización, Administración y gestión de empresas, general
    2013 - 2020

Community

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