Experience

heycar

• Germany
• Software Development
• 200 - 300 Employee

• Marketing Director at heycar

  • Apr 2021 - Sep 2023

  Barcelona, Catalonia, Spain heycar is one of the fastest growing scale-up in Europe, changing the way customers find & buy their next car in order to become a leader in online auto space. Leading a team of top professionals with 5 squads: Performance marketing, CRM, Brand&SSMM, SEO&Content and Partnerships. Working in an agile and growth methodologies with focus on ROI, product value and business impact. Scaling the acquisition of new users, launching the brand in the markets with top creative and media agencies, building… Show more heycar is one of the fastest growing scale-up in Europe, changing the way customers find & buy their next car in order to become a leader in online auto space. Leading a team of top professionals with 5 squads: Performance marketing, CRM, Brand&SSMM, SEO&Content and Partnerships. Working in an agile and growth methodologies with focus on ROI, product value and business impact. Scaling the acquisition of new users, launching the brand in the markets with top creative and media agencies, building and improving web and app conversion rate, CRM strategy for retention, growing business with new partnerships and developing the best SEO & Content for the product. Show less



FloraQueen

• Spain
• Retail
• 1 - 100 Employee

• Chief Growth Officer / CMO

  • Nov 2019 - Dec 2020

  Barcelona Area, Spain Leading growth & marketing 20 people team (Traffic, Retention, Web, Brand & Communication). Working together with teams and CEO to bring high growth to FloraQueen.



LaComunity

• Advertising Services

• Founder & CEO

  • Mar 2011 - Jun 2019

  Barcelona Area, Spain CEO and Co-founder. Marketing & Strategic leader. Investors relationship. World class accommodation and e-travel startup. B2C Spanish leader marketplace for vacation rentals. Top tech company



Vueling Airlines

• Spain
• Airlines and Aviation
• 700 & Above Employee

• Marketing Manager

  • Jul 2009 - Feb 2011

  From July 2009 to February 2011, I lead Vueling marketing & brand strategy: Marketing development, budget management, KPI reporting, brand strategy and positioning since Vueling-Clickair merger, brand communication offline-online, international brand expansion to new markets, business target new strategy and all the creative and media agencies relationship. And all of this, being the second profitable airline in the world.



clickair

• Airlines and Aviation
• 1 - 100 Employee

• Senior brand manager and part of the founder team

  • Sep 2006 - Jul 2009

  IAB 2009: http://www.facebook.com/login#/profile.php?id=603379838&ref=profile Best campaign: clickbusiness My favourite campaign: summer 08 Buzz campaign: clickinvasion A campaign to remember: clickbirthday A day to remember: http://www.youtube.com/watch?v=yfVeh0ptKF4&feature=related


Zabir (Deloitte)
• Senior Marketing Analyst

  • Sep 2005 - Sep 2006

Ryanair
• Airlines and Aviation
• 100 - 200 Employee
• Marketing Executive

  • Sep 2004 - Sep 2005

Marionnaud Parfumeries Iberia SL
• Spain
• Retail
• 1 - 100 Employee
• Strategy Department

  • Dec 2003 - Jun 2004