Experience

FMN Creative

• United States
• Advertising Services
• 1 - 100 Employee

• Owner/Creative Director

  • Feb 2016 - Present

  Utica, New York I am the Founder of FMN Creative, a full-service Social Media Agency that is NYS WBE/EDWOSB/WOSB Certified. We turn clicks into customers for service-based businesses, nonprofits, and purpose-driven brands. Our mission is to connect brands with their online audience. Some of our notable achievements include... - Helping a nonprofit increase its reach by 24,520% on social media within a year - Executing a campaign that generated a $250k+ launch for an E-Course Creator's first… Show more I am the Founder of FMN Creative, a full-service Social Media Agency that is NYS WBE/EDWOSB/WOSB Certified. We turn clicks into customers for service-based businesses, nonprofits, and purpose-driven brands. Our mission is to connect brands with their online audience. Some of our notable achievements include... - Helping a nonprofit increase its reach by 24,520% on social media within a year - Executing a campaign that generated a $250k+ launch for an E-Course Creator's first course - Recruiting over 2,000 applicants for a leading nonprofit within six months - Generating over 600+ leads for an organization within 90 days - Reducing customer acquisition cost by 1,297% for a social services organization Explore our results: https://fmncreative.com/our-work/ Ready to connect with your online audience? Let's chat ➡️ https://fmncreative.com/work-with-us/ Show less



Paige Marketing Communications Group, Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Account Coordinator

  • Oct 2015 - Jan 2016

  Utica, New York Monitored and analyzed traditional and social media for clients, researched and created social media content for agency Programmed press releases and newsletters for distribution Utilized Microsoft Excel to compile and analyze researched data



Freelance

• Egypt
• Human Resources
• 1 - 100 Employee

• Social Media/Marketing Consultant

  • May 2015 - Jan 2016

  Utica, New York I have provided various organizations and brands with social media management, content development, email marketing, copywriting, campaign development and management, interactive marketing, etc. Clients include B2C and Non-Profit organizations, in a variety of industries, including music, food/retail, medical, financial, real estate, etc.



Motta Music, Inc

• United States
• Spectator Sports

• Creative Assistant

  • Jan 2014 - Jan 2016

  Provide Broadway Records Recording Artist, Michael Mott, with creative and administrative services. Secure and register the composer's songs with the U.S. Library of Congress and PRO Society. Create and maintain a digital presence on social media platforms, including making audio clips and creating a SoundCloud account, creating MailChimp promotional campaigns, etc. Perform communication between the artist, label, and industry executives regarding current project and promotional… Show more Provide Broadway Records Recording Artist, Michael Mott, with creative and administrative services. Secure and register the composer's songs with the U.S. Library of Congress and PRO Society. Create and maintain a digital presence on social media platforms, including making audio clips and creating a SoundCloud account, creating MailChimp promotional campaigns, etc. Perform communication between the artist, label, and industry executives regarding current project and promotional strategies. Create marketing and promotional strategies on a per project basis. For latest release, created a fan giveaway utilizing Rafflecopter and multiple social media platforms. Create digital media for promotional material. Show less



Townsquare Media

• United States
• Advertising Services
• 700 & Above Employee

• Intern - Radio Programming/Promotions

  • May 2015 - Jul 2015

  Marcy, NY Created and executed social media plans for multiple brands to increase listener engagement Created blogs and articles for brands using WordPress, implemented SEO strategies into posts Assisted various departments with business needs: Broadcast, Digital, Sales/Marketing, Live Events, etc.



Banner Music

• United States
• Musicians
• 1 - 100 Employee

• Intern - Digital Content Assistant

  • Jan 2015 - May 2015

  Nashville, TN Researched artists for song pitching, entertainment venues for bookings, and opportunities for song placements. Created social media plans to increase followers and cultivate fan/artist engagement. Utilized Microsoft Excel to create spreadsheets for researched data.



Utica College

• United States
• Higher Education
• 1 - 100 Employee

• WPNR 90.7 FM - Assistant Music Director/On-Air Personality

  • Aug 2014 - May 2015

  Utica, New York Launched the station's first Country radio programming. Created promotional material for on-air and digital use. Brought personal music blog, The SongBird Project, to the airwaves by creating a show dedicated to independent, rising singer/songwriters. Updated and maintained music databases to reflect the genre, as well as current music from all genres. Interviewed newsmakers in the Music Industry, local community, and surrounding areas. Created and implement promotional… Show more Launched the station's first Country radio programming. Created promotional material for on-air and digital use. Brought personal music blog, The SongBird Project, to the airwaves by creating a show dedicated to independent, rising singer/songwriters. Updated and maintained music databases to reflect the genre, as well as current music from all genres. Interviewed newsmakers in the Music Industry, local community, and surrounding areas. Created and implement promotional strategies and social media plans through the creation of digital media, utilizing Hootsuite, Rafflecopter, Periscope, etc. Show less



The Shotgun Seat

• United States
• Musicians

• Freelance Writer

  • Jun 2014 - Aug 2014

  Independently researched current trends and upcoming artist/songwriters in the music industry. Communicated with artists/songwriters or their representatives. Interviewed singers/songwriters/newsmakers in the industry. Wrote and published articles, interviews, industry topics, song and album reviews on the site. https://theshotgunseat.com/author/francesca/