Experience

KultraLab

• United Kingdom
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Marketing

  • Nov 2022 - Present

  At KultraLab, we’re on a mission to unlock the potential in all your people using the power of coaching at scale. Our digital coach Kultra is a B2B non-human coaching platform that uses engaging content, coaching-style questions and nudges to prompt self-reflection, mindset shift and habit-forming behaviour change, and to connect a cohort using social tools. Kultra is designed to deliver commercial benefits to our clients through enhancing employee engagement and driving behavioural change. Find out more at www.kultralab.com Show less



Sheffield Haworth

• United Kingdom
• Business Consulting and Services
• 100 - 200 Employee

• Head Of Marketing

  • Jan 2019 - Nov 2022

  Sheffield Haworth is a leading global consultancy in people and transformational change specialising in talent intelligence, executive search and interim placements, leadership advisory and change consulting. While there, I was responsible for scoping and building the marketing team and leading and implementing the marketing strategy for the global business across all solutions. Key achievements included: rebranding of organisation with new visual identity including new website build and development of key marketing materials; development and implementation of content strategy across the global business including key reports, blogs, articles and video content; development of marketing messaging for new core business solutions and developing internal comms channels across the organisation. Show less


Adler & Allan
• United Kingdom
• Marketing Manager

  • Apr 2017 - Jan 2019


Bradfield Group

• United Arab Emirates
• Human Resources Services
• 1 - 100 Employee

• Marketing Manager

  • Sep 2015 - Apr 2017

  I was responsible for marketing the suite of CIPD products across the Middle East including Dubai, Abu Dhabi, Doha and Muscat as well as developing our brand for HR outsourcing in the UK. My responsibilities include: - devising and implementing the marketing strategy for the UK and Middle East - creating brand awareness around our products and outsourcing offering - creating emarketing campaigns - managing events such as webinars and briefings as well as setting up networking opportunities - managing social media channels - managing relationships with stakeholders and suppliers including SEO/PPC and website - devising and owning the budget for the Group's activities - measuring and evaluating ROI through channels and campaigns - producing, managing and distributing engaging content - managing the performance of the marketing team as well as the individuals within the team - producing both content suitable for b2b and b2c customers Show less



Green Park Worldwide

• United Kingdom

• Head of Marketing

  • Jan 2015 - Sep 2015

  I was Head of Marketing for the Green Park Group which comprises Green Park Interim & Executive Search and Green Park Worldwide. I was responsible for: - developing the marketing and PR strategy - developing multi-channel approaches to create brand awareness - development of marketing collateral, thought leadership and event management - supporting the team’s marketing analysis, customer insight activities and candidate care programmes - e-communications Green Park Worldwide(GPW) is part of the Green Park Group headquartered in London but with registered offices in West Africa and the US. The Group has operated in over 50 countries providing services to companies and organisations in a range of sectors including financial services, creative industries, energy and utilities, infrastructure, TMT, consumer and retail. Show less



Green Park Interim & Executive Search

• Head of Marketing

  • Dec 2013 - Sep 2015

  I was Head of Marketing at Green Park responsible for:- Creation and implementation of overall marketing and communications strategy, plan and budget- Working closely with the branding agency to redefine the identity of Green Park and Green Park Worldwide, creating newly branded collateral, website designs and communications strategy- Content creation for use on multiple social media platforms including LinkedIn, Twitter, Facebook and Google+ and our websites - Running and organising events for client networks and monitoring ROI- Creating and implementing marketing campaigns for our thought leadership papers including working with our PR agency and managing partnerships between publications - Assisting with tender and proposal writing helping to secure contracts on large frameworks across Government and the private sector - Brand management- Direct marketing campaigns including e-communications- Managing SEO/PPC suppliers to deliver on our set goals and deliver ROI Show less

• Marketing Manager

  • Oct 2009 - Sep 2015

  Green Park Interim & Executive Search is an award winning supplier of director level interim management and executive search solutions, operating across the UK and internationally. Green Park was ranked 19 in the 2010 Sunday Times Virgin Fast Track 100, and number 2 in the 2011 Recruiter Hot 100, as well as achieving recognition in the National Business Awards, Recruiter Awards for Excellence, and the Recruitment international Awards. The company provides diversity-focused, environmentally friendly resourcing solutions with a focus on exceptional customer service and delivering ‘right first time.’ At Green Park, I was responsible for managing the Green Park brand on a day to day basis ensuring it represented our promise of exceptional candidate and client care. Show less