Frédéric Fauchié

Director of Brand Relations at CAMPARI FRANCE DISTRIBUTION
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Paris Metropolitan Region, FR

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Experience

    • France
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Director of Brand Relations
      • Mar 2020 - Present

      Multidisciplinary, cross-portfolio position blending marketing, commercial & legal capabilities Distribution agreements with the various wines and spirits brand owners we partner with Responsible for other key brand-owners related topics : targets, pricing, A&P Multidisciplinary, cross-portfolio position blending marketing, commercial & legal capabilities Distribution agreements with the various wines and spirits brand owners we partner with Responsible for other key brand-owners related topics : targets, pricing, A&P

    • France
    • Beverage Manufacturing
    • 100 - 200 Employee
    • Director of Brand Relations
      • Oct 2012 - Feb 2020

      Distribution agreements with the various wines and spirits brand owners we partner withCompletion of transformational deals : Campari Group, Beam Suntory, Edrington, Alfred GiraudResponsible for other key brand-owners related topics : targets, pricing, A&P

    • Senior Group Brand Manager
      • Mar 2003 - Sep 2012

      Marketing lead on RFD's international spirits portfolio, eg designed BeMixo mixology programmeRecruitement and management of a team of talented, dedicated brand managersExpertise in premium : The Macallan, Bowmore, Suntory Whisky & Gin, Courvoisier, Grand MarnierLaunched Aperol from scratch on the French market and fostered Campari's rejuvenation

    • Senior Brand Marketing Manager
      • Aug 1998 - Feb 2003

      Responsible for the marketing of The Macallan, Jim Beam and Disaronno : P&L, execution

    • France
    • Wine & Spirits
    • 1 - 100 Employee
    • Brand Marketing Manager
      • Jan 1997 - Jul 1998

      Worked across the entire wines & spirits portfolio (ranges now @ Marie Brizard & Castel's) Brand development, benchmarking international brands ; strong off trade focus Direct report to Bernard Magrez, founder, CEO and visionary entrepreneur Worked across the entire wines & spirits portfolio (ranges now @ Marie Brizard & Castel's) Brand development, benchmarking international brands ; strong off trade focus Direct report to Bernard Magrez, founder, CEO and visionary entrepreneur

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Assistant to the European Sales Director
      • Jan 1995 - Dec 1996

      European tenders, pricing to major oil companies Won a major tender with Shell, bringing an additional 8m€ turnover This sales experience followed an internship also with Schlumberger in Dundee, UK, in 1993 European tenders, pricing to major oil companies Won a major tender with Shell, bringing an additional 8m€ turnover This sales experience followed an internship also with Schlumberger in Dundee, UK, in 1993

    • Netherlands
    • Hospitals and Health Care
    • 700 & Above Employee
    • Assistant to the European Marketing Director
      • Jul 1994 - Dec 1994

      Created a pan European database on competitive brands for Philips cordless telephone division Field mission in the greater London area to map the trade and available ranges This internship followed an experience in 1992 with Philips Press Relations Agency in Paris Created a pan European database on competitive brands for Philips cordless telephone division Field mission in the greater London area to map the trade and available ranges This internship followed an experience in 1992 with Philips Press Relations Agency in Paris

Education

  • KEDGE Business School
    European Business Programme Diploma (Bordeaux), Marketing
    1990 - 1994
  • The University of Georgia
    International exchange student @ Terry College of Business / Presidential scholar, Marketing
    1993 - 1994
  • Hogeschool Rotterdam
    Bachelor's Degree @ International School of Economics Rotterdam, Marketing
    1990 - 1994

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