Florie de Charette
Strategic Partnerships Development Manager at Google via Adecco- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Spanish Limited working proficiency
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Bio
Experience
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Google via Adecco
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United States
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Staffing and Recruiting
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200 - 300 Employee
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Strategic Partnerships Development Manager
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Feb 2023 - Present
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Alma
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France
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Financial Services
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200 - 300 Employee
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Lead Product Manager
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Jun 2022 - Nov 2022
Launching a new m-commerce app including a virtual card to pay with Alma everywhere. Launching a new m-commerce app including a virtual card to pay with Alma everywhere.
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TheFork, a Tripadvisor company
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France
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Technology, Information and Internet
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700 & Above Employee
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Senior Product Manager
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Mar 2021 - Jun 2022
Empowering restaurants to optimize their operations and business with The Fork Manager: - Full discovery process on restaurant needs, focusing on optimizing in-service operations - Launched a new version of the mobile app - Reviewed availability management to optimize occupancy and revenues Empowering restaurants to optimize their operations and business with The Fork Manager: - Full discovery process on restaurant needs, focusing on optimizing in-service operations - Launched a new version of the mobile app - Reviewed availability management to optimize occupancy and revenues
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ING France
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France
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Banking
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300 - 400 Employee
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Product Manager - Payments
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Feb 2019 - Mar 2021
In charge of payment product strategy and project delivery: - Defined payment roadmap for ING France based on market trends & opportunities (strategic roadmap, market watch, business cases, project planning...) - Launched 2 major products: - Apple Pay: from Business Case to Delivery - Offre Essentielle: a new entry level card offer for the french market. >> 35% of overall ING acquisition after 2 months >> 10% clients growth vs Y-1 - Continuously improved payment experience based on Customer feedback and market best practices - Optimisation of payments P&L *** Gained +1M€ in 2019 thanks to fees optimization and revenue boost - Implementation of regulatory projects such as DSP2 : focus on customer communication and UX optimisation (3DS 2.0, SCA) Show less
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ING
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Netherlands
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Banking
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700 & Above Employee
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Conversion Manager - Account Opening
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Feb 2018 - Feb 2019
- Increased account opening conversions by diagnosing the processes and building actions plans. (implemented 100% digital journey, enhanced customer experience and highly efficient operations processes) >> Gained +8% in conversion >> Decreased opening process time by 50% - Conducted a monthly analysis for ExCo on current account acquisition performance - Continuous trends and competitors analysis - Increased account opening conversions by diagnosing the processes and building actions plans. (implemented 100% digital journey, enhanced customer experience and highly efficient operations processes) >> Gained +8% in conversion >> Decreased opening process time by 50% - Conducted a monthly analysis for ExCo on current account acquisition performance - Continuous trends and competitors analysis
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Cdiscount
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France
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Software Development
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700 & Above Employee
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Product Manager - Services
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Sep 2016 - Jan 2018
Cdiscount is the 2nd biggest e-commerce platform in France with 4bln€ revenue/year. Responsible for Cdiscount Streaming Offer launch and development : - Lead sales development enabling to reach 15K suscribers in 2 months - Continuously optimised streaming content to enhance the product value and attractivity - Coordinated UX continuous improvement, based on customer feedbacks and market best practices, in collaboration with the 3 start-ups who built the platform - Developed customer loyalty with monthly newsletter Show less
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Capgemini Invent
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France
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Business Consulting and Services
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700 & Above Employee
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Consultant in Digital Transformation and Customer Experience Strategy
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Jul 2013 - Jul 2016
Conducted digital transformation projects for Major Companies in France: - B2B and B2C offer launches - Marketplace launch strategy - Customer experience optimisation Publications in Capgemini Consulting review, addressed to CMOs: «Marketplaces, a lever against Uberization» (Jan 2016), «Contextualization, customization, real time...a must in Marketing! (Feb 2015)» Conducted digital transformation projects for Major Companies in France: - B2B and B2C offer launches - Marketplace launch strategy - Customer experience optimisation Publications in Capgemini Consulting review, addressed to CMOs: «Marketplaces, a lever against Uberization» (Jan 2016), «Contextualization, customization, real time...a must in Marketing! (Feb 2015)»
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Junior Brand Manager - Rexona
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Jul 2012 - Dec 2012
Operational Management of Rexona Women brand in France Operational Management of Rexona Women brand in France
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Puig
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Spain
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Marketing Coordinator - Parfums Prada, Valentino, Paco Rabanne
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Jan 2011 - Jul 2011
Coordinated the launch of Prada Candy and Valentino Valentina (new fragrances) in the US Coordinated the launch of Prada Candy and Valentino Valentina (new fragrances) in the US
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Education
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EDHEC Business School
Master of Science (MSc), Entrepreneurship -
Université Paris Dauphine
Master's degree, Marketing and Strategy