Florie de Charette

Strategic Partnerships Development Manager at Google via Adecco
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • French Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency

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Experience

    • United States
    • Staffing and Recruiting
    • 200 - 300 Employee
    • Strategic Partnerships Development Manager
      • Feb 2023 - Present

    • France
    • Financial Services
    • 200 - 300 Employee
    • Lead Product Manager
      • Jun 2022 - Nov 2022

      Launching a new m-commerce app including a virtual card to pay with Alma everywhere. Launching a new m-commerce app including a virtual card to pay with Alma everywhere.

    • France
    • Technology, Information and Internet
    • 700 & Above Employee
    • Senior Product Manager
      • Mar 2021 - Jun 2022

      Empowering restaurants to optimize their operations and business with The Fork Manager: - Full discovery process on restaurant needs, focusing on optimizing in-service operations - Launched a new version of the mobile app - Reviewed availability management to optimize occupancy and revenues Empowering restaurants to optimize their operations and business with The Fork Manager: - Full discovery process on restaurant needs, focusing on optimizing in-service operations - Launched a new version of the mobile app - Reviewed availability management to optimize occupancy and revenues

    • France
    • Banking
    • 300 - 400 Employee
    • Product Manager - Payments
      • Feb 2019 - Mar 2021

      In charge of payment product strategy and project delivery: - Defined payment roadmap for ING France based on market trends & opportunities (strategic roadmap, market watch, business cases, project planning...) - Launched 2 major products: - Apple Pay: from Business Case to Delivery - Offre Essentielle: a new entry level card offer for the french market. >> 35% of overall ING acquisition after 2 months >> 10% clients growth vs Y-1 - Continuously improved payment experience based on Customer feedback and market best practices - Optimisation of payments P&L *** Gained +1M€ in 2019 thanks to fees optimization and revenue boost - Implementation of regulatory projects such as DSP2 : focus on customer communication and UX optimisation (3DS 2.0, SCA) Show less

    • Netherlands
    • Banking
    • 700 & Above Employee
    • Conversion Manager - Account Opening
      • Feb 2018 - Feb 2019

      - Increased account opening conversions by diagnosing the processes and building actions plans. (implemented 100% digital journey, enhanced customer experience and highly efficient operations processes) >> Gained +8% in conversion >> Decreased opening process time by 50% - Conducted a monthly analysis for ExCo on current account acquisition performance - Continuous trends and competitors analysis - Increased account opening conversions by diagnosing the processes and building actions plans. (implemented 100% digital journey, enhanced customer experience and highly efficient operations processes) >> Gained +8% in conversion >> Decreased opening process time by 50% - Conducted a monthly analysis for ExCo on current account acquisition performance - Continuous trends and competitors analysis

    • France
    • Software Development
    • 700 & Above Employee
    • Product Manager - Services
      • Sep 2016 - Jan 2018

      Cdiscount is the 2nd biggest e-commerce platform in France with 4bln€ revenue/year. Responsible for Cdiscount Streaming Offer launch and development : - Lead sales development enabling to reach 15K suscribers in 2 months - Continuously optimised streaming content to enhance the product value and attractivity - Coordinated UX continuous improvement, based on customer feedbacks and market best practices, in collaboration with the 3 start-ups who built the platform - Developed customer loyalty with monthly newsletter Show less

    • France
    • Business Consulting and Services
    • 700 & Above Employee
    • Consultant in Digital Transformation and Customer Experience Strategy
      • Jul 2013 - Jul 2016

      Conducted digital transformation projects for Major Companies in France: - B2B and B2C offer launches - Marketplace launch strategy - Customer experience optimisation Publications in Capgemini Consulting review, addressed to CMOs: «Marketplaces, a lever against Uberization» (Jan 2016), «Contextualization, customization, real time...a must in Marketing! (Feb 2015)» Conducted digital transformation projects for Major Companies in France: - B2B and B2C offer launches - Marketplace launch strategy - Customer experience optimisation Publications in Capgemini Consulting review, addressed to CMOs: «Marketplaces, a lever against Uberization» (Jan 2016), «Contextualization, customization, real time...a must in Marketing! (Feb 2015)»

    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Junior Brand Manager - Rexona
      • Jul 2012 - Dec 2012

      Operational Management of Rexona Women brand in France Operational Management of Rexona Women brand in France

    • Spain
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Marketing Coordinator - Parfums Prada, Valentino, Paco Rabanne
      • Jan 2011 - Jul 2011

      Coordinated the launch of Prada Candy and Valentino Valentina (new fragrances) in the US Coordinated the launch of Prada Candy and Valentino Valentina (new fragrances) in the US

Education

  • EDHEC Business School
    Master of Science (MSc), Entrepreneurship
    2009 - 2012
  • Université Paris Dauphine
    Master's degree, Marketing and Strategy
    2005 - 2009

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