Florian Mayr
Partner at Apricum - The Cleantech Advisory- Claim this Profile
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English Full professional proficiency
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French Elementary proficiency
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German Native or bilingual proficiency
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Bio
Robin Friedrich von Hammerstein
Working with Florian at Apricum was a great pleasure. His leadership style was characterised by being open and approachable for both professional and personal reasons, ideas for improving the company’s and employees’ development and last but not least by laughing together and having a good time.
LinkedIn User
Having built Apricum's energy storage and green mobility practices, Florian is an expert in the field. He is widely connected in the industry and has supported many leading energy storage companies with defining and growing their business. He is a great point of contact for any questions related to batteries, EVs or other related topics.
Robin Friedrich von Hammerstein
Working with Florian at Apricum was a great pleasure. His leadership style was characterised by being open and approachable for both professional and personal reasons, ideas for improving the company’s and employees’ development and last but not least by laughing together and having a good time.
LinkedIn User
Having built Apricum's energy storage and green mobility practices, Florian is an expert in the field. He is widely connected in the industry and has supported many leading energy storage companies with defining and growing their business. He is a great point of contact for any questions related to batteries, EVs or other related topics.
Robin Friedrich von Hammerstein
Working with Florian at Apricum was a great pleasure. His leadership style was characterised by being open and approachable for both professional and personal reasons, ideas for improving the company’s and employees’ development and last but not least by laughing together and having a good time.
LinkedIn User
Having built Apricum's energy storage and green mobility practices, Florian is an expert in the field. He is widely connected in the industry and has supported many leading energy storage companies with defining and growing their business. He is a great point of contact for any questions related to batteries, EVs or other related topics.
Robin Friedrich von Hammerstein
Working with Florian at Apricum was a great pleasure. His leadership style was characterised by being open and approachable for both professional and personal reasons, ideas for improving the company’s and employees’ development and last but not least by laughing together and having a good time.
LinkedIn User
Having built Apricum's energy storage and green mobility practices, Florian is an expert in the field. He is widely connected in the industry and has supported many leading energy storage companies with defining and growing their business. He is a great point of contact for any questions related to batteries, EVs or other related topics.
Credentials
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Building Invincible Companies Virtual Masterclass
StrategyzerFeb, 2022- Nov, 2024
Experience
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Apricum – The Cleantech Advisory
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Germany
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Business Consulting and Services
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1 - 100 Employee
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Partner
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Jun 2013 - Present
Apricum is a leading global transaction and strategy advisory firm dedicated to renewable energy and cleantech. What we have achieved so far: -350+ projects completed ->EUR 3B transaction volume involvement -30+ countries served on 5 continents What sets us apart: -Our exclusive focus on renewables and cleantech covering the full value chain. -A unique model fusing investment banking proficiency, management consulting insight and technical expertise. -Our independent and impartial advice to clients, free from any conflict of interest. -An outstanding international network of top-level investors and industry contacts around the world. -A distinguished track record of trust from our clients. We have completed more than 350 projects with the highest levels of client satisfaction. The clients we work with and what they think about us: See “Featured” section The industry value chains our knowledge covers: -Solar -Wind -Energy storage -Digital energy -Green mobility -Green hydrogen -Water -Waste -Bioenergy -Geothermal The services we offer: Strategy Consulting -Equity story -Strategic reviews -Business assessment -Business model design -Market strategy -Product strategy -R&D strategy -Strategy implementation/project management office (PMO) Transaction Advisory -M&A -Fundraising -Asset sales -Joint ventures -Due diligence -Post merger integrations -Project finance -Bid support and management (buy-side) -IPP procurement (sell-side) ► If you’re interested in learning more about how I can help to address your specific opportunities and challenges in the energy transition, email me at mayr@apricum-group.com.
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RWE
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Germany
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Utilities
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700 & Above Employee
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Managing Consultant
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Apr 2010 - May 2013
For RWE, one of Europe’s largest utilities, I led cross-divisional teams at top corporate strategy projects. Projects included: -Portfolio strategy development -Change management for the “RWE 2015” program -Improvement of the Sales Portfolio Management For RWE, one of Europe’s largest utilities, I led cross-divisional teams at top corporate strategy projects. Projects included: -Portfolio strategy development -Change management for the “RWE 2015” program -Improvement of the Sales Portfolio Management
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McKinsey & Company
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Business Consulting and Services
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700 & Above Employee
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Senior Associate / Practice Specialist
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Feb 2006 - Mar 2010
As a member of McKinsey’s Global Energy and Materials Practice (GEM), I executed consulting projects in North and South America, Africa and Europe. Projects included: -Strategy development -Operational performance improvement programs -Quality enhancement programs As a member of McKinsey’s Global Energy and Materials Practice (GEM), I executed consulting projects in North and South America, Africa and Europe. Projects included: -Strategy development -Operational performance improvement programs -Quality enhancement programs
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Education
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1999 - 2005
Technische Universität Berlin
Diplom-Ingenieur (Dipl.-Ing., former German equivalent to a Master's degree), Geological/Geophysical Engineering -
1998 - 2005
University of Mannheim / TU Berlin
Diplom-Kaufmann (Dipl.-Kfm., former German equivalent to a Master's degree), Energy Engineering and Resource Economics / Logistics
Community
