Florent Ojardias

Head of Fleet Sales & Mobility solutions at Renault Ireland
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Contact Information
Location
Athlone, County Roscommon, Ireland, IE
Languages
  • Français Native or bilingual proficiency
  • English Full professional proficiency
  • Spanish Professional working proficiency

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Experience

    • Ireland
    • Automotive
    • 1 - 100 Employee
    • Head of Fleet Sales & Mobility solutions
      • Apr 2021 - Present

    • Business Development & Dealer Performance
      • Nov 2020 - Mar 2021

    • France
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Fleet Manager Europe
      • Jan 2018 - Nov 2020

    • Area Manager
      • Oct 2016 - Dec 2017

      Sales Area Manager, Direction Régionale de Paris, covering an area of 13 car dealerships, in charge of Sales, CRM and Customer satisfaction, reporting, sales forecasts, merchandising, training and sales coaching, project implementation

    • Germany
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Sales Manager
      • Aug 2013 - Sep 2016

      Sales Manager in a major car dealership, managing 11 sales people (field base and showroom base) and 29 dealers on the region of Marseille. In charge of KPIs such as sales volumes, market share, new and used car margin, stock management and supply, Customer satisfaction, CRM.Managing the sales team (sales people, sales assistant, car preparation, marketing assistant), implementing merchandising, coaching of the sales team, setting up targets and sales incentives to ensure monthly and quaterly target achievements.

    • Fleet Manager
      • Feb 2012 - Aug 2013

      - Develop national fleet sales (cars and vans) - Support the 16 Renault Dealers on my area- Increase sales volumes and the LCV market share- Renault Pro+ Manager for Ireland : set up the Dealer Network in terms of signage, launch event, local marketing campaigns

    • Sales & Network Co-Ordinator
      • Apr 2010 - Jan 2012

      - In charge of the deployment process of the Manufacturer, liaise with Field team and Dealers to deploy monthly actions agreed. Follow up weekly KPIs such as turnover, profit, market share, sales vs target.- Project Manager : Training Programme, Mystery shop, Online customer satisfaction surveys.- Coordinate with internal departments and the Head-Office on the bi-annual budget process.

    • Methods, Quality and Training Manager
      • Mar 2008 - Mar 2010

      Implement Customer Satisfaction Programme in sales and after-sales.Increase Customer Satisfaction IndexDeploy the brand standards in the Dealer Network.Improve the organisation and operations of the Dealers (structure, tools, processes, HR, sales monitoring…)Put in place the training strategy of the Distributor

    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Sales Methods Consultant
      • Mar 2005 - Mar 2008

      - Develop and improve the company’s sales standards : Dealer organisation and structure / Local marketing / Supply chain / Sales processes / Sales management / Customer satisfaction rganise training transfers in the following subsidiaries : Spain, Portugal, Turkey, Israel, Singapore, Australia, Mexico, Argentina, Colombia, South Africa.- Project management, resource and tasks scheduling- Auditing and Consulting of Renault car Dealers in those countries- Reporting and action planning

    • France
    • Paint, Coating, and Adhesive Manufacturing
    • Global Product Marketing Manager
      • 2002 - 2005

    • United Kingdom
    • Retail Office Equipment
    • Sales Executive - Spare Parts Activity
      • Apr 2001 - Dec 2001

Education

  • Grenoble Ecole de Management - Grenoble Graduate School of Business
    Master's degree, Marketing
    1998 - 2001
  • Instituto Tecnológico y de Estudios Superiores de Monterrey
    Commerce international
    2000 - 2000
  • Bellevue La Mulatiere
    BTS Commerce International, Comptabilité et commerce / gestion
    1996 - 1998

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